Mini
Content Marketing comparison of websites for thebump.com
babycenter.com
thebump.com
babycentre.co.uk
pregnancy.com
fitpregnancy.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | thebump.com | babycenter.com | babycentre.co.uk | fitpregnancy.com | pregnancy.com | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | thebump.com | babycenter.com | babycentre.co.uk | fitpregnancy.com | pregnancy.com |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 2,525,690 | 3,437,376 | 783,566 | 877,471 | 564,184 |
| Number of Referring Domains (Content Popularity) (day) | 10,215 | 50,417 | 10,990 | 6,899 | 709 |
| Number of URLs found in the index (day) | 1,737,095 | 6,598,577 | 2,504,338 | 49,981 | 200 |
| Number of IPs that refer to domain (day) | 7,404 | 33,751 | 8,286 | 4,778 | 368 |
| Number of subnets that refer to domain (day) | 5,310 | 20,518 | 5,915 | 3,333 | 330 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 48 | 294 | 48 | 32 | 3 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 81 | 2,437 | 118 | 79 | 11 |
| Number of governmental and .gov - related domains that refer to domain (day) | 6 | 63 | 28 | 4 | 2 |
| Number of government and .gov - related external backlinks that link to domain (day) | 14 | 218 | 11,597 | 12 | 2,225 |
| The exact number of educational domains that refer to domain (day) | 40 | 202 | 16 | 32 | 1 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 67 | 1,826 | 24 | 79 | 8 |
| The exact number of government domains that refer to domain (day) | 6 | 37 | x | 2 | 1 |
| The exact number of government links that refer to domain (day) | 14 | 88 | x | 2 | 5 |
| Average number of outgoing links to unique domains for that domain (day) | 5 | 18 | 13 | 8 | 1 |
| The number of outgoing links for this domain (day) | 8 | 19 | 17 | 11 | 6 |
| Average number of internal links for domain (day) | 77 | 232 | 187 | 38 | 3 |
| Link Strength of Referring Domains (Content Popularity) (day) | 53 | 52 | 48 | 45 | 28 |
| Authority of Referring Domains (Content Popularity) (day) | 40 | 71 | 53 | 50 | 23 |
| TrustMetric value for domain (day) - Majestic metric | 40 | 71 | 53 | 50 | 23 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title TheBump.com - Pregnancy, Parenting and Baby Information |
|
| Desktop speed score | 67 |
|---|---|
| Mobile speed score | 30 |
| Mobile usability score | 99 |
| Number of all page resources | 100 |
| Number of static page resources | 67 |
| Number of JS page resources | 49 |
| Number of styles (CSS) page resources | 1 |
| Total request weight | 16 kb |
| HTML response weight | 179 kb |
| CSS response weight | 1677 kb |
| Images response weight | 695 kb |
| JS response weight | 3550 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Avoid landing page redirects for the following chain of redirected URLs http://thebump.com/
https://thebump.com/
https://www.thebump.com/
|
|
Cache (desktop) by setting expiry date for https://api.branch.io/v1/pageview
https://api.segment.io/v1/p
https://pr.realvu.net/prebid2.js
|
|
Cache (mobile) by setting expiry date for https://api.branch.io/v1/pageview
https://api.segment.io/v1/p
https://tags.crwdcntrl.net/c/6444/cc_af_ajax.js
|
|
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
|
|
Minify JavaScript files (desktop) https://connect.facebook.net/en_US/sdk.js - 669B (39%)
|
|
Minify JavaScript files (mobile) https://connect.facebook.net/en_US/sdk.js - 669B (39%)
|
|
Optimize image files (desktop) https://static.thebump.com/homepage-assets/new/desktop/app_promo_bottom_v1.jpg - 62.8KiB (77%)
https://static.thebump.com/homepage-assets/new/desktop/header_carousel_pregnancy_v1.jpg - 42.1KiB (41%)
https://static.thebump.com/homepage-assets/new/desktop/app_promo_v1.jpg - 27.5KiB (75%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 963.
- The competing domain babycentre.co.uk has achieved a score of 583
Content
- The most common term on the website is baby
- 167 words or phrases (two word combinations) were found on the main domain.
- The word or combination of words with the lowest median result regarding the frequency is find baby (based on first 10 subpages of examined domain).
- Competitor babycenter.com has reached a value of 50417 for the metric: "Number of referring domains (daily value)".
- Competitor babycenter.com has achieved a value of 88 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".
Social media
- A link to Instagram was found on the competitors website fitpregnancy.com.
- 80% of this group of domains has a Twitter account.
- 0% of this group of domains has a LinkedIn account.
- The number of Facebook fans belonging to the main domain facebook account is 295244 (since the last update).
- The number of Instagram Following for the main domain is 1495 (since the last update).
Seo
- This free report has been updated for the competitor fitpregnancy.com on 2018-03-01.
- The competitors (pregnancy.com) best performing keyword is pregnancy and it was found on the position 17
- The competitor fitpregnancy.com should get at least 1192 visitors from the search engine per month.
- In the search engine rankings above, the average position of the main domain is: 52.
- The domain pregnancy.com has the best search engine rankings average position.
Server
- The competitor`s babycentre.co.uk size of the website should reach 916,000 pages.
- The CSS of the competitor babycentre.co.uk website accounts for8% of all data transfers.
- The desktop version of the website babycentre.co.uk had 62 points scored at Google Insights.
- When the homepage of the competitor babycenter.com is loaded once, 111 objects are downloaded (files, JS scripts, etc.).
- Some links and buttons are too small and can cause problems for website visitors of the main domain.