Mini Content Marketing comparison of websites for terex.com

deere.com

72%
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lilly.com

56%
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kone.com

35%
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terex.com

34%

ferro.com

29%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric terex.com deere.com ferro.com lilly.com kone.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x 176 12400 17400
Youtube comments x x x x x
Youtube videos x x 21 164 243

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric terex.com deere.com ferro.com lilly.com kone.com
Number of Referring Backlinks (Content Popularity) (day) 372,618 6,833,532 46,372 2,526,355 177,270
Number of Referring Domains (Content Popularity) (day) 5,116 21,062 1,639 18,342 4,658
Number of URLs found in the index (day) 71,917 184,779 11,184 65,137 1,181,888
Number of IPs that refer to domain (day) 3,635 14,812 1,387 14,070 3,403
Number of subnets that refer to domain (day) 3,117 10,838 1,278 10,616 2,876
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 27 204 16 336 16
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 59 2,495 27 27,347 27
Number of governmental and .gov - related domains that refer to domain (day) 10 40 3 54 6
Number of government and .gov - related external backlinks that link to domain (day) 26 641 8 4,543 22
The exact number of educational domains that refer to domain (day) 19 181 12 217 9
Number of Backlinks from .EDU Domains (Content Popularity) (day) 45 2,345 22 1,250 20
The exact number of government domains that refer to domain (day) 8 33 2 28 3
The exact number of government links that refer to domain (day) 24 513 4 85 6
Average number of outgoing links to unique domains for that domain (day) 1 2 2 10 0
The number of outgoing links for this domain (day) 1 3 2 14 0
Average number of internal links for domain (day) 16 31 13 25 1
Link Strength of Referring Domains (Content Popularity) (day) 50 57 44 51 44
Authority of Referring Domains (Content Popularity) (day) 61 68 54 72 62
TrustMetric value for domain (day) - Majestic metric 61 68 54 72 62

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Terex Global Landing Page
Desktop speed score 95
Mobile speed score 88
Mobile usability score 86
Number of all page resources 7
Number of static page resources 4
Number of JS page resources 1
Number of styles (CSS) page resources 1
Total request weight 1 kb
HTML response weight 7 kb
CSS response weight 2 kb
Images response weight 94 kb
JS response weight 42 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://assets.terex.com/terex.com/gateway.jpg
http://www.terex.com/Styles/gateway.min.css
https://css.terex.com/internet/images/TerexSprite.gif
Cache (mobile) by setting expiry date for
http://assets.terex.com/terex.com/gateway.jpg
http://www.terex.com/Styles/gateway.min.css
https://css.terex.com/internet/images/TerexSprite.gif
Optimize image files (desktop)
http://assets.terex.com/terex.com/gateway.jpg - 5.2KiB (19%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1272.
  • The competing domain kone.com has achieved a score of 1311

Content

  • The word or combination of words with the lowest median result regarding the frequency is material handlers (based on first 10 subpages of examined domain).
  • The word or combination of words with the best median result regarding the frequency on the competitors website is tractors (based on first 10 subpages of examined domain).
  • The achieved value for the metric: "Number of referring domains from different IP C blocks" is 3117 .
  • The achieved value for the metric: "Number of incoming backlinks from .GOV domains (daily value)" is 24 .
  • Competitor kone.com has achieved a value of 16 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".

Social media

  • The domain kone.com was defined as category: Elevator Service on Facebook.
  • 60% of this group of domains has a Twitter account.
  • The number of Twitter Following for the competitor kone.com tweet account is 421 (since the last update).
  • The number of YouTube views of the competitor kone.com youtube account is 1885414 (since the last update).
  • The competitor lilly.com has created 290 youtube videos.

Seo

  • The URL https://www.terex.com/de/about/suppliers is the most common search engine result in our search engine rankings
  • The search engine rankings update for the main domain took place on 2020-02-07.
  • The main domain's best performing keyword is zulieferer and it was found on the position 29
  • From this group of websites, the domain ferro.com has the best average position among in search engine rankings.
  • The competing websites have an average search engine position of 5393 in our rankings.

Server

  • The main domain has a number of pages indexed in the search engine of 19,500.
  • On the homepage of the main domain 1 CSS files can be identified.
  • When the homepage of the competitor deere.com is loaded once, 68 objects are downloaded (files, JS scripts, etc.).
  • The number of static elements on the deere.com page is 50.
  • The entire HTML files of the competitor deere.com homepage weighs 54 kb.