Mini Content Marketing comparison of websites for visitflorida.com

tripadvisor.com

84%
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visitflorida.com

50%

visitorlando.com

40%
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floridashistoriccoast.com

34%
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info-florida.de

26%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric visitflorida.com tripadvisor.com info-florida.de visitorlando.com floridashistoriccoast.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric visitflorida.com tripadvisor.com info-florida.de visitorlando.com floridashistoriccoast.com
Number of Referring Backlinks (Content Popularity) (day) 4,276,398 253,722,927 2,742 572,798 93,229
Number of Referring Domains (Content Popularity) (day) 12,321 325,606 441 6,680 2,017
Number of URLs found in the index (day) 1,144,788 128,251,765 404 1,141,504 1,670,885
Number of IPs that refer to domain (day) 8,695 152,924 155 5,005 1,424
Number of subnets that refer to domain (day) 6,171 64,852 132 3,930 1,160
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 78 1,216 x 28 3
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 493 72,148 x 216 30
Number of governmental and .gov - related domains that refer to domain (day) 23 294 x 6 2
Number of government and .gov - related external backlinks that link to domain (day) 937 100,342 x 21 3
The exact number of educational domains that refer to domain (day) 73 787 x 25 3
Number of Backlinks from .EDU Domains (Content Popularity) (day) 478 65,576 x 210 30
The exact number of government domains that refer to domain (day) 21 145 x 4 2
The exact number of government links that refer to domain (day) 932 3,187 x 16 3
Average number of outgoing links to unique domains for that domain (day) 1 0 1 2 4
The number of outgoing links for this domain (day) 1 0 1 2 7
Average number of internal links for domain (day) 8 11 29 39 39
Link Strength of Referring Domains (Content Popularity) (day) 55 75 26 53 42
Authority of Referring Domains (Content Popularity) (day) 53 92 39 64 51
TrustMetric value for domain (day) - Majestic metric 53 92 39 64 51

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Florida Vacations, Travel & Tourism Guide | VISIT FLORIDA
Desktop speed score 55
Mobile speed score 45
Mobile usability score 100
Number of all page resources 134
Number of static page resources 91
Number of JS page resources 32
Number of styles (CSS) page resources 3
Total request weight 27 kb
HTML response weight 903 kb
CSS response weight 490 kb
Images response weight 3160 kb
JS response weight 3248 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://visitflorida.com/
http://www.visitflorida.com/
http://www.visitflorida.com/en-us.html
Cache (desktop) by setting expiry date for
http://assets.adobedtm.com/d997c3c714ccec5226092d61bbc36c806ab4981d/s-code-contents-ec100ea53810f06bf0fbef5764f78e2297c407ff.js
http://assets.adobedtm.com/d997c3c714ccec5226092d61bbc36c806ab4981d/satelliteLib-cc5804b51b45183c80b02f496bcd95f616721640.js
http://massrel-custom-fonts.massrel.io/OpenSans-Regular-webfont-5153d357-acd7-4ae8-a409-0d182d7faa68.woff
Cache (mobile) by setting expiry date for
http://assets.adobedtm.com/d997c3c714ccec5226092d61bbc36c806ab4981d/s-code-contents-ec100ea53810f06bf0fbef5764f78e2297c407ff.js
http://assets.adobedtm.com/d997c3c714ccec5226092d61bbc36c806ab4981d/satelliteLib-cc5804b51b45183c80b02f496bcd95f616721640.js
http://massrel-custom-fonts.massrel.io/OpenSans-Regular-webfont-5153d357-acd7-4ae8-a409-0d182d7faa68.woff
Minify HTML files (desktop)
http://www.visitflorida.com/en-us.html - 3.4KiB (15%)
Minify HTML files (mobile)
http://www.visitflorida.com/en-us.html - 3.4KiB (15%)
Optimize image files (desktop)
http://www.visitflorida.com/content/dam/visitflorida/en-us/images/things-to-do/outdoors-and-nature/DISABLED%20PADDLEBOARDER.jpg.1024.480.rendition - 145KiB (70%)
http://www.visitflorida.com/content/dam/visitflorida/en-us/images/fullrightseditorial/Daytona%20International%20Speedway%20PETER%20W.%20CROSS.jpg.430.275.rendition - 65.8KiB (60%)
http://www.visitflorida.com/content/dam/visitflorida/logos/sponsors/hertz.jpg - 61KiB (97%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1603.
  • The competing domain floridashistoriccoast.com has achieved a score of 1088

Content

  • The most common term on the website is florida
  • The competitor "info-florida.de" probably has a legal disclosure subpage.
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "175:180".
  • The competitor visitorlando.com achieved a value of 210 for the metric: "Number of backlinks from .EDU domains (daily value)".
  • The competitor tripadvisor.com has achieved a value of 92 for the metric: "Trust metric - Majestic metric".

Social media

  • The domain visitorlando.com has a Twitter account.
  • A link to Instagram was found on the competitors website visitorlando.com.
  • The domain visitorlando.com was defined as category: Tourist Information Center on Facebook.
  • The main domain has a Google+ account.
  • 60% of this group of domains has a Instagram account.

Seo

  • The main domain's best performing keyword is miami and it was found on the position 8
  • In the search engine rankings above, the average position of the main domain is: 47.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 1382483 in our rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 2764966.

Server

  • On the homepage, belonging to tripadvisor.com 2 CSS files can be identified.
  • The HTML script of the competitor tripadvisor.com weighs 843 kb.
  • Javascript on the main domain hold 42% of all data transfers.
  • The desktop version of the main domain received an Insights value of 55 for the performance.
  • The total amount of the website requests on the main domain was calculated at 27 kb.