Mini Content Marketing comparison of websites for ricaud.com

marionnaud.ch

93%
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benefitcosmetics.com

27%
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ricaud.com

20%

loreal-paris.fr

15%
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Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric ricaud.com marionnaud.ch loreal-paris.fr benefitcosmetics.com
Twitter followers x x x x
Twitter following (account is following) x x x x
Twitter likes x x x x
Instagram followers x x x x
Instagram following (account is following) x x x x
Youtube subscribers x 606 x x
Youtube comments x x x x
Youtube videos x 94 x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric ricaud.com marionnaud.ch loreal-paris.fr benefitcosmetics.com
Number of Referring Backlinks (Content Popularity) (day) 46,535 13,426 898,752 908,354
Number of Referring Domains (Content Popularity) (day) 1,874 531 3,611 14,967
Number of URLs found in the index (day) 149,260 15,833 63,072 69,068
Number of IPs that refer to domain (day) 1,073 285 2,144 9,371
Number of subnets that refer to domain (day) 901 236 1,701 6,498
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x 6 16
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x 14 45
Number of governmental and .gov - related domains that refer to domain (day) x x x 1
Number of government and .gov - related external backlinks that link to domain (day) x x x 1
The exact number of educational domains that refer to domain (day) x x 3 6
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x 7 15
The exact number of government domains that refer to domain (day) x x x x
The exact number of government links that refer to domain (day) x x x x
Average number of outgoing links to unique domains for that domain (day) 1 1 0 1
The number of outgoing links for this domain (day) 1 1 0 1
Average number of internal links for domain (day) 40 147 25 44
Link Strength of Referring Domains (Content Popularity) (day) 42 34 47 55
Authority of Referring Domains (Content Popularity) (day) 45 42 53 66
TrustMetric value for domain (day) - Majestic metric 45 42 53 66

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Dr Pierre Ricaud : Vente Produit De Beauté Et Produits Cosmétiques
Desktop speed score 39
Mobile speed score 24
Mobile usability score 99
Number of all page resources 176
Number of static page resources 107
Number of JS page resources 27
Number of styles (CSS) page resources 5
Total request weight 28 kb
HTML response weight 131 kb
CSS response weight 254 kb
Images response weight 3158 kb
JS response weight 1246 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://ricaud.com/
http://www.ricaud.com/
https://www.ricaud.com/
https://www.ricaud.com/fr/
Cache (desktop) by setting expiry date for
https://config1.veinteractive.com/tags/D286C5D6/BAF6/4EF5/9DCC/C5E5B7382DD1/tag.js
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/fr_FR/sdk.js
Cache (mobile) by setting expiry date for
https://config1.veinteractive.com/tags/D286C5D6/BAF6/4EF5/9DCC/C5E5B7382DD1/tag.js
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/fr_FR/sdk.js
Speed up server response time
Response time in 0.28 seconds
Minify HTML files (desktop)
https://www.ricaud.com/fr/ - 1.9KiB (12%)
Minify HTML files (mobile)
https://www.ricaud.com/fr/ - 1.9KiB (12%)
Optimize image files (desktop)
https://cdn.ricaud.com/fr/mediatheque/campagnes/7727p/home/768/slide04b.jpg - 195.8KiB (49%)
https://cdn.ricaud.com/fr/mediatheque/campagnes/7727p/home/768/slide05.jpg - 182.5KiB (50%)
https://cdn.ricaud.com/fr/mediatheque/campagnes/7727p/home/768/slide01b.jpg - 61.7KiB (16%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 590.
  • The competing domain marionnaud.ch has achieved a score of 2728

Content

  • The most common word or combination of words on the competitors Website: benefitcosmetics.com is sourcils
  • There are many indications that the competitor marionnaud.ch has an online shop.
  • 281 words or phrases (two word combinations) were found on the main domain.
  • The term actif only appears on this website and not on the websites of the competition.
  • The term that appears on all competitors websites, but not on the website of the main domain, is cils.

Social media

  • On Facebook the main domain was categorized as "Health/Beauty".
  • 100% of this group of domains has a Instagram account.
  • 25% of this group of domains has a Youtube account.
  • The number of Twitter tweets belonging to the competitor marionnaud.ch tweet account is 3357 (since the last update).
  • The number of Twitter fans belonging to the competitor marionnaud.ch tweet account is 876 (since the last update).

Seo

  • The data of the search engine results was updated on the 2020-02-04 for the domain benefitcosmetics.com.
  • The best position ever found for the competitor loreal-paris.fr was 52 and it was found the keyword :keyword.
  • In the search engine rankings below, the average position for the competitor marionnaud.ch is: 50.
  • The competitor benefitcosmetics.com should get at least 1073441 visitors from the search engine per month.
  • The URL https://www.ricaud.com/de-de/lifting-hals-und-dekollete.htm is the most common search engine result in our search engine rankings

Server

  • AJavascript on the competitor marionnaud.ch hold 60% of all data transfers.
  • The number of static elements on the marionnaud.ch page is 127.
  • The total amount of the website requests on competitor marionnaud.ch was calculated at 33 kb.
  • The entire HTML files of the competitor marionnaud.ch homepage weighs 381 kb.
  • The CSS of the main domain website accounts for5% of all data transfers.