Mini Content Marketing comparison of websites for aarp.org

aarp.org

100%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

No. Domain Traffic
1 aarp.org 22,616

SEO stats for domain

Selected search engine rankings for the group of websites. Search engine visibility is one of the most important advantages that enable good content marketing activities.

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

No. Domain Keyword Position Title / Url Search Volume Date
1 aarp.org what 87 AARP Rewards: Learn, Prepare & Get Ahead of What's Next
https://www.aarp.org/rewards/
40500 2019-12-21
2 aarp.org increase 35 Social Security COLA Increase for 2020 - AARP
https://www.aarp.org/retirement/social-security/info-2019/new-cola-benefit-2020.html
135000 2019-12-07
3 aarp.org increase 28 Social Security COLA Increase for 2020 - AARP
https://www.aarp.org/retirement/social-security/info-2019/new-cola-benefit-2020.html
135000 2019-12-07
4 aarp.org buying 54 What to Consider Before Buying a New or Used Car - AARP
https://www.aarp.org/auto/car-buying/info-2019/new-and-used-buying-guide.html
480 2019-11-24
5 aarp.org benefits 36 AARP® Member Benefits: Browse All Discounts & Programs
https://www.aarp.org/benefits-discounts/
49500 2019-11-17
6 aarp.org prescription 34 Lower Prescription Drug Costs and Stop RX Greed - AARP
https://www.aarp.org/politics-society/advocacy/prescription-drugs/
2400 2019-11-12
7 aarp.org rewards 37 AARP Rewards: Learn, Prepare & Get Ahead of What's Next
https://www.aarp.org/rewards/
246000 2019-11-08
8 aarp.org rewards 10 AARP Rewards: Learn, Prepare & Get Ahead of What's Next
https://www.aarp.org/rewards/
246000 2019-11-08
9 aarp.org later 86 Can I Start Spousal Benefits and Claim My Own Social ... - AARP
https://www.aarp.org/retirement/social-security/questions-answers/spousal-benefits-until-70.html
135000 2019-11-01
10 aarp.org eligible 33 Who is eligible for Supplemental Security Income (SSI)? - AARP
https://www.aarp.org/retirement/social-security/questions-answers/ssi-eligible.html
301000 2019-10-25
11 aarp.org retirement 12 Retirement and Social Security Benefit Resources - AARP
https://www.aarp.org/retirement/
246000 2019-10-22
12 aarp.org retirement 13 What Is The Full Retirement Age For Social Security? - AARP
https://www.aarp.org/retirement/social-security/questions-answers/social-security-full-retirement-age.html
246000 2019-10-22
13 aarp.org recreational 80 Recreational Marijuana Use Up Among Older Americans
https://www.aarp.org/health/drugs-supplements/info-2019/recreational-marijuana.html
1600 2019-10-19
14 aarp.org fraud 92 Scam, Fraud Alerts - Protect Your Digital Identity - AARP
https://www.aarp.org/money/scams-fraud/
165000 2019-10-12
15 aarp.org fraud 82 Report Fraud to the AARP Fraud Watch Network Helpline
https://www.aarp.org/money/scams-fraud/helpline.html
165000 2019-10-12
16 aarp.org shred 93 When Should You Keep, Scan or Shred Documents? - AARP
https://www.aarp.org/home-family/your-home/info-2019/keep-shred-scan-important-documents.html
2019-10-01
17 aarp.org inexpensive 44 Inexpensive Hearing Aids, a Low-Cost Option for Adults - AARP
https://www.aarp.org/health/conditions-treatments/info-2017/inexpensive-hearing-aids-safe-fd.html
27100 2019-09-25
18 aarp.org inexpensive 56 Inexpensive Hearing Aids, a Low-Cost Option for Adults - AARP
