Mini Content Marketing comparison of websites for southernliving.com
travelandleisure.com
southernliving.com
foodandwine.com
eatingwell.com
kraftrecipes.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
Metric | southernliving.com | eatingwell.com | kraftrecipes.com | foodandwine.com | travelandleisure.com | |
---|---|---|---|---|---|---|
Facebook fans | x | x | x | x | x | |
Tweets | x | x | x | x | x | |
Twitter followers | x | x | x | x | x | |
Twitter following (account is following) | x | x | x | x | x | |
Twitter likes | x | x | x | x | x | |
Instagram posts | x | x | x | x | x | |
Instagram followers | x | x | x | x | x | |
Instagram following (account is following) | x | x | x | x | x | |
Youtube | Youtube views | x | x | x | x | x |
Youtube subscribers | x | x | x | x | x | |
Youtube comments | x | x | x | x | x | |
Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
Metric | southernliving.com | eatingwell.com | kraftrecipes.com | foodandwine.com | travelandleisure.com |
---|---|---|---|---|---|
Number of Referring Backlinks (Content Popularity) (day) | 1,867,249 | 3,937,761 | 1,712,738 | 21,857,354 | 9,115,425 |
Number of Referring Domains (Content Popularity) (day) | 26,830 | 23,773 | 14,488 | 44,353 | 48,969 |
Number of URLs found in the index (day) | 165,246 | 92,495 | 267,599 | 305,062 | 513,749 |
Number of IPs that refer to domain (day) | 17,193 | 15,974 | 9,342 | 27,416 | 32,976 |
Number of subnets that refer to domain (day) | 10,750 | 10,460 | 6,464 | 16,175 | 19,911 |
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 163 | 194 | 84 | 219 | 330 |
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 1,079 | 948 | 227 | 11,227 | 4,262 |
Number of governmental and .gov - related domains that refer to domain (day) | 22 | 33 | 5 | 17 | 245 |
Number of government and .gov - related external backlinks that link to domain (day) | 251 | 213 | 9 | 56 | 481 |
The exact number of educational domains that refer to domain (day) | 152 | 175 | 80 | 184 | 275 |
Number of Backlinks from .EDU Domains (Content Popularity) (day) | 994 | 912 | 219 | 11,131 | 4,007 |
The exact number of government domains that refer to domain (day) | 22 | 29 | 4 | 15 | 42 |
The exact number of government links that refer to domain (day) | 251 | 204 | 8 | 52 | 159 |
Average number of outgoing links to unique domains for that domain (day) | 11 | 6 | 11 | 5 | 3 |
The number of outgoing links for this domain (day) | 15 | 10 | 15 | 8 | 6 |
Average number of internal links for domain (day) | 17 | 73 | 82 | 21 | 40 |
Link Strength of Referring Domains (Content Popularity) (day) | 55 | 62 | 47 | 60 | 64 |
Authority of Referring Domains (Content Popularity) (day) | 65 | 65 | 39 | 67 | 70 |
TrustMetric value for domain (day) - Majestic metric | 65 | 65 | 39 | 67 | 70 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
Page title Southern Living Recipes, Home Decor, Gardening, DIY and Travel |
|
Desktop speed score | 69 |
---|---|
Mobile speed score | 57 |
Mobile usability score | 94 |
Number of all page resources | 233 |
Number of static page resources | 98 |
Number of JS page resources | 104 |
Number of styles (CSS) page resources | 4 |
Total request weight | 66 kb |
HTML response weight | 275 kb |
CSS response weight | 333 kb |
Images response weight | 346 kb |
JS response weight | 3517 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
Cache (desktop) by setting expiry date for http://ac.realvu.net/realvu_boost.js
http://ucid.vindicosuite.com/p.js
https://adops-static.timeinc.net/1x1.gif
|
Cache (mobile) by setting expiry date for http://ac.realvu.net/realvu_boost.js
http://ucid.vindicosuite.com/p.js
https://adops-static.timeinc.net/1x1.gif
|
Minify JavaScript files (desktop) http://js.southernliving.timeinc.net/sites/default/files/advagg_js/js__Iz2jar4bwN-Imb7gzvmP6FCDsEOkd4DF4rzKBfIri4c__aJlFJDLlSQyKTxyGuhCCXkX3jSJEa9n4gUAd1aYzXiU__wwAag3LOSRse3YN1XVfldZfITSqkGbI4tpJxrQi0NiU.js - 13.8KiB (41%)
