Mini Content Marketing comparison of websites for screencast-o-matic.com

g2crowd.com

54%
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activecampaign.com

53%
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screencast-o-matic.com

48%

capterra.com.de

36%
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help.fullstory.com

31%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric screencast-o-matic.com g2crowd.com help.fullstory.com activecampaign.com capterra.com.de
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric screencast-o-matic.com g2crowd.com help.fullstory.com activecampaign.com capterra.com.de
Number of Referring Backlinks (Content Popularity) (day) 711,240 3,974,244 3,335 4,008,096 273,795
Number of Referring Domains (Content Popularity) (day) 11,161 12,796 190 14,098 176
Number of URLs found in the index (day) 101,248 1,819,674 1,668 23,900 394,491
Number of IPs that refer to domain (day) 8,853 10,109 161 10,583 153
Number of subnets that refer to domain (day) 6,761 7,283 143 6,644 147
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 656 94 1 22 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 9,100 2,249 2 311 x
Number of governmental and .gov - related domains that refer to domain (day) 35 7 x 6 x
Number of government and .gov - related external backlinks that link to domain (day) 97 23 x 10 x
The exact number of educational domains that refer to domain (day) 498 73 1 19 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 7,004 2,108 2 217 x
The exact number of government domains that refer to domain (day) 10 4 x 4 x
The exact number of government links that refer to domain (day) 31 7 x 7 x
Average number of outgoing links to unique domains for that domain (day) 1 3 2 2 20
The number of outgoing links for this domain (day) 1 3 3 3 24
Average number of internal links for domain (day) 9 63 35 42 23
Link Strength of Referring Domains (Content Popularity) (day) 51 52 37 55 52
Authority of Referring Domains (Content Popularity) (day) 29 47 29 68 29
TrustMetric value for domain (day) - Majestic metric 29 47 29 68 29

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Screencast-O-Matic
Desktop speed score 59
Mobile speed score 49
Mobile usability score 100
Number of all page resources 82
Number of static page resources 66
Number of JS page resources 26
Number of styles (CSS) page resources 7
Total request weight 10 kb
HTML response weight 133 kb
CSS response weight 305 kb
Images response weight 943 kb
JS response weight 1257 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/signals/config/807966079335508?v=2.7.19
https://apis.google.com/js/plusone.js
Cache (mobile) by setting expiry date for
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/signals/config/807966079335508?v=2.7.19
https://apis.google.com/js/plusone.js
Minify your CSS files (desktop)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/css/bootstrap.css - 21.7KiB (17%)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/css/style.css - 17.2KiB (16%)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/css/responsive.css - 3.9KiB (13%)
Minify your CSS files (mobile)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/css/bootstrap.css - 21.7KiB (17%)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/css/style.css - 17.2KiB (16%)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/css/responsive.css - 3.9KiB (13%)
Minify HTML files (desktop)
https://screencast-o-matic.com/ - 1.4KiB (17%)
Minify HTML files (mobile)
https://screencast-o-matic.com/ - 1.4KiB (17%)
Minify JavaScript files (desktop)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/js/jquery.lightbox_me.js - 5.9KiB (63%)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/js/jquery.easing.1.3.js - 4.6KiB (56%)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/js/md5.js - 3.5KiB (41%)
Minify JavaScript files (mobile)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/js/jquery.lightbox_me.js - 5.9KiB (63%)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/js/jquery.easing.1.3.js - 4.6KiB (56%)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/js/md5.js - 3.5KiB (41%)
Optimize image files (desktop)
https://pbs.twimg.com/profile_images/761623771845238784/c-ITbDTK.jpg - 50.2KiB (91%)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/images/home_pro_recorder.png - 15.8KiB (12%)
https://dfjnl57l0uncv.cloudfront.net/www/2.3.137/images/scripted_recordings_icon.png - 15KiB (98%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1652.
  • The competing domain g2crowd.com has achieved a score of 1837

Content

  • The most common word or combination of words on the competitors Website: help.fullstory.com is fullstory
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "208:178".
  • Competitor g2crowd.com has achieved a value of 23 for the metric: "Number of incoming backlinks from .GOV and .GOV - like domains (daily value)".
  • The achieved value for the metric: "Number of referring domains from different IP C blocks" is 6761 .
  • The value achieved for the metric: "Authority of the referring domains" is 29 .

Social media

  • The domain capterra.com.de has a Twitter account.
  • 40% of this group of domains has a LinkedIn account.
  • The number of Twitter tweets belonging to the competitor help.fullstory.com tweet account is 2243 (since the last update).
  • The number of Twitter fans belonging to the competitor help.fullstory.com tweet account is 4060 (since the last update).
  • The number of Facebook fans belonging to the main domain facebook account is 13246 (since the last update).

Seo

  • This free report has been updated for the competitor help.fullstory.com on 2019-12-29.
  • The average position in the search engine rankings for the website activecampaign.com is 51.
  • The best position ever found for the competitor activecampaign.com was 3 and it was found the keyword :keyword.
  • This free report has been updated for the main domain on 2019-12-31.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • Some links and buttons are too small and can cause problems for website visitors of the competitor help.fullstory.com website.
  • The version for smartphones and tablets of the competitor help.fullstory.com has achieved 98 points for user-experience (how user-friendly a website is).
  • When the homepage of the main domain is loaded once, 82 objects are downloaded (files, JS scripts, etc.).
  • 66 CSS/JSS static elements can be found on the website of the main domain.
  • The number of Javascript resources (on the homepage of the main domain) is 26 .