Mini Content Marketing comparison of websites for ricoh.ch

ricoh.ch

65%

de.canon.ch

41%
Change competitor

canon.de

27%
Change competitor

ricoh.de

24%
Change competitor

konicaminolta.de

16%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric ricoh.ch de.canon.ch ricoh.de canon.de konicaminolta.de
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric ricoh.ch de.canon.ch ricoh.de canon.de konicaminolta.de
Number of Referring Backlinks (Content Popularity) (day) 55,443 13,871 77,360 1,158,163 2,721,643
Number of Referring Domains (Content Popularity) (day) 280 681 1,670 7,943 2,043
Number of URLs found in the index (day) 91,736 121,241 11,137 167,592 1,124,205
Number of IPs that refer to domain (day) 210 569 1,103 5,599 1,317
Number of subnets that refer to domain (day) 199 449 869 3,394 974
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x 7 1
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x 12 1
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x x 1 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x 2 x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 0 1 3 1 1
The number of outgoing links for this domain (day) 0 1 4 2 1
Average number of internal links for domain (day) 4 21 36 23 8
Link Strength of Referring Domains (Content Popularity) (day) 37 42 41 52 39
Authority of Referring Domains (Content Popularity) (day) 27 44 54 62 48
TrustMetric value for domain (day) - Majestic metric 27 44 54 62 48

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Office-Drucker, Multifunktionssysteme, Managed Document Solutions, Office Solutions | Ricoh
Desktop speed score 62
Mobile speed score 50
Mobile usability score 62
Number of all page resources 60
Number of static page resources 53
Number of JS page resources 12
Number of styles (CSS) page resources 2
Total request weight 13 kb
HTML response weight 32 kb
CSS response weight 130 kb
Images response weight 895 kb
JS response weight 492 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://ricoh.ch/
http://www.ricoh.ch/
http://www.ricoh.ch/de/index.aspx
Cache (desktop) by setting expiry date for
http://www.ricoh.ch/de/Images/Banner_Website_Innovation_Breakfast_t_62-107329.png
http://www.ricoh.ch/de/Images/Change-Thunmbnail_1483_160_85_t_62-99305.jpg
http://www.ricoh.ch/de/Images/Homepage-Banner-WIT%20CH_t_62-107799.jpg
Cache (mobile) by setting expiry date for
http://www.ricoh.ch/de/Images/Banner_Website_Innovation_Breakfast_t_62-107329.png
http://www.ricoh.ch/de/Images/Change-Thunmbnail_1483_160_85_t_62-99305.jpg
http://www.ricoh.ch/de/Images/Homepage-Banner-WIT%20CH_t_62-107799.jpg
Speed up server response time
Response time in 0.51 seconds
Minify your CSS files (desktop)
http://www.ricoh.ch/de/Images/combined.css - 4.6KiB (22%)
Minify your CSS files (mobile)
http://www.ricoh.ch/de/Images/combined.css - 4.6KiB (22%)
Minify HTML files (desktop)
http://www.ricoh.ch/de/index.aspx - 6.4KiB (21%)
Minify HTML files (mobile)
http://www.ricoh.ch/de/index.aspx - 6.4KiB (21%)
Minify JavaScript files (desktop)
http://www.ricoh.ch/de/Images/video.js - 5.9KiB (14%)
http://www.ricoh.ch/de/Images/onload.js - 3.5KiB (37%)
http://www.ricoh.ch/de/Images/utilities.js - 1.3KiB (19%)
Minify JavaScript files (mobile)
http://www.ricoh.ch/de/Images/video.js - 5.9KiB (14%)
http://www.ricoh.ch/de/Images/onload.js - 3.5KiB (37%)
http://www.ricoh.ch/de/Images/utilities.js - 1.3KiB (19%)
Optimize image files (desktop)
http://www.ricoh.ch/de/Images/Triple%20R%20web%20banner%20-%20DE_t_62-107378.jpg - 100.9KiB (72%)
http://www.ricoh.ch/de/Images/Middle%20Child%20Syndrome%20thumbnail%201%20-%20FINAL_t_62-101362.jpg - 24.8KiB (90%)
http://www.ricoh.ch/de/Images/de-900x321-resized_t_62-101396.jpg - 21.9KiB (39%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1765.
  • The competing domain de.canon.ch has achieved a score of 1123

Content

  • The word or combination of words with the best median result regarding the frequency is ricoh (based on first 10 subpages of examined domain).
  • The word or combination of words with the worst "Count on Page" result on the competitors website is video management (based first 10 subpages of the domain under investigation).
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "247:189".
  • The term hdbook only occurs on the canon.de website and not on the website of the main domain.
  • The achieved value for the metric: "Average number of outbound links to different domains" is 0 .

Social media

  • The domain canon.de has a Linkedin account.
  • 80% of this group of domains has a Facebook account.
  • On Twitter, the main domain ha an activity of 478 tweets.
  • The number of Twitter Following for the main domain is 994 (since the last update).
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0

Seo

  • The main domain's best performing keyword is ricoh and it was found on the position 1
  • The main domain has a number of expected visitor coming from the search engine of 109110 per month (traffic).
  • The URL https://www.konicaminolta.de/de/business-solutions/business-services/optimized-print-services.html is the most frequent url in our search engine rankings, which belongs to the competitor konicaminolta.de
  • The competitor canon.de should get at least 177170 visitors from the search engine per month.
  • From this group of websites, the domain canon.de has the best average position among in search engine rankings.

Server

  • The competitor`s de.canon.ch size of the website should reach 0 pages.
  • The CSS of the main domain website accounts for8% of all data transfers.
  • The compression of the HTML together with INLINE CSS and JS enables the competitor de.canon.ch website to save 3.5KiB kb each time the page is loaded.
  • The desktop version of the website canon.de had 52 points scored at Google Insights.
  • The mobile version of the competitor canon.de achieved 30 points for the server response and website loading times in the Google Insights test.