Mini
Content Marketing comparison of websites for toyota.co.uk
toyota.co.uk
toyota-europe.com
seat.co.uk
hyundai.co.uk
toyota.ae
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | toyota.co.uk | seat.co.uk | toyota-europe.com | hyundai.co.uk | toyota.ae | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | 23603555 |
| Youtube subscribers | x | x | x | x | 26700 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | 228 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | toyota.co.uk | seat.co.uk | toyota-europe.com | hyundai.co.uk | toyota.ae |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 318,284 | 216,187 | 326,758 | 275,287 | 12,489 |
| Number of Referring Domains (Content Popularity) (day) | 6,533 | 2,348 | 4,032 | 2,961 | 779 |
| Number of URLs found in the index (day) | 907,962 | 31,324 | 19,391 | 211,252 | 4,291 |
| Number of IPs that refer to domain (day) | 4,801 | 1,521 | 3,117 | 2,015 | 437 |
| Number of subnets that refer to domain (day) | 3,663 | 1,279 | 2,382 | 1,636 | 407 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 25 | 4 | 12 | 13 | 2 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 73 | 13 | 28 | 47 | 2 |
| Number of governmental and .gov - related domains that refer to domain (day) | 5 | 1 | 4 | 4 | x |
| Number of government and .gov - related external backlinks that link to domain (day) | 41 | 5 | 6 | 14 | x |
| The exact number of educational domains that refer to domain (day) | 4 | x | 4 | 1 | x |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 10 | x | 6 | 8 | x |
| The exact number of government domains that refer to domain (day) | x | x | x | x | x |
| The exact number of government links that refer to domain (day) | x | x | x | x | x |
| Average number of outgoing links to unique domains for that domain (day) | 2 | 2 | 1 | 1 | 0 |
| The number of outgoing links for this domain (day) | 2 | 2 | 1 | 2 | 0 |
| Average number of internal links for domain (day) | 26 | 41 | 46 | 9 | 8 |
| Link Strength of Referring Domains (Content Popularity) (day) | 50 | 40 | 43 | 45 | 32 |
| Authority of Referring Domains (Content Popularity) (day) | 57 | 52 | 31 | 53 | 13 |
| TrustMetric value for domain (day) - Majestic metric | 57 | 52 | 31 | 53 | 13 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title New Cars, Used Cars, Hybrid Cars, Small Cars | Toyota UK |
|
| Desktop speed score | 31 |
|---|---|
| Mobile speed score | 23 |
| Mobile usability score | 96 |
| Number of all page resources | 160 |
| Number of static page resources | 107 |
| Number of JS page resources | 50 |
| Number of styles (CSS) page resources | 3 |
| Total request weight | 27 kb |
| HTML response weight | 320 kb |
| CSS response weight | 811 kb |
| Images response weight | 2793 kb |
| JS response weight | 4509 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Avoid landing page redirects for the following chain of redirected URLs http://toyota.co.uk/
https://www.toyota.co.uk/
https://www.toyota.co.uk/index.json
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Cache (desktop) by setting expiry date for https://d1hu588lul0tna.cloudfront.net/toyotaone/gben/12926_GT86_OrangeEdition_MegaMenu_154x95_200417_DM_tcm-3060-956160.png
https://d1hu588lul0tna.cloudfront.net/toyotaone/gben/Auris-%26-Verso-Range-Component-%26-Menu---Auris-TS---154x95_tcm-3060-857701.png
https://d1hu588lul0tna.cloudfront.net/toyotaone/gben/Auris-%26-Verso-Range-Component-%26-Menu---Verso---154x95_tcm-3060-857703.png
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Cache (mobile) by setting expiry date for https://d1hu588lul0tna.cloudfront.net/toyotaone/gben/12926_GT86_OrangeEdition_MegaMenu_154x95_200417_DM_tcm-3060-956160.png
https://d1hu588lul0tna.cloudfront.net/toyotaone/gben/Auris-%26-Verso-Range-Component-%26-Menu---Auris-TS---154x95_tcm-3060-857701.png
https://d1hu588lul0tna.cloudfront.net/toyotaone/gben/Auris-%26-Verso-Range-Component-%26-Menu---Verso---154x95_tcm-3060-857703.png
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Minify HTML files (desktop) https://www.toyota.co.uk/index.json - 3.9KiB (11%)
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Minify HTML files (mobile) https://www.toyota.co.uk/index.json - 3.9KiB (11%)
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Minify JavaScript files (desktop) https://d2t72rp0trqz0w.cloudfront.net/tme-sso/configuration.js - 7.9KiB (45%)
https://scripts.sophus3.com/s3s/toyota/uk/logging.js - 6.4KiB (48%)
https://scripts.psyma.com/layer_question.php?xmlPath=abuk/abuk21_toyota - 4.6KiB (16%)
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Minify JavaScript files (mobile) https://d2t72rp0trqz0w.cloudfront.net/tme-sso/configuration.js - 7.9KiB (45%)
https://scripts.sophus3.com/s3s/toyota/uk/logging.js - 6.4KiB (48%)
https://www.toyota.co.uk/scripts/postalPostMessage.js - 2.5KiB (47%)
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Optimize image files (desktop) https://t1-cms-1.images.toyota-europe.com/toyotaone/gben/Hybrid%20landing%20header%20image%20-%20desktop_tcm-3060-988773.jpg - 182.8KiB (61%)
https://t1-cms-4.images.toyota-europe.com/toyotaone/gben/Auris25_1600x900px_RGB_Web_Asset_V4%5B4%5D_tcm-3060-1013464.jpg - 161.1KiB (70%)
https://t1-cms-4.images.toyota-europe.com/toyotaone/gben/12916_PWS%20%C3%94%C3%87%C3%B4%20IAAF_inpage-images_030717_DCHeader%20image_555x249_tcm-3060-1015537.jpg - 140.3KiB (76%)
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| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 2387.
- The competing domain hyundai.co.uk has achieved a score of 1392
Content
- The term view only appears on this website and not on the websites of the competition.
- Competitor seat.co.uk has reached a value of 31324 for the metric: "Number of URLs found in the index (daily value)".
- The competitor hyundai.co.uk has achieved a value of 2015 for the metric: "Number of referring domains from different IPs (daily value)".
- Competitor toyota.ae has achieved a value of 2 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
- The competitor toyota-europe.com has achieved a value of 43 for the metric: "Link power of the referring domains".
Social media
- The domain toyota.ae has an Instagram account.
- A link to Instagram was found on the main domain.
- alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
- The number of Twitter fans belonging to the competitor toyota-europe.com tweet account is 53894 (since the last update).
- The number of Twitter Following for the competitor toyota-europe.com tweet account is 1321 (since the last update).
Seo
- This free report has been updated for the competitor toyota-europe.com on 2020-01-22.
- The competitors (hyundai.co.uk) best performing keyword is tucson and it was found on the position 21
- The average position in the search engine rankings for the website seat.co.uk is 49.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The competing websites have an average search engine position of 1874 in our rankings.
Server
- 107 CSS/JSS static elements can be found on the website of the main domain.
- The server of the competitor seat.co.uk responded within0.27 seconds.
- The compression of the HTML together with INLINE CSS and JS enables the competitor seat.co.uk website to save 6.4KiB kb each time the page is loaded.
- The total amount of the website requests on competitor seat.co.uk was calculated at 13 kb.
- The HTML script of the competitor seat.co.uk weighs 1922 kb.