https://www.aarp.org/health/conditions-treatments/info-2017/inexpensive-hearing-aids-safe-fd.html
27100 2019-09-25
19 aarp.org prostate 68 Understanding Your Prostate as You Get Older - AARP
https://www.aarp.org/health/conditions-treatments/info-2019/understanding-your-prostate.html
368000 2019-09-25
20 aarp.org prostate 62 Understanding Your Prostate as You Get Older - AARP
https://www.aarp.org/health/conditions-treatments/info-2019/understanding-your-prostate.html
368000 2019-09-25
21 aarp.org quizzes 12 AARP Quizzes - Take a Quiz, Play Trivia Games
https://www.aarp.org/entertainment/leisure-activities/aarp-quizzes/
1300 2019-09-21
22 aarp.org quizzes 42 AARP Quizzes - Take a Quiz, Play Trivia Games
https://www.aarp.org/entertainment/leisure-activities/aarp-quizzes/
1300 2019-09-21
23 aarp.org retired 78 National Retired Teachers Association - AARP
https://www.aarp.org/about-aarp/nrta/
5400 2019-09-12
24 aarp.org résumé 86 Free Resume Review | Discounts For TopResume - AARP
https://www.aarp.org/work/resume-advisor/
2019-09-08
25 aarp.org résumé 22 Free Resume Review | Discounts For TopResume - AARP
https://www.aarp.org/work/resume-advisor/
2019-09-08
26 aarp.org destinations 28 Travel Destinations in America, International Vacations - AARP
https://www.aarp.org/travel/destinations/
27100 2019-09-02
27 aarp.org destinations 70 Travel Destinations in America, International Vacations - AARP
https://www.aarp.org/travel/destinations/
27100 2019-09-02
28 aarp.org adults 37 Summer Camps for Adults Looking to Learn Something New - AARP
https://www.aarp.org/travel/vacation-ideas/all-inclusive/info-2019/summer-camps-for-adults.html
9900 2019-08-31
29 aarp.org adults 76 Summer Camps for Adults Looking to Learn Something New
https://www.aarp.org/travel/vacation-ideas/all-inclusive/info-2019/summer-camps-for-adults.html
9900 2019-08-31
30 aarp.org postage 95 'Forever' postage stamps and other USPS rates to increase in 2019
https://www.aarp.org/money/budgeting-saving/info-2019/postage-forever-stamp-increase.html
27100 2019-08-27
31 aarp.org while 64 Can I work and collect Social Security? - AARP
https://www.aarp.org/retirement/social-security/questions-answers/working-while-collecting-social-security.html
2400 2019-08-26
32 aarp.org while 97 Can I work and collect Social Security? - AARP
https://www.aarp.org/retirement/social-security/questions-answers/working-while-collecting-social-security.html
2400 2019-08-26
33 aarp.org yearly 81 Does Medicare pay for a yearly physical examination? - AARP
https://www.aarp.org/health/medicare-qa-tool/does-medicare-cover-physical-exams/
8100 2019-08-24
34 aarp.org when 29 Social Security When A Spouse Dies - A Guide To Survivor Benefits
https://www.aarp.org/retirement/social-security/questions-answers/social-security-spouse-dies.html
3600 2019-08-24
35 aarp.org finances 16 AARP Foundation Finances 50+ Financial Capability Program
https://www.aarp.org/aarp-foundation/our-work/income/finances-50-plus-financial-capability/
49500 2019-08-15
36 aarp.org increase 26 If I Start Social Security Early, Will It Increase Later? - AARP
https://www.aarp.org/retirement/social-security/questions-answers/will-social-security-retirement-benefit-increase.html
135000 2019-08-09
37 aarp.org states 33 AARP in Your State – Find Local AARP Offices, News ...
https://www.aarp.org/states/
3600 2019-08-01
