Mini Content Marketing comparison of websites for rockwellcollins.com

moog.com

70%
Change competitor

rockwellautomation.com

30%
Change competitor

dsca.mil

16%
Change competitor

semiconductorstore.com

14%
Change competitor

rockwellcollins.com

13%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Submit better competitors

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric rockwellcollins.com rockwellautomation.com moog.com semiconductorstore.com dsca.mil
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 356
Youtube comments x x x x x
Youtube videos x x x x 13

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric rockwellcollins.com rockwellautomation.com moog.com semiconductorstore.com dsca.mil
Number of Referring Backlinks (Content Popularity) (day) 873,322 5,269,830 779,525 206,708 845,018
Number of Referring Domains (Content Popularity) (day) 5,459 16,018 3,477 1,368 3,896
Number of URLs found in the index (day) 64,391 171,639 29,086 27,467 97,324
Number of IPs that refer to domain (day) 4,223 11,453 2,648 936 2,979
Number of subnets that refer to domain (day) 3,573 8,947 2,314 861 2,506
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 95 189 54 8 36
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 658 775 307 232 379
Number of governmental and .gov - related domains that refer to domain (day) 14 20 9 x 40
Number of government and .gov - related external backlinks that link to domain (day) 51 107 28 x 14,460
The exact number of educational domains that refer to domain (day) 83 136 41 6 31
Number of Backlinks from .EDU Domains (Content Popularity) (day) 636 616 288 167 121
The exact number of government domains that refer to domain (day) 9 16 7 x 36
The exact number of government links that refer to domain (day) 33 98 21 x 14,455
Average number of outgoing links to unique domains for that domain (day) 1 1 1 2 1
The number of outgoing links for this domain (day) 2 1 1 2 2
Average number of internal links for domain (day) 12 30 39 44 38
Link Strength of Referring Domains (Content Popularity) (day) 42 58 45 31 48
Authority of Referring Domains (Content Popularity) (day) 56 70 58 22 27
TrustMetric value for domain (day) - Majestic metric 56 70 58 22 27

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Rockwell Collins - Building trust every day
Desktop speed score 10
Mobile speed score 11
Mobile usability score 97
Number of all page resources 81
Number of static page resources 60
Number of JS page resources 12
Number of styles (CSS) page resources 4
Total request weight 30 kb
HTML response weight 121 kb
CSS response weight 106 kb
Images response weight 6668 kb
JS response weight 376 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://assets.adobedtm.com/c876840ac68fc41c08a580a3fb1869c51ca83380/satelliteLib-1ff39d5a3457f146554e2f7b39e9816e6c1899bd.js
http://rockwellcollins.com/rc2016/images/dash-formation.png
http://rockwellcollins.com/rc2016/images/hamburger.png
Cache (mobile) by setting expiry date for
http://assets.adobedtm.com/c876840ac68fc41c08a580a3fb1869c51ca83380/satelliteLib-1ff39d5a3457f146554e2f7b39e9816e6c1899bd.js
http://rockwellcollins.com/rc2016/images/dash-formation.png
http://rockwellcollins.com/rc2016/images/hamburger.png
Minify your CSS files (desktop)
http://rockwellcollins.com/rc2016/style/main-style.css?_v=1.2.1.0 - 19.3KiB (29%)
http://rockwellcollins.com/rc2016/style/colorbox.css - 894B (29%)
Minify your CSS files (mobile)
http://rockwellcollins.com/rc2016/style/main-style.css?_v=1.2.1.0 - 2.5KiB (25%)
Minify HTML files (desktop)
http://rockwellcollins.com/ - 17.7KiB (15%)
Minify HTML files (mobile)
http://rockwellcollins.com/ - 17.7KiB (15%)
Minify JavaScript files (desktop)
http://rockwellcollins.com/rc2016/scripts/main-script.js?_v=1.2.1.0 - 19.2KiB (48%)
http://rockwellcollins.com/rc2016/scripts/media-gallery-with-player.js?_v=1.2.1.0 - 4.2KiB (50%)
Minify JavaScript files (mobile)
http://rockwellcollins.com/rc2016/scripts/main-script.js?_v=1.2.1.0 - 3KiB (36%)
http://rockwellcollins.com/rc2016/scripts/media-gallery-with-player.js?_v=1.2.1.0 - 834B (40%)
Optimize image files (desktop)
http://www.rockwellcollins.com/-/media/Images/News_and_Events/News/2017/GS/KC-10_Extender.ashx - 945.4KiB (99%)
http://rockwellcollins.com/-/media/Images/rc2016/marketing/L/LVC/LVC_Scenario_ITSECL_1920x1040-no_text_(1).ashx - 388.7KiB (54%)
http://rockwellcollins.com/-/media/Images/rc2016/marketing/C/C-130/C-130-upgrades/C-130-CNS-ATM-upgrades-1280x620.ashx?h=620&la=en&w=1279&hash=68ED60B6F874FE0B4665B7D9D5ADA4C3CCD3FE0B - 358.4KiB (80%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 481.
  • The competing domain semiconductorstore.com has achieved a score of 538

Content

  • We think there is a blog section on the competitors website "semiconductorstore.com".
  • The term symmetry only occurs on the semiconductorstore.com website and not on the website of the main domain.
  • Competitor moog.com has reached a value of 3477 for the metric: "Number of referring domains (daily value)".
  • The competitor moog.com has achieved a value of 9 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".
  • Competitor moog.com has achieved a value of 7 for the metric: "Number of referring .GOV domains (daily value)".

Social media

  • The main domain category on Facebook is "Aerospace Company".
  • 40% of this group of domains has a Facebook account.
  • 40% of this group of domains has a Google+ account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The competitor dsca.mil youtube account has reached a subscribers number of 294 (since the last update)

Seo

  • The URL https://www.rockwellcollins.com/ is the most common search engine result in our search engine rankings
  • The average position in the search engine rankings for the main domain is 60.
  • The main domain has a number of expected visitor coming from the search engine of 17 per month (traffic).
  • This free report has been updated for the competitor semiconductorstore.com on 2020-01-06.
  • The average position in the search engine rankings for the website dsca.mil is 71.

Server

  • The competitor`s dsca.mil size of the website should reach 11,400 pages.
  • When the homepage of the main domain is loaded once, 81 objects are downloaded (files, JS scripts, etc.).
  • Some links and buttons are too small and can cause problems for website visitors of the main domain.
  • The CSS file on the competitor rockwellautomation.com http://www.rockwellautomation.com/resources/css/rockwellautomation/styles.css could be compressed to save 21% - 6.7KiB kb.
  • On the homepage, belonging to rockwellautomation.com 7 CSS files can be identified.