Mini Content Marketing comparison of websites for slate.com

abcnews.go.com

69%
Change competitor

vocabulary.com

32%
Change competitor

vox.com

26%
Change competitor

goodreads.com

20%
Change competitor

slate.com

12%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Submit better competitors

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric slate.com vox.com abcnews.go.com vocabulary.com goodreads.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric slate.com vox.com abcnews.go.com vocabulary.com goodreads.com
Number of Referring Backlinks (Content Popularity) (day) 20,334,897 20,063,453 51,265,324 1,615,636 277,903,829
Number of Referring Domains (Content Popularity) (day) 181,203 137,746 263,735 24,009 287,573
Number of URLs found in the index (day) 1,190,652 678,495 1,460,530 503,182 30,553,150
Number of IPs that refer to domain (day) 101,147 82,768 144,260 19,365 138,009
Number of subnets that refer to domain (day) 48,404 42,568 64,876 13,317 60,401
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 1,405 1,095 1,839 548 2,219
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 45,169 36,812 71,763 9,260 508,908
Number of governmental and .gov - related domains that refer to domain (day) 133 119 272 32 292
Number of government and .gov - related external backlinks that link to domain (day) 1,236 4,256 12,676 426 72,211
The exact number of educational domains that refer to domain (day) 1,070 757 1,304 217 1,216
Number of Backlinks from .EDU Domains (Content Popularity) (day) 40,842 32,431 61,946 1,166 197,692
The exact number of government domains that refer to domain (day) 107 90 209 10 146
The exact number of government links that refer to domain (day) 1,132 4,141 12,095 76 69,060
Average number of outgoing links to unique domains for that domain (day) 2 3 4 2 3
The number of outgoing links for this domain (day) 3 8 6 2 3
Average number of internal links for domain (day) 9 11 24 48 100
Link Strength of Referring Domains (Content Popularity) (day) 84 74 84 59 82
Authority of Referring Domains (Content Popularity) (day) 76 52 85 63 80
TrustMetric value for domain (day) - Majestic metric 76 52 85 63 80

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Slate Magazine - Politics, Business, Technology, and the Arts
Desktop speed score 70
Mobile speed score 49
Mobile usability score 99
Number of all page resources 181
Number of static page resources 70
Number of JS page resources 64
Number of styles (CSS) page resources 4
Total request weight 42 kb
HTML response weight 188 kb
CSS response weight 1496 kb
Images response weight 178 kb
JS response weight 2341 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://slate.com/
https://slate.com/
http://www.slate.com/
Cache (desktop) by setting expiry date for
http://widget-cdn.rpxnow.com/load/login.slate.com
http://widget-cdn.rpxnow.com/translations/login/en-US
https://d1v9u0bgi1uimx.cloudfront.net/sso.js
Cache (mobile) by setting expiry date for
http://widget-cdn.rpxnow.com/load/login.slate.com
http://widget-cdn.rpxnow.com/translations/login/en-US
https://d1v9u0bgi1uimx.cloudfront.net/sso.js
Minify HTML files (desktop)
http://www.slate.com/ - 5.8KiB (17%)
Minify HTML files (mobile)
http://www.slate.com/ - 5.8KiB (17%)
Optimize image files (desktop)
http://www.slate.com/content/dam/slate/Homepage/TAPs/2017/weekof170717/170719_A_killingcomedy_406x290.jpg.CROP.promo-medium.jpg - 35.9KiB (65%)
http://www.slate.com/content/dam/slate/articles/arts/movies/2017/07/clay/1770x920_MOV_ThousandPlanets_kids@2x.jpg.CROP.promo-small.jpg - 15.8KiB (70%)
http://www.slate.com/content/dam/slate/articles/arts/movies/2017/07/clay/170719_CLAY_MOVIES_dunkirk-side.jpg.CROP.promo-small.jpg - 14.7KiB (67%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 423.
  • The competing domain goodreads.com has achieved a score of 688

Content

  • The most common term on the website is zombie
  • The competitor "vox.com" enables visitors to subscribe to their newsletter list.
  • The word or combination of words with the lowest median result regarding the frequency is comments powered (based on first 10 subpages of examined domain).
  • The competitor abcnews.go.com has achieved a value of 272 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".
  • Competitor abcnews.go.com has achieved a value of 1304 for the metric: "Number of referring .EDU domains (daily value)".

Social media

  • A link to Twitter was found on the main domain.
  • 20% of this group of domains has a Google+ account.
  • 20% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.
  • The number of Facebook fans belonging to the main domain facebook account is 1511113 (since the last update).

Seo

  • The competitors (goodreads.com) best performing keyword is quotes and it was found on the position 1
  • The URL http://www.slate.com/articles/technology/future_tense/2016/02/what_is_an_algorithm_an_explainer.html occurs most frequently in the search engine results.
  • The search engine rankings update for the main domain took place on 2020-02-09.
  • The number of visitors from the search engine to the main domain is 83073 per month.
  • The domain vocabulary.com has the best search engine rankings average position.

Server

  • The page http://vox.com/ has 2 unnecessary redirects until it shows a URL with content.
  • The number of static elements on the abcnews.go.com page is 116.
  • It would be an advantage to compress the image at the competitor goodreads.com website: https://images.gr-assets.com/authors/1193930952p2/61105.jpg in order to 1.1KiB kb.
  • Title of the homepage for the main domain is Slate Magazine - Politics, Business, Technology, and the Arts .
  • The desktop version of the main domain received an Insights value of 70 for the performance.