Mini Content Marketing comparison of websites for providence.edu

niche.com

73%
Change competitor

vocabulary.com

31%
Change competitor

topuniversities.com

29%
Change competitor

hhl.de

13%
Change competitor

providence.edu

8%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric providence.edu vocabulary.com hhl.de topuniversities.com niche.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric providence.edu vocabulary.com hhl.de topuniversities.com niche.com
Number of Referring Backlinks (Content Popularity) (day) 486,725 1,615,636 221,221 1,769,128 5,080,651
Number of Referring Domains (Content Popularity) (day) 4,946 24,009 2,825 25,572 13,994
Number of URLs found in the index (day) 105,766 503,182 9,776 132,579 1,499,900
Number of IPs that refer to domain (day) 3,964 19,365 1,871 20,579 9,627
Number of subnets that refer to domain (day) 3,301 13,317 1,552 15,138 6,922
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 273 548 80 1,507 528
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 8,038 9,260 819 160,144 4,158
Number of governmental and .gov - related domains that refer to domain (day) 13 32 x 87 57
Number of government and .gov - related external backlinks that link to domain (day) 472 426 x 3,936 208,797
The exact number of educational domains that refer to domain (day) 222 217 28 369 503
Number of Backlinks from .EDU Domains (Content Popularity) (day) 7,861 1,166 217 47,891 3,673
The exact number of government domains that refer to domain (day) 13 10 x 6 56
The exact number of government links that refer to domain (day) 472 76 x 7 208,792
Average number of outgoing links to unique domains for that domain (day) 1 2 4 10 5
The number of outgoing links for this domain (day) 3 2 5 26 8
Average number of internal links for domain (day) 16 48 40 66 81
Link Strength of Referring Domains (Content Popularity) (day) 44 59 41 55 60
Authority of Referring Domains (Content Popularity) (day) 59 63 54 47 52
TrustMetric value for domain (day) - Majestic metric 59 63 54 47 52

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Providence College
Desktop speed score 43
Mobile speed score 36
Mobile usability score 96
Number of all page resources 156
Number of static page resources 123
Number of JS page resources 33
Number of styles (CSS) page resources 15
Total request weight 21 kb
HTML response weight 405 kb
CSS response weight 298 kb
Images response weight 4461 kb
JS response weight 2210 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://cdn.syndication.twimg.com/widgets/timelines/631931089553104896?callback=__twttr.callbacks.tl_i0_631931089553104896_old&dnt=false&domain=providence.edu&lang=en&suppress_response_codes=true&t=1667425
http://connect.facebook.net/en_US/sdk.js
http://lightwidget.com/widgets/lightwidget.js
Cache (mobile) by setting expiry date for
https://cdn.syndication.twimg.com/widgets/timelines/631931089553104896?callback=__twttr.callbacks.tl_i0_631931089553104896_old&dnt=false&domain=providence.edu&lang=en&suppress_response_codes=true&t=1667425
http://connect.facebook.net/en_US/sdk.js
http://lightwidget.com/widgets/lightwidget.js
Minify your CSS files (desktop)
http://providence.edu/SiteAssets/css/normalize.css - 1.7KiB (66%)
http://providence.edu/SiteAssets/css/pc-custom.css - 986B (30%)
http://providence.edu/SiteAssets/css/styles.css - 763B (33%)
Minify your CSS files (mobile)
http://providence.edu/SiteAssets/css/normalize.css - 1.7KiB (66%)
http://providence.edu/SiteAssets/css/pc-custom.css - 986B (30%)
http://providence.edu/SiteAssets/css/styles.css - 763B (33%)
Minify HTML files (desktop)
http://providence.edu/ - 569B (18%)
Minify HTML files (mobile)
http://providence.edu/ - 569B (18%)
Minify JavaScript files (desktop)
http://providence.edu/SiteAssets/javascript/PCActions.js - 2.4KiB (28%)
Minify JavaScript files (mobile)
http://providence.edu/SiteAssets/javascript/PCActions.js - 2.4KiB (28%)
Optimize image files (desktop)
http://providence.edu/SiteAssets/images/HomePage/feature3.jpg - 807.4KiB (76%)
http://scontent.cdninstagram.com/t51.2885-15/e35/20065838_154865405082522_8180185993177989120_n.jpg - 280KiB (81%)
http://providence.edu/marketing-communications/PublishingImages/home-page-feature/friarbook_homepage3.jpg - 73.6KiB (23%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 305.
  • The competing domain hhl.de has achieved a score of 469

Content

  • The most common word or combination of words on the competitors Website: topuniversities.com is university
  • The word or combination of words with the best median result regarding the frequency on the competitors website is university (based on first 10 subpages of examined domain).
  • We think there is a blog section on the competitors website "topuniversities.com".
  • The term that appears on all competitors websites, but not on the website of the main domain, is read.
  • The competitor niche.com has achieved a value of 60 for the metric: "Link power of the referring domains".

Social media

  • The domain niche.com was defined as category: Other on Facebook.
  • A link to Google+ was found on the competitors website: topuniversities.com.
  • 80% of this group of domains has a Facebook account.
  • The number of Twitter tweets belonging to the competitor vocabulary.com tweet account is 15387 (since the last update).
  • The number of Twitter fans belonging to the competitor topuniversities.com tweet account is 22015 (since the last update).

Seo

  • In the search engine rankings below, the average position for the competitor niche.com is: 61.
  • The competitor topuniversities.com should get at least 170190 visitors from the search engine per month.
  • The URL http://www.providence.edu/history/faculty/Pages/jvidmar.aspx occurs most frequently in the search engine results.
  • From this group of websites, the domain vocabulary.com has the best average position among in search engine rankings.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The desktop version of the website topuniversities.com had 68 points scored at Google Insights.
  • Graphic files (on the homepage of the competitor vocabulary.com) have a size of 954 kb.
  • The CSS of the main domain website accounts for4% of all data transfers.
  • The main domain website could compress the JS file http://providence.edu/SiteAssets/javascript/PCActions.js and save 2.4KiB kb (28%).
  • The entire HTML files of the main domain homepage weighs 405 kb.