Mini Content Marketing comparison of websites for sdsu.edu

sdsu.edu

77%

gsu.edu

56%
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appstate.edu

38%
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www4.uwm.edu

34%
Change competitor

esc.edu

29%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric sdsu.edu www4.uwm.edu esc.edu appstate.edu gsu.edu
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x 5570 x 2650 1900
Youtube comments x x x x x
Youtube videos x 1538 x 299 208

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric sdsu.edu www4.uwm.edu esc.edu appstate.edu gsu.edu
Number of Referring Backlinks (Content Popularity) (day) 3,354,701 456,879 409,576 1,957,707 4,069,583
Number of Referring Domains (Content Popularity) (day) 39,721 7,154 7,835 16,845 45,935
Number of URLs found in the index (day) 1,643,320 56,047 1,347,735 694,448 1,119,593
Number of IPs that refer to domain (day) 29,561 5,729 6,601 13,269 34,220
Number of subnets that refer to domain (day) 20,041 4,586 5,119 9,895 22,662
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 1,639 480 349 813 1,683
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 429,322 3,153 5,101 120,096 95,391
Number of governmental and .gov - related domains that refer to domain (day) 113 41 24 43 128
Number of government and .gov - related external backlinks that link to domain (day) 1,164 268 136 207 1,402
The exact number of educational domains that refer to domain (day) 1,058 357 267 628 1,006
Number of Backlinks from .EDU Domains (Content Popularity) (day) 396,716 2,494 4,856 119,180 83,900
The exact number of government domains that refer to domain (day) 87 39 19 43 84
The exact number of government links that refer to domain (day) 1,080 264 130 207 1,256
Average number of outgoing links to unique domains for that domain (day) 3 0 0 3 2
The number of outgoing links for this domain (day) 4 0 0 3 3
Average number of internal links for domain (day) 46 5 121 12 44
Link Strength of Referring Domains (Content Popularity) (day) 57 43 47 55 60
Authority of Referring Domains (Content Popularity) (day) 76 40 58 65 71
TrustMetric value for domain (day) - Majestic metric 76 40 58 65 71

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Home | SDSU
Desktop speed score 29
Mobile speed score 21
Mobile usability score 95
Number of all page resources 134
Number of static page resources 70
Number of JS page resources 15
Number of styles (CSS) page resources 7
Total request weight 12 kb
HTML response weight 122 kb
CSS response weight 80 kb
Images response weight 2906 kb
JS response weight 580 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://sdsu.edu/homepage/css/homepage2014V2.css
https://sdsu.edu/homepage/images/AztecExperience2016Mobile.gif
https://sdsu.edu/homepage/images/Aztec_Proud_mobile_.jpg
Cache (mobile) by setting expiry date for
https://sdsu.edu/homepage/css/homepage2014V2.css
https://sdsu.edu/homepage/images/AztecExperience2016Mobile.gif
https://sdsu.edu/homepage/images/Aztec_Proud_mobile_.jpg
Minify your CSS files (desktop)
https://sdsu.edu/include/css/home/2014base.css - 1.1KiB (18%)
https://sdsu.edu/scripts/jQuery/plugins/jqModal_r13/jqModal.css - 624B (52%)
https://sdsu.edu/include/general_layout.css - 585B (24%)
Minify your CSS files (mobile)
https://sdsu.edu/include/css/home/2014base.css - 1.1KiB (18%)
https://sdsu.edu/scripts/jQuery/plugins/jqModal_r13/jqModal.css - 624B (52%)
https://sdsu.edu/include/general_layout.css - 585B (24%)
Minify JavaScript files (desktop)
https://sdsu.edu/homepage/WebResource.axd?d=_F5R5n9uloySRlGKD5F_R4VwsZz28ahNwY8_9PflzI3Q4twu4Q6VnHUWgMe4qUCOPdcccXdSSCHSEsoluBAXjbcpLT01&t=636271419297880478 - 5.9KiB (29%)
https://sdsu.edu/scripts/jQuery/plugins/jquery.easing.1.3.js - 1.1KiB (58%)
Minify JavaScript files (mobile)
https://sdsu.edu/homepage/WebResource.axd?d=_F5R5n9uloySRlGKD5F_R4VwsZz28ahNwY8_9PflzI3Q4twu4Q6VnHUWgMe4qUCOPdcccXdSSCHSEsoluBAXjbcpLT01&t=636271419297880478 - 5.9KiB (29%)
https://sdsu.edu/scripts/jQuery/plugins/jquery.easing.1.3.js - 1.1KiB (58%)
Optimize image files (desktop)
https://sdsu.edu/images/LSH_hardyTower20155909-20159253712.jpg - 527KiB (78%)
https://sdsu.edu/homepage/images/EIS_768.jpg - 333KiB (77%)
https://sdsu.edu/homepage/images/SDSU_bball_Homepage_768x580.jpg - 264.9KiB (73%)
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 2923.
  • The competing domain www4.uwm.edu has achieved a score of 1315

Content

  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is offices services (based on first 10 subpages of examined domain).
  • The value achieved for the metric: "Number of referring domains (daily value)" is 39721.
  • The achieved value for the metric: "Number of backlinks from .EDU similar to .EDU domains (daily value)" is 429322 .
  • The competitor gsu.edu has achieved a value of 4069583 for the metric: "Number of incoming backlinks (daily value)".
  • Competitor gsu.edu has achieved a value of 84 for the metric: "Number of referring .GOV domains (daily value)".

Social media

  • The main domain category on Facebook is "College & University".
  • 0% of this group of domains has a Google+ account.
  • The number of Twitter tweets belonging to the competitor www4.uwm.edu tweet account is 23727 (since the last update).
  • The number of Twitter fans belonging to the competitor www4.uwm.edu tweet account is 37030 (since the last update).
  • The competitor gsu.edu youtube account has reached a subscribers number of 1770 (since the last update)

Seo

  • The search engine rankings update for the main domain took place on 2020-01-10.
  • From this group of websites, the domain appstate.edu has the best average position among in search engine rankings.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 194 in our rankings.
  • On average, the competitors get at least 389 visitors per month from the search engine.

Server

  • The CSS of the main domain website accounts for2% of all data transfers.
  • Static objects of the main domain are numerous and https://sdsu.edu/homepage/css/homepage2014V2.css, https://sdsu.edu/homepage/images/AztecExperience2016Mobile.gif, https://sdsu.edu/homepage/images/Aztec_Proud_mobile_.jpg, https://sdsu.edu/homepage/images/BM6V4557_new.jpg could have information about their expiry date and be loaded from the cache of the browser.
  • It would be an advantage to compress the image at the main domain: https://sdsu.edu/homepage/images/rocketTeam_247.jpg in order to 30.3KiB kb.
  • The entire HTML files of the main domain homepage weighs 122 kb.
  • The content of the main domain website is allowed wider than viewport. This will likely require visitors to scroll horizontally.