38 aarp.org states 37 AARP in Your State – Find Local AARP Offices, News, Programs ...
https://www.aarp.org/states/
3600 2019-08-01
39 aarp.org state 87 AARP in Your State – Find Local AARP Offices, News, Programs ...
https://www.aarp.org/states/
368000 2019-07-31
40 aarp.org soup 43 5 Simple Soup Recipes That Don't Require Cooking - AARP
https://www.aarp.org/health/healthy-living/info-2019/no-cook-soup-recipes.html
1900 2019-07-28
41 aarp.org directive 47 Free Advance Directive Forms by State from AARP
https://www.aarp.org/caregiving/financial-legal/free-printable-advance-directives/
590 2019-07-20
42 aarp.org directive 53 Free Advance Directive Forms by State from AARP
https://www.aarp.org/caregiving/financial-legal/free-printable-advance-directives/
590 2019-07-20
43 aarp.org lower 93 AARP's 5-Point Plan to Lower Prescription Drug Prices
https://www.aarp.org/politics-society/advocacy/info-2019/5-point-prescription-drug-plan.html
49500 2019-07-18
44 aarp.org lower 59 AARP's 5-Point Plan to Lower Prescription Drug Prices
https://www.aarp.org/politics-society/advocacy/info-2019/5-point-prescription-drug-plan.html
49500 2019-07-18
45 aarp.org prescription 71 AARP's 5-Point Plan to Lower Prescription Drug Prices
https://www.aarp.org/politics-society/advocacy/info-2019/5-point-prescription-drug-plan.html
2400 2019-07-15
46 aarp.org prescription 67 AARP's 5-Point Plan to Lower Prescription Drug Prices
https://www.aarp.org/politics-society/advocacy/info-2019/5-point-prescription-drug-plan.html
2400 2019-07-15
47 aarp.org good 29 Earn and Save With AARP's Rewards for Good Program
https://www.aarp.org/rewards-for-good/
1000000 2019-07-14
48 aarp.org corp 92 Experience Corps - AARP
https://www.aarp.org/experience-corps/
2400 2019-07-14
49 aarp.org foot 32 Solutions and Exercises to Address Common Foot Problems - AARP
https://www.aarp.org/health/conditions-treatments/info-2019/common-feet-problems-solutions.html
74000 2019-07-13
50 aarp.org rewards 16 Earn and Save With AARP's Rewards for Good Program
https://www.aarp.org/rewards-for-good/
246000 2019-07-11
51 aarp.org denny 70 Denny's Discount, an AARP Member Benefit
https://www.aarp.org/benefits-discounts/all/dennys-10003/
1000000 2019-07-10
52 aarp.org bicycling 66 How Bicycling Infrastructure Benefits Non-Bicyclists - AARP
https://www.aarp.org/livable-communities/getting-around/info-2016/why-bicycling-infrastructure-is-good-for-people-who-dont-ride-bikes.html
673000 2019-07-09
53 aarp.org bicycling 54 How Bicycling Infrastructure Benefits Non-Bicyclists - AARP
https://www.aarp.org/livable-communities/getting-around/info-2016/why-bicycling-infrastructure-is-good-for-people-who-dont-ride-bikes.html
673000 2019-07-09
54 aarp.org clothes 56 Guys, Here's How to Buy Clothes That Actually Fit - AARP
https://www.aarp.org/entertainment/style-trends/info-2019/guys-clothes-dont-fit.html
823000 2019-07-08
55 aarp.org taxes 56 Free Tax Preparation from AARP Foundation Tax-Aide
https://www.aarp.org/money/taxes/aarp_taxaide/
3600 2019-07-07
56 aarp.org eligible 12 Who is eligible for Supplemental Security Income (SSI)? - AARP
https://www.aarp.org/retirement/social-security/questions-answers/ssi-eligible.html
301000 2019-06-26
57 aarp.org reward 18 Earn and Save With AARP's Rewards for Good Program
https://www.aarp.org/rewards-for-good/
4400 2019-06-24
