Mini Content Marketing comparison of websites for store.alessi.com

linguee.com

84%
Change competitor

maisonsdumonde.com

29%
Change competitor

but.fr

22%
Change competitor

dada-kitchens.com

12%
Change competitor

store.alessi.com

12%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Submit better competitors

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric store.alessi.com linguee.com maisonsdumonde.com but.fr dada-kitchens.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric store.alessi.com linguee.com maisonsdumonde.com but.fr dada-kitchens.com
Number of Referring Backlinks (Content Popularity) (day) 6,858 292,682 1,943,149 334,405 267,225
Number of Referring Domains (Content Popularity) (day) 617 7,041 11,288 3,266 674
Number of URLs found in the index (day) 52,162 44,102 761,261 59,754 84,490
Number of IPs that refer to domain (day) 547 5,462 7,139 2,141 592
Number of subnets that refer to domain (day) 485 4,203 4,286 1,415 527
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 2 121 7 1 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 2 2,124 879 3 x
Number of governmental and .gov - related domains that refer to domain (day) 1 11 3 x x
Number of government and .gov - related external backlinks that link to domain (day) 1 930 12 x x
The exact number of educational domains that refer to domain (day) 1 74 2 1 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 1 621 3 3 x
The exact number of government domains that refer to domain (day) x 5 x x x
The exact number of government links that refer to domain (day) x 6 x x x
Average number of outgoing links to unique domains for that domain (day) 0 x 0 1 5
The number of outgoing links for this domain (day) 0 x 0 1 8
Average number of internal links for domain (day) 0 x 11 7 10
Link Strength of Referring Domains (Content Popularity) (day) 25 51 55 41 36
Authority of Referring Domains (Content Popularity) (day) 24 33 55 22 30
TrustMetric value for domain (day) - Majestic metric 24 33 55 22 30

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Alessi Official Online Store: Italian Design
Desktop speed score 66
Mobile speed score 59
Mobile usability score 95
Number of all page resources 94
Number of static page resources 64
Number of JS page resources 25
Number of styles (CSS) page resources 8
Total request weight 14 kb
HTML response weight 285 kb
CSS response weight 447 kb
Images response weight 1176 kb
JS response weight 1208 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://d24zgp2mfu4vus.cloudfront.net/Alessi/Images/Category/ZH03_48641.png
http://d24zgp2mfu4vus.cloudfront.net/Alessi/Images/Category/cat_barvini_48028.png
http://d24zgp2mfu4vus.cloudfront.net/Alessi/Images/Category/cat_cucina_48029.png
Cache (mobile) by setting expiry date for
http://d24zgp2mfu4vus.cloudfront.net/Alessi/Images/Category/ZH03_48641.png
http://d24zgp2mfu4vus.cloudfront.net/Alessi/Images/Category/cat_barvini_48028.png
http://d24zgp2mfu4vus.cloudfront.net/Alessi/Images/Category/cat_cucina_48029.png
Speed up server response time
Response time in 0.55 seconds
Minify your CSS files (desktop)
http://store.alessi.com/Assets/Alessi/CSS/screen.css - 2.9KiB (16%)
Minify your CSS files (mobile)
http://store.alessi.com/Assets/Alessi/CSS/screen.css - 2.9KiB (16%)
Minify HTML files (desktop)
http://store.alessi.com/usa/en-gb - 2.6KiB (16%)
Minify HTML files (mobile)
http://store.alessi.com/usa/en-gb - 2.6KiB (16%)
Minify JavaScript files (desktop)
http://store.alessi.com/Assets/Alessi/Scripts/main.js - 1.4KiB (21%)
http://store.alessi.com/Assets/Nimbus/Scripts/evolveWishList.js - 568B (25%)
Minify JavaScript files (mobile)
http://store.alessi.com/Assets/Alessi/Scripts/main.js - 1.4KiB (21%)
http://store.alessi.com/Assets/Nimbus/Scripts/evolveWishList.js - 568B (25%)
Optimize image files (desktop)
http://cms-server2.evolvegroup.ch/media/623381/home_banner_yardsale.jpg - 90.3KiB (23%)
http://cms-server2.evolvegroup.ch/media/623384/690x300_yardsale.jpg - 26.8KiB (24%)
http://cms-server2.evolvegroup.ch/media/4843/hp_mediterraneo_usa.jpg - 17.5KiB (21%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 385.
  • The competing domain but.fr has achieved a score of 727

Content

  • For the popular word vous, this would be a similar word combination: vous voulez, êtes vous, vont vous, vous faire, vous allez
  • 299 Words / phrases were found at competitor "maisonsdumonde.com".
  • The main domain enables visitors to subscribe to their newsletter list.
  • The term your only appears on one competitor's website - but.fr.
  • The competitor linguee.com has achieved a value of 5462 for the metric: "Number of referring domains from different IPs (daily value)".

Social media

  • The domain but.fr has a Twitter account.
  • 80% of this group of domains has a Instagram account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter Following for the competitor maisonsdumonde.com tweet account is 195 (since the last update).
  • Number of Instagram followers, which belong to the competitor maisonsdumonde.com has been 2051470 since the last check.

Seo

  • Of all the URLs found in the domain but.fr, "https://www.but.fr/Mobilier/La-Chambre-Adulte/Dressings/index-c1441.html" is the most frequently found URL in the search results.
  • The competitor but.fr should get at least 447795 visitors from the search engine per month.
  • This free report has been updated for the main domain on 2017-10-19.
  • The domain linguee.com has the best search engine rankings average position.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The main domain has a number of pages indexed in the search engine of 17,800.
  • The total amount of the website requests on competitor dada-kitchens.com was calculated at 3 kb.
  • Javascript on the main domain hold 39% of all data transfers.
  • The main domain website could compress the JS file http://store.alessi.com/Assets/Alessi/Scripts/main.js and save 1.4KiB kb (21%).
  • 64 CSS/JSS static elements can be found on the website of the main domain.