Mini Content Marketing comparison of websites for zoho.com

intercom.com

76%
Change competitor

mailchimp.com

31%
Change competitor

zoho.com

24%

redhat.com

19%
Change competitor

trailhead.salesforce.com

12%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric zoho.com redhat.com trailhead.salesforce.com intercom.com mailchimp.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric zoho.com redhat.com trailhead.salesforce.com intercom.com mailchimp.com
Number of Referring Backlinks (Content Popularity) (day) 14,135,064 149,475,010 169,894 2,728,206 56,017,271
Number of Referring Domains (Content Popularity) (day) 61,651 143,090 2,805 18,311 250,469
Number of URLs found in the index (day) 455,860 4,676,102 46,248 477,871 954,954
Number of IPs that refer to domain (day) 44,585 89,074 2,314 14,126 137,261
Number of subnets that refer to domain (day) 27,051 55,622 1,945 10,057 59,209
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 767 1,214 23 44 1,123
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 49,506 74,602 141 856 49,198
Number of governmental and .gov - related domains that refer to domain (day) 109 172 4 7 376
Number of government and .gov - related external backlinks that link to domain (day) 15,972 306,064 6 19 31,222
The exact number of educational domains that refer to domain (day) 379 520 22 25 537
Number of Backlinks from .EDU Domains (Content Popularity) (day) 5,552 28,994 140 377 26,496
The exact number of government domains that refer to domain (day) 29 32 3 3 129
The exact number of government links that refer to domain (day) 1,318 22,005 5 11 5,089
Average number of outgoing links to unique domains for that domain (day) 1 2 0 1 3
The number of outgoing links for this domain (day) 1 3 1 2 3
Average number of internal links for domain (day) 6 43 5 28 17
Link Strength of Referring Domains (Content Popularity) (day) 63 75 55 61 75
Authority of Referring Domains (Content Popularity) (day) 76 85 57 51 81
TrustMetric value for domain (day) - Majestic metric 76 85 57 51 81

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Zoho - Cloud Software Suite and SaaS Applications for Businesses
Desktop speed score 74
Mobile speed score 57
Mobile usability score 100
Number of all page resources 53
Number of static page resources 38
Number of JS page resources 14
Number of styles (CSS) page resources 5
Total request weight 6 kb
HTML response weight 104 kb
CSS response weight 168 kb
Images response weight 363 kb
JS response weight 792 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://zoho.com/
https://zoho.com/
https://www.zoho.com/
Cache (desktop) by setting expiry date for
https://iplocation.zoho.com/
https://salesiq.zoho.com/zohocares/float.ls?embedname=zohocrmpresales
https://www.googletagmanager.com/gtm.js?id=GTM-KBNVHH
Cache (mobile) by setting expiry date for
https://iplocation.zoho.com/
https://salesiq.zoho.com/zohocares/float.ls?embedname=zohocrmpresales
https://www.googletagmanager.com/gtm.js?id=GTM-KBNVHH
Minify your CSS files (desktop)
https://css.zohostatic.com/salesiq/Jul_11_2017_https/styles/floatsupportbtn.css - 534B (12%)
Minify your CSS files (mobile)
https://css.zohostatic.com/salesiq/Jul_11_2017_https/styles/floatsupportbtn.css - 534B (12%)
Minify HTML files (desktop)
https://www.zoho.com/ - 3.1KiB (18%)
Minify HTML files (mobile)
https://www.zoho.com/ - 3.1KiB (18%)
Minify JavaScript files (mobile)
https://www.zoho.com/js/zoho-smartbanner.js - 1.1KiB (37%)
Optimize image files (desktop)
https://www.zoho.com/images/zoholics-mexico.jpg - 70.2KiB (65%)
https://www.zoho.com/images/partner-with-zoho@2x.jpg - 47KiB (73%)
https://www.zoho.com/images/chinaannachi-is-gst-ready@2x.jpg - 27.3KiB (50%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 813.
  • The competing domain trailhead.salesforce.com has achieved a score of 414

Content

  • The word or combination of words with the lowest median result regarding the frequency is deal here (based on first 10 subpages of examined domain).
  • The term intercom only occurs on the intercom.com website and not on the website of the main domain.
  • Competitor intercom.com has achieved a value of 25 for the metric: "Number of referring .EDU domains (daily value)".
  • Competitor intercom.com has achieved a value of 11 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".
  • Competitor intercom.com has achieved a value of 28 for the metric:"Average number of internal links".

Social media

  • A link to Twitter has been found on the domain intercom.com.
  • A link to the Linkedin was found on the main domain.
  • 100% of this group of domains has a Twitter account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • On Facebook, the main domain is followed by 174702 fans.

Seo

  • The URL https://www.zoho.com/calendar/ occurs most frequently in the search engine results.
  • The URL https://www.intercom.com/live-chat is the most frequent url in our search engine rankings, which belongs to the competitor intercom.com
  • In the search engine rankings below, the average position for the competitor trailhead.salesforce.com is: 57.
  • The competitor intercom.com should get at least 87818 visitors from the search engine per month.
  • From this group of websites, the domain intercom.com has the best average position among in search engine rankings.

Server

  • The competitor intercom.com has a number of pages indexed in the search engine of 0.
  • Title of the homepage for the main domain is Zoho - Cloud Software Suite and SaaS Applications for Businesses .
  • The version for smartphones and tablets of the main domain has achieved 100 points for user-experience (how user-friendly a website is).
  • The CSS of the competitor redhat.com website accounts for54% of all data transfers.
  • The number of Javascript resources (on the homepage of the competitor intercom.com) is 18 .