58 aarp.org retirement 13 Planning for Retirement: Plan for the Retirement You Want - AARP
https://www.aarp.org/retirement/planning-for-retirement/
246000 2019-06-24
59 aarp.org retirement 14 AARP Retirement Calculator - Retire The Way You Want - AARP
https://www.aarp.org/work/retirement-planning/retirement_calculator.html
246000 2019-06-24
60 aarp.org retirement 10 AARP Retirement Calculator - Retire The Way You Want - AARP
https://www.aarp.org/work/retirement-planning/retirement_calculator.html
246000 2019-06-24
61 aarp.org retirement 15 Planning for Retirement: Plan for the Retirement You Want - AARP
https://www.aarp.org/retirement/planning-for-retirement/
246000 2019-06-24
62 aarp.org earn 82 Test Your Skills, and Earn Points for Rewards - AARP
https://www.aarp.org/rewards-for-good/earn-points/
135000 2019-06-22
63 aarp.org earn 53 Test Your Skills, and Earn Points for Rewards - AARP
https://www.aarp.org/rewards-for-good/earn-points/
135000 2019-06-22
64 aarp.org veterans 13 Veterans, Military and Their Families - AARP
https://www.aarp.org/home-family/voices/veterans/
74000 2019-06-21
65 aarp.org veterans 19 Veterans, Military and Their Families - AARP
https://www.aarp.org/home-family/voices/veterans/
74000 2019-06-21
66 aarp.org allerg 49 Plants, Trees That Cause Spring Allergies, Pollen - AARP
https://www.aarp.org/health/conditions-treatments/info-03-2011/spring-allergies-plants.html
2019-06-18
67 aarp.org bookstore 74 AARP Bookstore - Where You Can Find E-Books, Paperback Editions ...
https://www.aarp.org/entertainment/books/bookstore/
368000 2019-06-14
68 aarp.org fraud 76 Fraud Experts Reveal Strategies to Fight Scammers - AARP
https://www.aarp.org/money/scams-fraud/info-2019/fraud-experts.html
165000 2019-06-14
69 aarp.org fraud 64 Scam, Fraud Alerts - Protect Your Digital Identity - AARP
https://www.aarp.org/money/scams-fraud/
165000 2019-06-14
70 aarp.org employers 94 Employer Resources for Recruiting 50+ Workers - AARP
https://www.aarp.org/work/employers/
110000 2019-06-14
71 aarp.org collect 66 Can I work and collect Social Security? - AARP
https://www.aarp.org/retirement/social-security/questions-answers/working-while-collecting-social-security.html
450000 2019-06-09
72 aarp.org new robot technology 88 How Robot Caregivers Will Help an Aging U.S. Population - AARP
https://www.aarp.org/caregiving/home-care/info-2018/new-wave-of-caregiving-technology.html
590 2019-06-03
73 aarp.org coconut milk nutrition 58 Coconut Milk, Almond Milk or Soy Milk? - AARP
https://www.aarp.org/health/healthy-living/info-2017/coconut-almond-soy-milk-cs.html
12100 2019-06-01
74 aarp.org travel 52 Vacation Planner, Travel Planning, Tips & Savings - AARP
https://www.aarp.org/travel/
12100 2019-06-01
75 aarp.org hearing 27 Hearing Aids, Hearing Test And Hearing Loss Tips and Information
https://www.aarp.org/health/conditions-treatments/hearing-resource-center/
60500 2019-06-01
76 aarp.org hearing 58 Hearing Aids, Hearing Test And Hearing Loss Tips and Information
https://www.aarp.org/health/conditions-treatments/hearing-resource-center/
60500 2019-06-01
77 aarp.org dementia 29 Dementia: Signs, Symptoms, Stages & Treatment - AARP
https://www.aarp.org/health/dementia/
1600 2019-06-01
78 aarp.org dementia 31 Dementia: Signs, Symptoms, Stages & Treatment - AARP
https://www.aarp.org/health/dementia/
1600 2019-06-01

