Mini
Content Marketing comparison of websites for postmates.com
tripadvisor.com
postmates.com
foursquare.com
tripadvisor.ca
places.singleplatform.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | postmates.com | tripadvisor.com | tripadvisor.ca | foursquare.com | places.singleplatform.com | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | postmates.com | tripadvisor.com | tripadvisor.ca | foursquare.com | places.singleplatform.com |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 858,328 | 253,722,927 | 14,338,474 | 121,160,633 | 221,651 |
| Number of Referring Domains (Content Popularity) (day) | 9,594 | 325,606 | 26,105 | 142,980 | 4,155 |
| Number of URLs found in the index (day) | 346,637 | 128,251,765 | 32,957,300 | 18,001,479 | 552,865 |
| Number of IPs that refer to domain (day) | 6,801 | 152,924 | 15,148 | 87,692 | 2,946 |
| Number of subnets that refer to domain (day) | 4,804 | 64,852 | 9,648 | 44,874 | 2,330 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 15 | 1,216 | 40 | 908 | 35 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 31 | 72,148 | 3,350 | 719,317 | 54 |
| Number of governmental and .gov - related domains that refer to domain (day) | 3 | 294 | 2 | 158 | 3 |
| Number of government and .gov - related external backlinks that link to domain (day) | 3 | 100,342 | 155 | 592,112 | 12 |
| The exact number of educational domains that refer to domain (day) | 14 | 787 | 13 | 442 | 34 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 21 | 65,576 | 44 | 376,220 | 53 |
| The exact number of government domains that refer to domain (day) | 2 | 145 | x | 56 | 3 |
| The exact number of government links that refer to domain (day) | 2 | 3,187 | x | 3,567 | 12 |
| Average number of outgoing links to unique domains for that domain (day) | 2 | 0 | 0 | 0 | 3 |
| The number of outgoing links for this domain (day) | 2 | 0 | 2 | 0 | 3 |
| Average number of internal links for domain (day) | 15 | 11 | 89 | 30 | 2 |
| Link Strength of Referring Domains (Content Popularity) (day) | 54 | 75 | 52 | 70 | 50 |
| Authority of Referring Domains (Content Popularity) (day) | 48 | 92 | 66 | 79 | 30 |
| TrustMetric value for domain (day) - Majestic metric | 48 | 92 | 66 | 79 | 30 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Postmates: Food Delivery, Groceries, Alcohol - Anything from Anywhere |
|
| Desktop speed score | 89 |
|---|---|
| Mobile speed score | 86 |
| Mobile usability score | 100 |
| Number of all page resources | 49 |
| Number of static page resources | 30 |
| Number of JS page resources | 20 |
| Number of styles (CSS) page resources | 2 |
| Total request weight | 9 kb |
| HTML response weight | 304 kb |
| CSS response weight | 32 kb |
| Images response weight | 425 kb |
| JS response weight | 3297 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for https://identity.mparticle.com/v1/identify
https://s.yimg.com/wi/ytc.js
https://www.googletagmanager.com/gtm.js?id=GTM-PXBWRF
|
|
Cache (mobile) by setting expiry date for https://identity.mparticle.com/v1/identify
https://s.yimg.com/wi/ytc.js
https://www.googletagmanager.com/gtm.js?id=GTM-PXBWRF
|
|
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
|
|
Minify your CSS files (desktop) https://use.fontawesome.com/7f85a56ba4.css - 134B (37%)
|
|
Minify your CSS files (mobile) https://use.fontawesome.com/7f85a56ba4.css - 134B (37%)
|
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 917.
- The competing domain tripadvisor.ca has achieved a score of 493
Content
- The term food only appears on one competitor's website - places.singleplatform.com.
- The term that appears on all competitors websites, but not on the website of the main domain, is million.
- Competitor tripadvisor.com has reached a value of 128251765 for the metric: "Number of URLs found in the index (daily value)".
- Competitor tripadvisor.com has achieved a value of 3187 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".
- Competitor tripadvisor.com has achieved a value of 11 for the metric:"Average number of internal links".
Social media
- A link to Twitter was found on the main domain.
- 20% of this group of domains has a Twitter account.
- 0% of this group of domains has a LinkedIn account.
- THe main domain instagram account has a post activity of 514
- The number of Instagram Following for the main domain is 449 (since the last update).
Seo
- Of all the URLs found in the domain places.singleplatform.com, "http://places.singleplatform.com/da-chen-chinese-restaurant/menu" is the most frequently found URL in the search results.
- This free report has been updated for the competitor tripadvisor.com on 2020-02-10.
- The competitors (tripadvisor.ca) best performing keyword is parcheggio and it was found on the position 11
- The number of visitors from the search engine to the main domain is 1 per month.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
Server
- The compression of the HTML together with INLINE CSS and JS enables the competitor tripadvisor.com website to save 1.2KiB kb each time the page is loaded.
- The competitor tripadvisor.com website could compress the JS file https://pixel.mathtag.com/event/js?01AD=3RuODXUR22QOJGNUH0f5JSTDDaZp6kX77fgwodO0t_PL1Uy1z7geQDg&01RI=CD319819CEDC7ED&01NA=na&mt_pp=1&mm_bnc&mm_bct and save 562B kb (23%).
- The mobile version of the competitor tripadvisor.ca achieved 68 points for the server response and website loading times in the Google Insights test.
- The server of the competitor tripadvisor.ca responded within0.24 seconds.
- Due to the font size being smaller than optimal, some texts on the competitor places.singleplatform.com website may appear illegible to visitors on the mobile device.