http://js.southernliving.timeinc.net/sites/default/files/advagg_js/js__EtEv8D-v9WkS6Ol7F1HQ9jp8pA0sa39LetxCwqM6QWo__nW3xg3E1rE8H_oZ0lZsJwJGmCWqIeqhnqTWtQUj98go__wwAag3LOSRse3YN1XVfldZfITSqkGbI4tpJxrQi0NiU.js - 4.2KiB (11%)
http://js.southernliving.timeinc.net/sites/default/files/advagg_js/js__MCe5k26TZJx9XH5qm_CjcvWifRbU8KRiJlz_r_LJ6ik__Ghr6uWeaR7PfjQcLJqodgfKXQLpOAQu6C0dU44hzjN8__wwAag3LOSRse3YN1XVfldZfITSqkGbI4tpJxrQi0NiU.js - 3.8KiB (45%)
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Minify JavaScript files (mobile) http://js.southernliving.timeinc.net/sites/default/files/advagg_js/js__Iz2jar4bwN-Imb7gzvmP6FCDsEOkd4DF4rzKBfIri4c__aJlFJDLlSQyKTxyGuhCCXkX3jSJEa9n4gUAd1aYzXiU__wwAag3LOSRse3YN1XVfldZfITSqkGbI4tpJxrQi0NiU.js - 13.8KiB (41%)
http://js.southernliving.timeinc.net/sites/default/files/advagg_js/js__EtEv8D-v9WkS6Ol7F1HQ9jp8pA0sa39LetxCwqM6QWo__nW3xg3E1rE8H_oZ0lZsJwJGmCWqIeqhnqTWtQUj98go__wwAag3LOSRse3YN1XVfldZfITSqkGbI4tpJxrQi0NiU.js - 4.2KiB (11%)
http://js.southernliving.timeinc.net/sites/default/files/advagg_js/js__MCe5k26TZJx9XH5qm_CjcvWifRbU8KRiJlz_r_LJ6ik__Ghr6uWeaR7PfjQcLJqodgfKXQLpOAQu6C0dU44hzjN8__wwAag3LOSRse3YN1XVfldZfITSqkGbI4tpJxrQi0NiU.js - 3.8KiB (45%)
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Optimize image files (desktop) http://img1.southernliving.timeinc.net/sites/default/files/styles/rschd/public/image/2017/07/main/ten50_bbq.jpg?itok=IiSmhGWq×tamp=1500080700 - 36.9KiB (19%)
https://secure-assets.rubiconproject.com/static/psa/us/2.jpg - 34.5KiB (66%)
http://img1.southernliving.timeinc.net/sites/default/files/styles/quote_tout/public/image/2017/03/main/one-pot-chicken-dinners-2504601_month_17227_0.jpg?itok=VSoCHGTh - 3.1KiB (30%)
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The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile) |
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1695.
- The competing domain kraftrecipes.com has achieved a score of 1196
Content
- The word or combination of words with the best median result regarding the frequency on the competitors website is recipes (based on first 10 subpages of examined domain).
- The term southern only appears on this website and not on the websites of the competition.
- The competitor eatingwell.com has achieved a value of 62 for the metric: "Link power of the referring domains".
- The achieved value for the metric: "Number of referring .EDU and similar to .EDU domains (daily value)" is 163 .
- The achieved value for the metric: "Number of backlinks from .EDU similar to .EDU domains (daily value)" is 1079 .
Social media
- On Facebook the main domain was categorized as "Magazine".
- 120% of this group of domains has a Facebook account.
- THe main domain instagram account has a post activity of 8749
- On Instagram, the main domain is followed by 1716057 followers.
- The number of Instagram Following for the main domain is 694 (since the last update).
Seo
- This free report has been updated for the competitor kraftrecipes.com on 2019-03-19.
- The best position ever found for the main domain was 23 and it was found the keyword :keyword.
- The number of visitors from the search engine to the main domain is 3785 per month.
- The competing websites have an average search engine position of 28891 in our rankings.
- On average, the competitors get at least 57782 visitors per month from the search engine.
Server
- AJavascript on the competitor travelandleisure.com hold 60% of all data transfers.
- When the homepage of the competitor foodandwine.com is loaded once, 237 objects are downloaded (files, JS scripts, etc.).
- The HTML script of the competitor travelandleisure.com weighs 3084 kb.
- The version for smartphones and tablets of the competitor eatingwell.com has achieved 90 points for user-experience (how user-friendly a website is).
- The version for smartphones and tablets of the main domain has achieved 94 points for user-experience (how user-friendly a website is).