Mini Content Marketing comparison of websites for velocity.ch

brompton.ch

73%
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vitelli-shop.ch

64%
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velocity.ch

34%

dolphin.lille.inria.fr

18%
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Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric velocity.ch dolphin.lille.inria.fr vitelli-shop.ch brompton.ch
Twitter followers x x x x
Twitter following (account is following) x x x x
Twitter likes x x x x
Instagram followers x x x x
Instagram following (account is following) x x x x
Youtube subscribers x x x x
Youtube comments x x x x
Youtube videos x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric velocity.ch dolphin.lille.inria.fr vitelli-shop.ch brompton.ch
Number of Referring Backlinks (Content Popularity) (day) x x 3,710 18,367
Number of Referring Domains (Content Popularity) (day) x x 30 70
Number of URLs found in the index (day) x x 6,281 1,225
Number of IPs that refer to domain (day) x x 24 62
Number of subnets that refer to domain (day) x x 23 57
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x
The exact number of educational domains that refer to domain (day) x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x
The exact number of government domains that refer to domain (day) x x x x
The exact number of government links that refer to domain (day) x x x x
Average number of outgoing links to unique domains for that domain (day) x x 0 4
The number of outgoing links for this domain (day) x x 0 4
Average number of internal links for domain (day) x x 227 9
Link Strength of Referring Domains (Content Popularity) (day) x x 20 20
Authority of Referring Domains (Content Popularity) (day) x x 7 12
TrustMetric value for domain (day) - Majestic metric x x 7 12

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
velocity
Desktop speed score 97
Mobile speed score 97
Mobile usability score 30
Number of all page resources 5
Number of static page resources 2
HTML response weight 9 kb
Images response weight 9 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://velocity.ch/010619_Menu.gif
http://velocity.ch/tr.gif
Cache (mobile) by setting expiry date for
http://velocity.ch/010619_Menu.gif
http://velocity.ch/tr.gif
Minify HTML files (desktop)
http://velocity.ch/mainmenu.htm - 2.4KiB (49%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 779.
  • The competing domain brompton.ch has achieved a score of 1685

Content

  • For the popular word teile, this would be a similar word combination: teilenabenschaltnaben, teilevorderradnabenvorderradnaben, teileschnellspannerstummelachsnabenstummelachsnaben, teilekassettenkugeln, teile zubehör
  • Competitor vitelli-shop.ch has reached a value of 30 for the metric: "Number of referring domains (daily value)".
  • The competitor vitelli-shop.ch has reached a value of 0 for the metric: "Average number of outgoing links to different domains".
  • Competitor brompton.ch has reached a value of 4 for the metric: "Number of outgoing links".
  • Competitor vitelli-shop.ch has achieved a value of 227 for the metric:"Average number of internal links".

Social media

  • 0% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.

Seo

  • The URL http://www.velocity.ch/page.asp?DH=31 is the most common search engine result in our search engine rankings
  • In the search engine rankings above, the average position of the main domain is: 46.
  • The number of visitors from the search engine to the main domain is 59 per month.
  • The competing websites have an average search engine position of 632 in our rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 948.

Server

  • The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 2.4KiB kb each time the page is loaded.
  • Title of the homepage for the main domain is velocity .
  • The desktop version of the main domain received an Insights value of 97 for the performance.
  • The total amount of the website requests on the main domain was calculated at 0 kb.
  • The version for smartphones and tablets of the main domain has achieved 30 points for user-experience (how user-friendly a website is).