Mini Content Marketing comparison of websites for who.int

who.int

73%

gavi.org

24%
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oecd.org

21%
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unece.org

20%
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usaid.gov

12%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric who.int usaid.gov oecd.org unece.org gavi.org
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x 4330 x
Instagram following (account is following) x x x 190 x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric who.int usaid.gov oecd.org unece.org gavi.org
Number of Referring Backlinks (Content Popularity) (day) 50,342,159 13,453,579 21,683,234 3,349,681 573,145
Number of Referring Domains (Content Popularity) (day) 280,841 38,362 113,053 21,853 4,185
Number of URLs found in the index (day) 4,089,367 578,592 1,072,809 2,031,041 1,619,747
Number of IPs that refer to domain (day) 166,881 27,747 77,139 16,896 3,384
Number of subnets that refer to domain (day) 82,055 18,542 46,277 12,963 2,848
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 4,445 1,185 2,482 527 75
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 461,201 39,279 642,371 4,020 520
Number of governmental and .gov - related domains that refer to domain (day) 2,148 795 1,423 463 33
Number of government and .gov - related external backlinks that link to domain (day) 2,179,600 1,478,975 855,534 46,784 6,561
The exact number of educational domains that refer to domain (day) 1,609 761 925 283 48
Number of Backlinks from .EDU Domains (Content Popularity) (day) 86,477 22,739 68,785 1,593 202
The exact number of government domains that refer to domain (day) 367 205 140 50 15
The exact number of government links that refer to domain (day) 42,221 60,377 17,984 471 89
Average number of outgoing links to unique domains for that domain (day) 1 0 2 1 6
The number of outgoing links for this domain (day) 1 0 2 2 6
Average number of internal links for domain (day) 41 3 31 45 110
Link Strength of Referring Domains (Content Popularity) (day) 77 60 69 57 49
Authority of Referring Domains (Content Popularity) (day) 92 77 86 69 58
TrustMetric value for domain (day) - Majestic metric 92 77 86 69 58

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 2632.
  • The competing domain usaid.gov has achieved a score of 452

Content

  • The most common term on the website is with
  • The word or combination of words with the worst "Count on Page" result is breastfeeding falls (based first 10 subpages of the domain under investigation).
  • The term usaid only occurs on the usaid.gov website and not on the website of the main domain.
  • The achieved value for the metric: "Number of URLs found in the index (daily value)" is 4089367.
  • The value reached for the metric: "Number of referring domains from different IPs (daily value)" is 166881.

Social media

  • Facebook gives the category Government Organization for the domain usaid.gov.
  • 80% of this group of domains has a Facebook account.
  • 60% of this group of domains has a LinkedIn account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The number of Twitter fans belonging to the competitor unece.org tweet account is 47407 (since the last update).

Seo

  • This free report has been updated for the main domain on 2020-02-09.
  • The best position ever found for the competitor gavi.org was 13 and it was found the keyword :keyword.
  • In the search engine rankings below, the average position for the competitor usaid.gov is: 70.
  • From this group of websites, the domain gavi.org has the best average position among in search engine rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 281461.

Server

  • The main domain has a number of pages indexed in the search engine of 625,000.
  • The competitor oecd.org has a number of pages indexed in the search engine of 251,000.
  • Static objects of the competitor gavi.org are numerous and https://cdn.syndication.twimg.com/widgets/timelines/345178674800230400?callback=__twttr.callbacks.tl_i0_345178674800230400_old&dnt=true&domain=www.gavi.org&lang=en&suppress_response_codes=true&t=1669692&tz=GMT-0700, http://platform.twitter.com/widgets.js, https://mc.yandex.ru/metrika/watch.js, https://www.google-analytics.com/analytics.js could have information about their expiry date and be loaded from the cache of the browser.
  • The total amount of the website requests on competitor usaid.gov was calculated at 7 kb.
  • The page http://unece.org/ has 2 unnecessary redirects until it shows a URL with content.