Mini Content Marketing comparison of websites for unisg.ch

unisg.ch

80%

hslu.ch

45%
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berufsberatung.ch

43%
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pwc.ch

26%
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ffhs.ch

22%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric unisg.ch pwc.ch berufsberatung.ch ffhs.ch hslu.ch
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers 20300 1460 x x x
Youtube comments x x x x x
Youtube videos 527 393 x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric unisg.ch pwc.ch berufsberatung.ch ffhs.ch hslu.ch
Number of Referring Backlinks (Content Popularity) (day) 14,111,588 296,439 3,028,637 11,269 786,568
Number of Referring Domains (Content Popularity) (day) 9,177 1,978 3,980 902 5,954
Number of URLs found in the index (day) 242,641 22,463 435,439 1,222,360 363,976
Number of IPs that refer to domain (day) 5,463 1,698 2,365 505 3,747
Number of subnets that refer to domain (day) 3,903 1,403 1,495 425 2,567
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 221 5 5 2 67
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 8,049 17 38 2 1,233
Number of governmental and .gov - related domains that refer to domain (day) 11 1 1 x 4
Number of government and .gov - related external backlinks that link to domain (day) 105 2 5 x 10
The exact number of educational domains that refer to domain (day) 96 5 2 x 17
Number of Backlinks from .EDU Domains (Content Popularity) (day) 7,555 17 6 x 75
The exact number of government domains that refer to domain (day) 4 x x x x
The exact number of government links that refer to domain (day) 7 x x x x
Average number of outgoing links to unique domains for that domain (day) 0 3 2 0 2
The number of outgoing links for this domain (day) 2 5 2 2 3
Average number of internal links for domain (day) 18 16 86 61 24
Link Strength of Referring Domains (Content Popularity) (day) 41 42 55 37 49
Authority of Referring Domains (Content Popularity) (day) 40 46 57 42 43
TrustMetric value for domain (day) - Majestic metric 40 46 57 42 43

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 3210.
  • The competing domain pwc.ch has achieved a score of 1063

Content

  • The most common term on the website is forschung
  • The word or combination of words with the best median result regarding the frequency is curriculum (based on first 10 subpages of examined domain).
  • The term curriculum only appears on this website and not on the websites of the competition.
  • Competitor pwc.ch has achieved a value of 16 for the metric:"Average number of internal links".
  • The achieved value for the metric: "Average number of outbound links to different domains" is 2 .

Social media

  • On Facebook the main domain was categorized as "College & University".
  • 100% of this group of domains has a Facebook account.
  • The competitor pwc.ch has created 237 youtube videos.
  • The main domain is being followed by 15100 subscribers (since the last update)
  • The main domain has created 297 youtube videos.

Seo

  • Of all the URLs found in the domain hslu.ch, "https://www.hslu.ch/de-ch/hochschule-luzern/dienstleistungen/" is the most frequently found URL in the search results.
  • This free report has been updated for the competitor pwc.ch on 2020-02-13.
  • The URL https://www.unisg.ch/ occurs most frequently in the search engine results.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The average number of visitors expected from the search engine for the competitors websites is 3689542.

Server

  • The CSS file on the competitor berufsberatung.ch https://berufsberatung.ch/Content/Internet_bb_main?v=M_cvLMUkR56TSDtfFkD_Xi0xkG9nRB5x17YU-2LBYhE1 could be compressed to save 69% - 92.7KiB kb.
  • The competitor pwc.ch website could compress the JS file http://www.pwc.ch/etc/clientlibs/granite/jquery.js and save 41.8KiB kb (50%).
  • Static objects of the main domain are numerous and https://assets.pinterest.com/js/pinit.js, https://assets.pinterest.com/js/pinit_main.js?0.276972591644153, https://www.googletagmanager.com/gtm.js?id=GTM-WWDW8S, https://www.google-analytics.com/plugins/ua/linkid.js could have information about their expiry date and be loaded from the cache of the browser.
  • The total amount of the website requests on the main domain was calculated at 12 kb.
  • The entire CSS files of the main domain homepage weighs 197 kb.