Mini Content Marketing comparison of websites for technogym.com

msn.com

92%
Change competitor

technogym.com

28%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric technogym.com msn.com
Twitter followers x x
Twitter following (account is following) x x
Twitter likes x x
Instagram followers x x
Instagram following (account is following) x x
Youtube subscribers x x
Youtube comments x x
Youtube videos x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric technogym.com msn.com
Number of Referring Backlinks (Content Popularity) (day) 1,838,370 190,804,268
Number of Referring Domains (Content Popularity) (day) 7,576 450,764
Number of URLs found in the index (day) 1,299,725 15,528,660
Number of IPs that refer to domain (day) 5,371 243,035
Number of subnets that refer to domain (day) 4,148 105,287
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 26 3,081
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 120 223,754
Number of governmental and .gov - related domains that refer to domain (day) 13 570
Number of government and .gov - related external backlinks that link to domain (day) 114 14,659
The exact number of educational domains that refer to domain (day) 12 1,430
Number of Backlinks from .EDU Domains (Content Popularity) (day) 67 158,517
The exact number of government domains that refer to domain (day) 2 239
The exact number of government links that refer to domain (day) 21 5,870
Average number of outgoing links to unique domains for that domain (day) 5 3
The number of outgoing links for this domain (day) 5 8
Average number of internal links for domain (day) 96 33
Link Strength of Referring Domains (Content Popularity) (day) 48 69
Authority of Referring Domains (Content Popularity) (day) 61 77
TrustMetric value for domain (day) - Majestic metric 61 77

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Technogym | Commercial & Home Fitness Equipment
Desktop speed score 78
Mobile speed score 59
Mobile usability score 99
Number of all page resources 66
Number of static page resources 35
Number of JS page resources 26
Number of styles (CSS) page resources 2
Total request weight 13 kb
HTML response weight 353 kb
CSS response weight 1349 kb
Images response weight 699 kb
JS response weight 3435 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://technogym.com/
http://www.technogym.com/Default.aspx
http://www.technogym.com/us/
https://www.technogym.com/us/
Cache (desktop) by setting expiry date for
https://snap.licdn.com/li.lms-analytics/insight.min.js
https://m.addthisedge.com/live/boost/ra-591c0c490f552056/_ate.track.config_resp
https://static.hotjar.com/c/hotjar-490767.js?sv=5
Cache (mobile) by setting expiry date for
https://snap.licdn.com/li.lms-analytics/insight.min.js
https://m.addthisedge.com/live/boost/ra-591c0c490f552056/_ate.track.config_resp
https://static.hotjar.com/c/hotjar-490767.js?sv=5
Speed up server response time
Response time in 0.37 seconds
Minify HTML files (desktop)
https://www.technogym.com/us/ - 2.8KiB (12%)
Minify HTML files (mobile)
https://www.technogym.com/us/ - 2.8KiB (12%)
Optimize image files (desktop)
https://www.technogym.com/wpress/wp-content/uploads/2015/11/MG_0751-mod3_210x370.jpg - 13.5KiB (50%)
https://www.technogym.com/wpress/wp-content/uploads/2017/04/myrun_slide_mobile.jpg - 11KiB (21%)
https://www.technogym.com/skin/frontend/technogym/default/images/technogym.png - 669B (32%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 905.
  • The competing domain msn.com has achieved a score of 2960

Content

  • The most common term on the website is nous
  • The most common term (found) on the website is article suivant
  • The competitor msn.com has achieved a value of 570 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".
  • Competitor msn.com has achieved a value of 1430 for the metric: "Number of referring .EDU domains (daily value)".
  • The competitor msn.com has achieved a value of 77 for the metric: "Trust metric - Majestic metric".

Social media

  • On Facebook the main domain was categorized as "Company".
  • The main domain has a Twitter account.
  • 50% of this group of domains has a Facebook account.
  • 50% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Google+ account.

Seo

  • This free report has been updated for the competitor msn.com on 2020-02-06.
  • The URL https://www.technogym.com/de/ is the most common search engine result in our search engine rankings
  • The best position ever found for the main domain was 1 and it was found the keyword :keyword.
  • The number of visitors from the search engine to the main domain is 142646 per month.
  • The competing websites have an average search engine position of 150188884 in our rankings.

Server

  • Graphic files (on the homepage of the competitor msn.com) have a size of 188 kb.
  • The CSS of the main domain website accounts for23% of all data transfers.
  • Static objects of the main domain are numerous and https://snap.licdn.com/li.lms-analytics/insight.min.js, https://m.addthisedge.com/live/boost/ra-591c0c490f552056/_ate.track.config_resp, https://static.hotjar.com/c/hotjar-490767.js?sv=5, https://cdn.optimizely.com/js/8355110909.js could have information about their expiry date and be loaded from the cache of the browser.
  • The number of Javascript resources (on the homepage of the main domain) is 26 .
  • Graphic files (on the homepage of the main domain) have a size of 699 kb.