Mini
Content Marketing comparison of websites for paizo.com
hbr.org
xkcd.com
paizo.com
wizard101.com
d20srd.org
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | paizo.com | d20srd.org | xkcd.com | hbr.org | wizard101.com | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | 16746332 |
| Youtube subscribers | x | x | x | x | 62800 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | 384 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | paizo.com | d20srd.org | xkcd.com | hbr.org | wizard101.com |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 5,008,791 | 1,921,781 | 15,662,673 | 22,589,026 | 214,226 |
| Number of Referring Domains (Content Popularity) (day) | 7,452 | 3,051 | 74,090 | 160,569 | 1,743 |
| Number of URLs found in the index (day) | 2,304,953 | 9,510 | 2,899,617 | 560,379 | 1,426,799 |
| Number of IPs that refer to domain (day) | 5,920 | 2,350 | 51,548 | 95,599 | 1,341 |
| Number of subnets that refer to domain (day) | 4,446 | 2,043 | 30,020 | 49,797 | 1,101 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 33 | 5 | 776 | 1,751 | 6 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 1,038 | 21 | 22,294 | 652,736 | 31 |
| Number of governmental and .gov - related domains that refer to domain (day) | 1 | x | 26 | 173 | 2 |
| Number of government and .gov - related external backlinks that link to domain (day) | 17 | x | 303 | 2,679 | 4 |
| The exact number of educational domains that refer to domain (day) | 23 | 4 | 557 | 1,101 | 4 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 92 | 7 | 15,018 | 539,460 | 5 |
| The exact number of government domains that refer to domain (day) | 1 | x | 18 | 102 | 1 |
| The exact number of government links that refer to domain (day) | 17 | x | 195 | 690 | 1 |
| Average number of outgoing links to unique domains for that domain (day) | 1 | 3 | 4 | 6 | 4 |
| The number of outgoing links for this domain (day) | 1 | 7 | 6 | 7 | 4 |
| Average number of internal links for domain (day) | 34 | 103 | 62 | 39 | 26 |
| Link Strength of Referring Domains (Content Popularity) (day) | 58 | 51 | 64 | 73 | 42 |
| Authority of Referring Domains (Content Popularity) (day) | 36 | 52 | 72 | 70 | 13 |
| TrustMetric value for domain (day) - Majestic metric | 36 | 52 | 72 | 70 | 13 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title paizo.com - Paizo |
|
| Desktop speed score | 59 |
|---|---|
| Mobile speed score | 54 |
| Mobile usability score | 51 |
| Number of all page resources | 33 |
| Number of static page resources | 31 |
| Number of JS page resources | 2 |
| Number of styles (CSS) page resources | 1 |
| Total request weight | 3 kb |
| HTML response weight | 96 kb |
| CSS response weight | 35 kb |
| Images response weight | 695 kb |
| JS response weight | 182 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for http://paizo.com/include/stylesheet.css
http://paizo.com/WebObjects/Frameworks/Ajax.framework/WebServerResources/wait30.gif
http://paizo.com/image/button/email.png
|
|
Cache (mobile) by setting expiry date for http://paizo.com/include/stylesheet.css
http://paizo.com/WebObjects/Frameworks/Ajax.framework/WebServerResources/wait30.gif
http://paizo.com/image/button/email.png
|
|
Speed up server response time
Response time in 0.64 seconds
|
|
Optimize image files (desktop) http://static4.paizo.com/image/content/Marketing/SubscribeToday.jpg - 176KiB (79%)
http://static4.paizo.com/image/content/Marketing/SaleClearance.jpg - 123.5KiB (80%)
http://static2.paizo.com/image/content/Marketing/PathfinderKingmakerKS-Banner-End.jpg - 67.4KiB (73%)
|
| Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile) |
|
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
|
| The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile) |
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1242.
- The competing domain d20srd.org has achieved a score of 974
Content
- The most common term on the website is from
- The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "261:190".
- The achieved value for the metric: "Number of referring .EDU and similar to .EDU domains (daily value)" is 33 .
- The competitor d20srd.org has achieved a value of 2043 for the metric: "Number of referring domains from different IP C blocks".
- Competitor xkcd.com has achieved a value of 303 for the metric: "Number of incoming backlinks from .GOV and .GOV - like domains (daily value)".
Social media
- A link to Youtube was found on the domain wizard101.com.
- 20% of this group of domains has a LinkedIn account.
- alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
- The competitor wizard101.com youtube account has reached a subscribers number of 50200 (since the last update)
- The competitor wizard101.com has created 260 youtube videos.
Seo
- The average position in the search engine rankings for the main domain is 50.
- This free report has been updated for the competitor hbr.org on 2020-02-14.
- The best position ever found for the competitor wizard101.com was 26 and it was found the keyword :keyword.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The competing websites have an average search engine position of 54222 in our rankings.
Server
- Javascript on the main domain hold 18% of all data transfers.
- Some links and buttons are too small and can cause problems for website visitors of the main domain.
- The mobile website of the main domain got a score of 54/100 points for the loading times.
- AJavascript on the competitor hbr.org hold 48% of all data transfers.
- The HTML script of the competitor xkcd.com weighs 128 kb.