Mini
Content Marketing comparison of websites for spencer.org
arts.gov
firstinspires.org
socialworkers.org
kaboom.org
spencer.org
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | spencer.org | socialworkers.org | arts.gov | firstinspires.org | kaboom.org | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | 6982277 | x |
| Youtube subscribers | x | x | x | 26700 | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | 819 | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | spencer.org | socialworkers.org | arts.gov | firstinspires.org | kaboom.org |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 66,822 | 672,312 | 7,237,015 | 5,686,447 | 123,825 |
| Number of Referring Domains (Content Popularity) (day) | 1,414 | 7,445 | 17,742 | 12,660 | 4,640 |
| Number of URLs found in the index (day) | 3,693 | 609,295 | 2,091,160 | 306,318 | 446,340 |
| Number of IPs that refer to domain (day) | 1,250 | 5,437 | 12,329 | 8,928 | 3,523 |
| Number of subnets that refer to domain (day) | 1,161 | 4,381 | 8,716 | 6,817 | 2,788 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 413 | 827 | 876 | 412 | 59 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 2,638 | 7,576 | 33,325 | 5,027 | 197 |
| Number of governmental and .gov - related domains that refer to domain (day) | 4 | 86 | 202 | 58 | 76 |
| Number of government and .gov - related external backlinks that link to domain (day) | 5 | 499 | 162,978 | 4,004 | 996 |
| The exact number of educational domains that refer to domain (day) | 345 | 775 | 841 | 365 | 56 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 2,173 | 7,398 | 26,176 | 4,796 | 189 |
| The exact number of government domains that refer to domain (day) | 2 | 81 | 198 | 49 | 76 |
| The exact number of government links that refer to domain (day) | 2 | 492 | 162,958 | 3,958 | 996 |
| Average number of outgoing links to unique domains for that domain (day) | 1 | 5 | 3 | 1 | 2 |
| The number of outgoing links for this domain (day) | 1 | 5 | 3 | 2 | 2 |
| Average number of internal links for domain (day) | 26 | 37 | 69 | 48 | 12 |
| Link Strength of Referring Domains (Content Popularity) (day) | 40 | 50 | 53 | 56 | 44 |
| Authority of Referring Domains (Content Popularity) (day) | 55 | 61 | 59 | 68 | 26 |
| TrustMetric value for domain (day) - Majestic metric | 55 | 61 | 59 | 68 | 26 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Spencer |
|
| Desktop speed score | 88 |
|---|---|
| Mobile speed score | 69 |
| Mobile usability score | 100 |
| Number of all page resources | 56 |
| Number of static page resources | 47 |
| Number of JS page resources | 14 |
| Number of styles (CSS) page resources | 20 |
| Total request weight | 6 kb |
| HTML response weight | 26 kb |
| CSS response weight | 147 kb |
| Images response weight | 205 kb |
| JS response weight | 276 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for http://www.google-analytics.com/ga.js
https://seal.godaddy.com/getSeal?sealID=yEEd6NCmLjd37WvmaBs9OwFzDgUuTQWjL5TwvEoqmycfmSTs8NyW0AocF3JL
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Cache (mobile) by setting expiry date for http://www.google-analytics.com/ga.js
https://seal.godaddy.com/getSeal?sealID=yEEd6NCmLjd37WvmaBs9OwFzDgUuTQWjL5TwvEoqmycfmSTs8NyW0AocF3JL
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Speed up server response time
Response time in 0.21 seconds
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Minify your CSS files (desktop) http://www.spencer.org/modules/system/system.base.css?or71p7 - 825B (44%)
http://www.spencer.org/sites/all/themes/oms_boilerplate/resources/css/fontello-icons.css?or71p7 - 576B (46%)
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Minify your CSS files (mobile) http://www.spencer.org/modules/system/system.base.css?or71p7 - 825B (44%)
http://www.spencer.org/sites/all/themes/oms_boilerplate/resources/css/fontello-icons.css?or71p7 - 576B (46%)
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Minify JavaScript files (desktop) http://www.spencer.org/sites/all/libraries/flexslider/jquery.flexslider.js?or71p7 - 4KiB (38%)
http://www.spencer.org/misc/drupal.js?or71p7 - 3.8KiB (64%)
http://www.spencer.org/sites/all/themes/oms_boilerplate/resources/js/jquery_js/jquery-migrate-1.2.1.js?or71p7 - 2.2KiB (40%)
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Minify JavaScript files (mobile) http://www.spencer.org/sites/all/libraries/flexslider/jquery.flexslider.js?or71p7 - 4KiB (38%)
http://www.spencer.org/misc/drupal.js?or71p7 - 3.8KiB (64%)
http://www.spencer.org/sites/all/themes/oms_boilerplate/resources/js/jquery_js/jquery-migrate-1.2.1.js?or71p7 - 2.2KiB (40%)
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Optimize image files (desktop) http://www.spencer.org/sites/default/files/images/AERAX3.JPG - 19.8KiB (77%)
http://www.spencer.org/sites/default/files/styles/slideshow_image/public/slideshow/Spencer_slide1_0.jpg?itok=NfaCha4X - 5.4KiB (14%)
http://www.spencer.org/sites/all/themes/oms_boilerplate/resources/assets/images/layout/bg-header.gif - 1.7KiB (82%)
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Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1109.
- The competing domain kaboom.org has achieved a score of 1158
Content
- The competitor "firstinspires.org" enables visitors to subscribe to their newsletter list.
- The term that appears on all competitors websites, but not on the website of the main domain, is with.
- The competitor socialworkers.org has achieved a value of 86 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".
- Competitor kaboom.org has reached a value of 2 for the metric: "Number of outgoing links".
- The value achieved for the metric: "Number of outgoing links" is 1 .
Social media
- Facebook gives the category Nonprofit Organization for the domain kaboom.org.
- The domain arts.gov has an Instagram account.
- 0% of this group of domains has a Google+ account.
- 60% of this group of domains has a Instagram account.
- 0% of this group of domains has a LinkedIn account.
Seo
- This free report has been updated for the competitor kaboom.org on 2018-02-13.
- The competitors (socialworkers.org) best performing keyword is advocacy and it was found on the position 16
- This free report has been updated for the main domain on 2020-01-21.
- The main domain's best performing keyword is large and it was found on the position 70
- The average number of visitors expected from the search engine for the competitors websites is 210.
Server
- The main domain has a number of pages indexed in the search engine of 4,710.
- The competitor arts.gov website could compress the JS file https://www.arts.gov/sites/all/libraries/flexslider/jquery.flexslider-min.js?oufn8g and save 4.1KiB kb (38%).
- Due to the font size being smaller than optimal, some texts on the competitor socialworkers.org website may appear illegible to visitors on the mobile device.
- The main domain website could compress the JS file http://www.spencer.org/misc/drupal.js?or71p7 and save 3.8KiB kb (64%).
- The mobile website of the main domain got a score of 69/100 points for the loading times.