Mini Content Marketing comparison of websites for simon.com

tripadvisor.com

65%
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zappos.com

55%
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simon.com

43%

premiumoutlets.com

31%
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tangeroutlet.com

30%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric simon.com tripadvisor.com zappos.com premiumoutlets.com tangeroutlet.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 4430
Youtube comments x x x x x
Youtube videos x x x x 10

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric simon.com tripadvisor.com zappos.com premiumoutlets.com tangeroutlet.com
Number of Referring Backlinks (Content Popularity) (day) 46,198,922 253,722,927 7,840,497 2,953,795 300,974
Number of Referring Domains (Content Popularity) (day) 29,297 325,606 42,095 19,923 7,737
Number of URLs found in the index (day) 1,133,346 128,251,765 8,132,470 290,081 112,099
Number of IPs that refer to domain (day) 17,060 152,924 27,528 12,170 5,632
Number of subnets that refer to domain (day) 11,531 64,852 17,113 8,616 4,243
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 282 1,216 115 163 66
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 1,694 72,148 679 479 236
Number of governmental and .gov - related domains that refer to domain (day) 37 294 10 23 12
Number of government and .gov - related external backlinks that link to domain (day) 6,513 100,342 30 275 41
The exact number of educational domains that refer to domain (day) 275 787 99 154 66
Number of Backlinks from .EDU Domains (Content Popularity) (day) 1,671 65,576 643 461 236
The exact number of government domains that refer to domain (day) 37 145 8 23 12
The exact number of government links that refer to domain (day) 6,513 3,187 28 275 41
Average number of outgoing links to unique domains for that domain (day) 0 0 4 0 2
The number of outgoing links for this domain (day) 1 0 5 2 2
Average number of internal links for domain (day) 14 11 212 4 30
Link Strength of Referring Domains (Content Popularity) (day) 57 75 56 50 51
Authority of Referring Domains (Content Popularity) (day) 72 92 76 61 64
TrustMetric value for domain (day) - Majestic metric 72 92 76 61 64

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Simon
Desktop speed score 87
Mobile speed score 70
Mobile usability score 99
Number of all page resources 36
Number of static page resources 21
Number of JS page resources 11
Number of styles (CSS) page resources 1
Total request weight 6 kb
HTML response weight 131 kb
CSS response weight 130 kb
Images response weight 787 kb
JS response weight 393 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://www.googletagmanager.com/gtm.js?id=GTM-BXDR
https://adc3ef35f321fe6e725a-fb8aac3b3bf42afe824f73b606f0aa4c.ssl.cf1.rackcdn.com/Simon%20Website/SIMONHOMEPAGE/2017-03-29/syf-desktop.jpg
https://www.google-analytics.com/analytics.js
Cache (mobile) by setting expiry date for
https://www.googletagmanager.com/gtm.js?id=GTM-BXDR
https://adc3ef35f321fe6e725a-fb8aac3b3bf42afe824f73b606f0aa4c.ssl.cf1.rackcdn.com/Simon%20Website/SIMONHOMEPAGE/2017-03-29/syf-desktop.jpg
https://www.google-analytics.com/analytics.js
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1683.
  • The competing domain premiumoutlets.com has achieved a score of 1223

Content

  • Competitor premiumoutlets.com has achieved a value of 23 for the metric: "Number of referring .GOV domains (daily value)".
  • Competitor tangeroutlet.com has reached a value of 2 for the metric: "Number of outgoing links".
  • The value achieved for the metric: "Number of incoming backlinks (daily value)" is 46198922.
  • The achieved value for the metric: "Average number of outbound links to different domains" is 0 .
  • The value achieved for the metric: "Link power of the referring domains" is 57 .

Social media

  • Facebook gives the category Outlet Store for the domain tangeroutlet.com.
  • The domain zappos.com has an Instagram account.
  • 80% of this group of domains has a Twitter account.
  • The competitor tangeroutlet.com has created 262 youtube videos.
  • Number of Instagram followers, which belong to the competitor premiumoutlets.com has been 26332 since the last check.

Seo

  • The data of the search engine results was updated on the 2020-01-21 for the domain premiumoutlets.com.
  • The average position in the search engine rankings for the website tripadvisor.com is 59.
  • The best position ever found for the main domain was 7 and it was found the keyword :keyword.
  • The average position in the search engine rankings for the main domain is 66.
  • From this group of websites, the domain zappos.com has the best average position among in search engine rankings.

Server

  • The main domain size of the website should reach 201,000 pages.
  • Static objects of the competitor tripadvisor.com are numerous and https://p.smartertravel.com/ext/partner/tripadvisor/tripadvisor-hosted.min.js, https://connect.facebook.net/en_US/fbevents.js, https://connect.facebook.net/signals/config/666624680067334?v=2.7.18, https://bat.bing.com/bat.js could have information about their expiry date and be loaded from the cache of the browser.
  • The number of static elements on the tripadvisor.com page is 30.
  • The CSS of the main domain website accounts for9% of all data transfers.
  • Title of the homepage for the main domain is Simon .