Mini Content Marketing comparison of websites for zazzle.co.uk

ebay.com.au

65%
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zazzle.co.uk

41%

highdefinition.ch

36%
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staplescopyandprint.ca

36%
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caseys.ie

31%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric zazzle.co.uk highdefinition.ch staplescopyandprint.ca ebay.com.au caseys.ie
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric zazzle.co.uk highdefinition.ch staplescopyandprint.ca ebay.com.au caseys.ie
Number of Referring Backlinks (Content Popularity) (day) 2,084,827 9,258 5,506,785 38,057,436 3,235
Number of Referring Domains (Content Popularity) (day) 19,827 155 1,008 37,360 559
Number of URLs found in the index (day) 1,350,330 49,271 42,046 60,994,336 7,363
Number of IPs that refer to domain (day) 6,833 142 630 25,937 415
Number of subnets that refer to domain (day) 4,684 134 518 16,391 300
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 18 x x 76 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 43 x x 2,939 x
Number of governmental and .gov - related domains that refer to domain (day) 2 x x 15 x
Number of government and .gov - related external backlinks that link to domain (day) 6 x x 2,478 x
The exact number of educational domains that refer to domain (day) 4 x x 21 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 19 x x 2,589 x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 0 0 3 0 2
The number of outgoing links for this domain (day) 0 0 5 1 2
Average number of internal links for domain (day) 370 22 21 37 99
Link Strength of Referring Domains (Content Popularity) (day) 48 29 36 62 27
Authority of Referring Domains (Content Popularity) (day) 35 18 27 64 12
TrustMetric value for domain (day) - Majestic metric 35 18 27 64 12

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Personalised Gifts, Custom Products & Décor | Zazzle UK
Desktop speed score 58
Mobile speed score 49
Mobile usability score 100
Number of all page resources 98
Number of static page resources 72
Number of JS page resources 17
Number of styles (CSS) page resources 2
Total request weight 18 kb
HTML response weight 329 kb
CSS response weight 343 kb
Images response weight 2433 kb
JS response weight 2426 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://cdns.brsrvr.com/v1/br-trk-6047.js
https://www.zazzle.co.uk/a0o07ort/xhr/api/v1/collector
https://www.zazzle.co.uk/a0o07ort/init.js
Cache (mobile) by setting expiry date for
https://cdns.brsrvr.com/v1/br-trk-6047.js
https://www.zazzle.co.uk/a0o07ort/xhr/api/v1/collector
https://www.zazzle.co.uk/a0o07ort/init.js
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
Optimize image files (desktop)
https://rlv.zcache.co.uk/svc/getimage?max_dim=1290&id=ebf66f2c-0308-4f96-9b28-d08200e6aeb0&view_crop=%5B0.0%2C0.0%2C1.0%2C1.0%5D&sharpness=1.125 - 69.3KiB (27%)
https://rlv.zcache.co.uk/svc/getimage?max_dim=1290&id=b9567c9c-f3fd-4795-bfee-cf839d40980a&view_crop=%5B0.0%2C0.0%2C1.0%2C1.0%5D&sharpness=1.125 - 56.5KiB (30%)
https://rlv.zcache.co.uk/svc/getimage?max_dim=1290&id=4c964bbe-1ee4-4045-b83c-43d6cced860d&view_crop=%5B0.0%2C0.0%2C1.0%2C1.0%5D&sharpness=1.125 - 53.4KiB (35%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1334.
  • The competing domain staplescopyandprint.ca has achieved a score of 1148

Content

  • 186 Words / phrases were found at competitor "ebay.com.au".
  • The competitor ebay.com.au has achieved a value of 16391 for the metric: "Number of referring domains from different IP C blocks".
  • Competitor ebay.com.au has achieved a value of 76 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
  • The achieved value for the metric: "Number of backlinks from .EDU similar to .EDU domains (daily value)" is 43 .
  • The achieved value for the metric: "Average number of internal links" is 370 .

Social media

  • A link to Instagram was found on the competitors website caseys.ie.
  • 40% of this group of domains has a Facebook account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The number of Twitter tweets belonging to the competitor caseys.ie tweet account is 927 (since the last update).
  • The number of Twitter fans belonging to the competitor caseys.ie tweet account is 760 (since the last update).

Seo

  • The URL https://www.staplescopyandprint.ca/PrintOnlineInfo/CustomStampsInfo.aspx is the most frequent url in our search engine rankings, which belongs to the competitor staplescopyandprint.ca
  • This free report has been updated for the competitor ebay.com.au on 2020-02-09.
  • The best position ever found for the competitor highdefinition.ch was 13 and it was found the keyword :keyword.
  • The search engine rankings update for the main domain took place on 2017-10-17.
  • The domain staplescopyandprint.ca has the best search engine rankings average position.

Server

  • The main domain size of the website should reach 658,000 pages.
  • The HTML script of the competitor caseys.ie weighs 1474 kb.
  • Static objects of the main domain are numerous and https://cdns.brsrvr.com/v1/br-trk-6047.js, https://www.zazzle.co.uk/a0o07ort/xhr/api/v1/collector, https://www.zazzle.co.uk/a0o07ort/init.js, https://connect.facebook.net/en_GB/fbevents.js could have information about their expiry date and be loaded from the cache of the browser.
  • The entire CSS files of the main domain homepage weighs 343 kb.
  • The version for smartphones and tablets of the main domain has achieved 100 points for user-experience (how user-friendly a website is).