Mini Content Marketing comparison of websites for yamaha-motor.eu

hslu.ch

58%
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yamaha-motor.eu

51%

maserati.com

48%
Change competitor

yamahamotorsports.com

31%
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hessmoto.ch

17%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric yamaha-motor.eu hessmoto.ch hslu.ch yamahamotorsports.com maserati.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 177000
Youtube comments x x x x x
Youtube videos x x x x 462

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric yamaha-motor.eu hessmoto.ch hslu.ch yamahamotorsports.com maserati.com
Number of Referring Backlinks (Content Popularity) (day) 7,160,708 5,623 787,621 1,727,690 1,154,311
Number of Referring Domains (Content Popularity) (day) 11,846 165 5,964 4,171 9,454
Number of URLs found in the index (day) 750,411 7,028 364,017 56,607 262,980
Number of IPs that refer to domain (day) 8,337 119 3,763 3,183 7,324
Number of subnets that refer to domain (day) 6,024 111 2,561 2,553 5,714
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 8 x 68 7 17
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 79 x 1,234 26 54
Number of governmental and .gov - related domains that refer to domain (day) 4 x 4 6 5
Number of government and .gov - related external backlinks that link to domain (day) 65 x 10 143 1,051
The exact number of educational domains that refer to domain (day) 1 x 17 5 5
Number of Backlinks from .EDU Domains (Content Popularity) (day) 1 x 75 23 13
The exact number of government domains that refer to domain (day) x x x 6 x
The exact number of government links that refer to domain (day) x x x 143 x
Average number of outgoing links to unique domains for that domain (day) 3 1 2 1 1
The number of outgoing links for this domain (day) 3 1 3 2 2
Average number of internal links for domain (day) 18 6 24 7 17
Link Strength of Referring Domains (Content Popularity) (day) 56 28 49 42 55
Authority of Referring Domains (Content Popularity) (day) 59 11 44 46 65
TrustMetric value for domain (day) - Majestic metric 59 11 44 46 65

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Yamaha Motor Countries overview - Yamaha Motor Europe - Motorcycles, Scooters, ATV, Quads, Marine Engines, Outboards, Waverunners - Yamaha Motor Europe
Desktop speed score 76
Mobile speed score 48
Mobile usability score 100
Number of all page resources 34
Number of static page resources 23
Number of JS page resources 6
Number of styles (CSS) page resources 13
Total request weight 4 kb
HTML response weight 19 kb
CSS response weight 225 kb
Images response weight 339 kb
JS response weight 417 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://cdn.yamaha-motor.eu/keyvisuals/2017/2017_YAM_CAMP_EU_NA_KEY_CountryOverview-tracer700_04.jpg
https://cdn.yamaha-motor.eu/static-worlds/img/brandslogan-2.png
https://cdn.yamaha-motor.eu/static-worlds/img/dot.png
Cache (mobile) by setting expiry date for
https://www.google-analytics.com/analytics.js
Minify your CSS files (desktop)
https://cdn.yamaha-motor.eu/static-worlds/css/welove-accessories.css - 4KiB (17%)
https://cdn.yamaha-motor.eu/static-worlds/css/components.css - 1.6KiB (19%)
https://cdn.yamaha-motor.eu/static-worlds/css/navigation.css - 707B (25%)
Minify your CSS files (mobile)
https://m.yamaha-motor.eu/static/css/yamaha.css?v=17.21.55.0 - 6KiB (15%)
https://m.yamaha-motor.eu/static/css/custom.css?v=17.21.55.0 - 541B (16%)
Minify HTML files (mobile)
https://m.yamaha-motor.eu/ - 676B (19%)
Minify JavaScript files (mobile)
https://m.yamaha-motor.eu/static/js/plugins/jquery.touchSwipe.js - 11.1KiB (70%)
https://m.yamaha-motor.eu/static/js/utils/bouncefix.js - 1.1KiB (54%)
https://m.yamaha-motor.eu/static/js/main.js - 687B (23%)
Optimize image files (desktop)
https://cdn.yamaha-motor.eu/keyvisuals/2017/2017_YAM_CAMP_EU_NA_KEY_CountryOverview-tracer700_04.jpg - 35.2KiB (12%)
https://cdn.yamaha-motor.eu/static-worlds/img/new-footer_social_sprite.png - 1KiB (25%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 2042.
  • The competing domain yamahamotorsports.com has achieved a score of 1253

Content

  • Competitor yamahamotorsports.com has reached a value of 4171 for the metric: "Number of referring domains (daily value)".
  • Competitor yamahamotorsports.com has achieved a value of 7 for the metric:"Average number of internal links".
  • Competitor yamahamotorsports.com has achieved a value of 5 for the metric: "Number of referring .EDU domains (daily value)".
  • The achieved value for the metric: "Number of backlinks from .EDU similar to .EDU domains (daily value)" is 79 .
  • Competitor yamahamotorsports.com has achieved a value of 143 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".

Social media

  • A link to Google+ was found on the competitors website: hslu.ch.
  • 40% of this group of domains has a LinkedIn account.
  • 20% of this group of domains has a Youtube account.
  • On Facebook, the main domain is followed by 3323144 fans.
  • The number of Twitter tweets belonging to the main domain tweet account is 2770 (since the last update).

Seo

  • The competitor hessmoto.ch should get at least 56114 visitors from the search engine per month.
  • The average position in the search engine rankings for the main domain is 45.
  • The number of visitors from the search engine to the main domain is 723204 per month.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The average number of visitors expected from the search engine for the competitors websites is 1023041.

Server

  • Static objects of the competitor hslu.ch are numerous and https://www.hslu.ch/Assets/Campus/Common/img/Icons/loading-blue-50x50.gif, https://www.hslu.ch/Assets/Campus/Common/img/landscape.png, https://www.hslu.ch/Assets/Campus/Common/js/campus-head.js, https://www.hslu.ch/Assets/Campus/Common/js/libs/headjs/1.0.3/head.load.min.js could have information about their expiry date and be loaded from the cache of the browser.
  • Graphic files (on the homepage of the competitor hslu.ch) have a size of 819 kb.
  • The CSS file on the competitor hslu.ch https://www.hslu.ch/Assets/Campus/Common/css/bundle.css?v=awqTTTuAg57quI7maEJVKh49ImJu50I65xYB-9HxXyo1 could be compressed to save 31% - 23.5KiB kb.
  • The CSS of the main domain website accounts for23% of all data transfers.
  • The number of Javascript resources (on the homepage of the main domain) is 6 .