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric aarp.org
Twitter followers x
Twitter following (account is following) x
Twitter likes x
Instagram followers x
Instagram following (account is following) x
Youtube subscribers x
Youtube comments x
Youtube videos x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric aarp.org
Number of Referring Backlinks (Content Popularity) (day) 6,080,795
Number of Referring Domains (Content Popularity) (day) 86,455
Number of URLs found in the index (day) 2,684,891
Number of IPs that refer to domain (day) 46,225
Number of subnets that refer to domain (day) 26,255
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 935
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 80,696
Number of governmental and .gov - related domains that refer to domain (day) 486
Number of government and .gov - related external backlinks that link to domain (day) 13,757
The exact number of educational domains that refer to domain (day) 831
Number of Backlinks from .EDU Domains (Content Popularity) (day) 79,991
The exact number of government domains that refer to domain (day) 473
The exact number of government links that refer to domain (day) 13,295
Average number of outgoing links to unique domains for that domain (day) 3
The number of outgoing links for this domain (day) 3
Average number of internal links for domain (day) 147
Link Strength of Referring Domains (Content Popularity) (day) 67
Authority of Referring Domains (Content Popularity) (day) 80
TrustMetric value for domain (day) - Majestic metric 80

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
AARP - Real Possibilities
Desktop speed score 53
Mobile speed score 31
Mobile usability score 96
Number of all page resources 225
Number of static page resources 68
Number of JS page resources 81
Number of styles (CSS) page resources 3
Total request weight 87 kb
HTML response weight 745 kb
CSS response weight 824 kb
Images response weight 712 kb
JS response weight 5787 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/mbox-contents-9d387c91fef6bae38e0346c1d25e686ea158b5ab.js
http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/s-code-contents-1e50a9aa92c1de3248394f72322d957ff039e607.js
http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/scripts/satellite-56688dcb64746d342d005ac9.js
Cache (mobile) by setting expiry date for
http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/mbox-contents-9d387c91fef6bae38e0346c1d25e686ea158b5ab.js
http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/s-code-contents-1e50a9aa92c1de3248394f72322d957ff039e607.js
http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/scripts/satellite-56688dcb64746d342d005ac9.js
Minify your CSS files (desktop)
https://www.google.com/uds/api/search/1.0/01d3e4019d02927b30f1da06094837dc/default+en.css - 3.9KiB (40%)
https://www.google.com/cse/static/style/look/v2/default.css - 555B (18%)
Minify your CSS files (mobile)
https://www.google.com/uds/api/search/1.0/01d3e4019d02927b30f1da06094837dc/default+en.css - 3.9KiB (40%)
https://www.google.com/cse/static/style/look/v2/default.css - 555B (18%)
Minify HTML files (desktop)
http://www.aarp.org/ - 4.4KiB (15%)
https://s0.2mdn.net/3018311/1498771561152/AARP_Card_Action_Banner_728x90_10sec/728x90_Naj_main.html - 608B (27%)
Minify HTML files (mobile)
http://www.aarp.org/ - 4.3KiB (15%)
Minify JavaScript files (desktop)
http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/scripts/satellite-589160f364746d11870018e6.js - 1.1KiB (27%)
Minify JavaScript files (mobile)
http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/scripts/satellite-589160f364746d11870018e6.js - 1.1KiB (27%)
Optimize image files (desktop)
https://cdn.aarp.net/content/dam/aarp/politics/advocacy/2017/07/1140-senate-vote-aarp-healthcare.imgcache.rev52b0fcbf53a715dac22fbacb1a7fd0e6.web.555.320.jpg - 149.5KiB (72%)
https://tpc.googlesyndication.com/pagead/imgad?id=CICAgKDLr5nA9QEQARgBMgjat_I_28ZClg - 78.8KiB (84%)
https://tpc.googlesyndication.com/pagead/imgad?id=CICAgKDLr5moBxABGAEyCC8ZsOo3bgAG - 74.5KiB (80%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1170.

Social media

  • 0% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.

Seo

  • The URL https://www.aarp.org/rewards-for-good/ occurs most frequently in the search engine results.
  • This free report has been updated for the main domain on 2019-04-14.
  • The main domain's best performing keyword is rewards and it was found on the position 7
  • In the search engine rankings above, the average position of the main domain is: 56.
  • The main domain has a number of expected visitor coming from the search engine of 18222 per month (traffic).

Server

  • The main domain has a number of pages indexed in the search engine of 376,000.
  • The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 608B kb each time the page is loaded.
  • The main domain website could compress the JS file http://assets.adobedtm.com/2755d5b313381183ec8ddef72ce582193e25b5a4/scripts/satellite-589160f364746d11870018e6.js and save 1.1KiB kb (27%).
  • On the homepage of the main domain 3 CSS files can be identified.
  • Some links and buttons are too small and can cause problems for website visitors of the main domain.