Mini Content Marketing comparison of websites for yandy.com

forever21.com

78%
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yandy.com

44%

jockey.com

35%
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na-kd.com

32%
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divas-club.de

20%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric yandy.com forever21.com na-kd.com jockey.com divas-club.de
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric yandy.com forever21.com na-kd.com jockey.com divas-club.de
Number of Referring Backlinks (Content Popularity) (day) 150,728 2,763,980 239,956 29,885 7,665
Number of Referring Domains (Content Popularity) (day) 4,688 37,246 3,895 2,971 647
Number of URLs found in the index (day) 137,327 1,754,742 316,926 26,804 71,993
Number of IPs that refer to domain (day) 3,498 20,590 2,745 2,083 304
Number of subnets that refer to domain (day) 2,878 12,419 1,846 1,798 242
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 35 78 x 8 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 134 483 x 47 x
Number of governmental and .gov - related domains that refer to domain (day) 1 2 x 3 x
Number of government and .gov - related external backlinks that link to domain (day) 1 4 x 3 x
The exact number of educational domains that refer to domain (day) 26 67 x 8 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 114 450 x 47 x
The exact number of government domains that refer to domain (day) 1 2 x 3 x
The exact number of government links that refer to domain (day) 1 4 x 3 x
Average number of outgoing links to unique domains for that domain (day) 1 1 3 1 1
The number of outgoing links for this domain (day) 2 1 3 2 1
Average number of internal links for domain (day) 76 24 23 44 238
Link Strength of Referring Domains (Content Popularity) (day) 54 57 49 26 17
Authority of Referring Domains (Content Popularity) (day) 57 75 19 20 3
TrustMetric value for domain (day) - Majestic metric 57 75 19 20 3

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Sexy Lingerie Shop, Intimate Apparel Lingerie Store, Sexy Halloween Costumes
Desktop speed score 51
Mobile speed score 46
Mobile usability score 91
Number of all page resources 53
Number of static page resources 30
Number of JS page resources 14
Number of styles (CSS) page resources 3
Total request weight 12 kb
HTML response weight 41 kb
CSS response weight 135 kb
Images response weight 1454 kb
JS response weight 3843 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://www.yandy.com/assets/images/entry.jpg
https://assets.zendesk.com/embeddable_framework/main.js
https://connect.facebook.net/en_US/fbevents.js
Cache (mobile) by setting expiry date for
https://assets.adobedtm.com/53b1b426c5b1a1ff56517b8f159982ef4d50a2cd/s-code-contents-d0da193d076f3ba3c56051b4ab46fcfc1100a429.js
https://assets.adobedtm.com/53b1b426c5b1a1ff56517b8f159982ef4d50a2cd/satelliteLib-ad335926a700c66b1196deda528882aff11859d1.js
https://assets.yandycdn.com/assets/images/icons/loading.gif
Minify your CSS files (mobile)
https://www.yandy.com/assets/mt/css/style.css - 1.6KiB (15%)
Minify HTML files (desktop)
http://www.yandy.com/ - 1.2KiB (11%)
Minify JavaScript files (mobile)
https://services.listrak.com/API/Scripts/ltkSignup.js - 885B (19%)
Optimize image files (desktop)
http://assets.yandycdn.com/assets/images/features/subslot-fantasy.jpg - 524.5KiB (82%)
http://www.yandy.com/assets/images/entry.jpg - 61.3KiB (75%)
http://assets.yandycdn.com/assets/images/features/text-yandy-v2.jpg - 52.6KiB (74%)
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1630.
  • The competing domain jockey.com has achieved a score of 1307

Content

  • The term that appears on all competitors websites, but not on the website of the main domain, is shirt.
  • Competitor forever21.com has achieved a value of 78 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
  • Competitor jockey.com has achieved a value of 8 for the metric: "Number of referring .EDU domains (daily value)".
  • The value achieved for the metric: "Number of backlinks from .EDU domains (daily value)" is 114 .
  • The achieved value for the metric: "Number of incoming backlinks from .GOV domains (daily value)" is 1 .

Social media

  • The domain divas-club.de has an Instagram account.
  • 100% of this group of domains has a Facebook account.
  • 80% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter favorites for the main domain is 1303 (since the last update).

Seo

  • The competitor divas-club.de should get at least 2244 visitors from the search engine per month.
  • The domain jockey.com has the best search engine rankings average position.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 281013 in our rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 562027.

Server

  • The competitor`s jockey.com size of the website should reach 8,860 pages.
  • The competitor forever21.com website could compress the JS file http://www.forever21.com/EU/Common/Js/common2017071201.js and save 2.2KiB kb (35%).
  • Graphic files (on the homepage of the competitor forever21.com) have a size of 1608 kb.
  • Some links and buttons are too small and can cause problems for website visitors of the competitor na-kd.com website.
  • The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 1.2KiB kb each time the page is loaded.