Mini Content Marketing comparison of websites for oyorooms.com

tripadvisor.in

64%
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oyorooms.com

32%

tripadvisor.co.uk

22%
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goeventz.com

19%
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makemytrip.com

16%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric oyorooms.com tripadvisor.co.uk tripadvisor.in makemytrip.com goeventz.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 193
Youtube comments x x x x x
Youtube videos x x x x 44

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric oyorooms.com tripadvisor.co.uk tripadvisor.in makemytrip.com goeventz.com
Number of Referring Backlinks (Content Popularity) (day) 80,706 74,083,353 42,814,100 1,437,895 9,649
Number of Referring Domains (Content Popularity) (day) 3,127 105,803 22,027 8,204 693
Number of URLs found in the index (day) 520,181 20,423,823 23,709,959 2,749,391 363,462
Number of IPs that refer to domain (day) 2,544 52,889 12,224 6,520 637
Number of subnets that refer to domain (day) 1,828 26,425 7,785 4,622 544
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 30 329 71 57 1
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 115 5,408 2,176 2,365 1
Number of governmental and .gov - related domains that refer to domain (day) 5 165 11 13 x
Number of government and .gov - related external backlinks that link to domain (day) 11 118,414 405,823 33 x
The exact number of educational domains that refer to domain (day) 3 44 10 24 1
Number of Backlinks from .EDU Domains (Content Popularity) (day) 8 203 770 151 1
The exact number of government domains that refer to domain (day) x 2 x 1 x
The exact number of government links that refer to domain (day) x 2 x 1 x
Average number of outgoing links to unique domains for that domain (day) 6 0 0 2 0
The number of outgoing links for this domain (day) 6 2 2 4 1
Average number of internal links for domain (day) 98 82 82 64 27
Link Strength of Referring Domains (Content Popularity) (day) 45 64 49 49 37
Authority of Referring Domains (Content Popularity) (day) 24 80 52 40 16
TrustMetric value for domain (day) - Majestic metric 24 80 52 40 16

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Hotel Booking India, Branded hotels, Affordable Stays - OYO
Desktop speed score 92
Mobile speed score 79
Mobile usability score 100
Number of all page resources 55
Number of static page resources 22
Number of JS page resources 28
Number of styles (CSS) page resources 1
Total request weight 16 kb
HTML response weight 90 kb
CSS response weight 306 kb
Images response weight 6 kb
JS response weight 2459 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://www.googletagmanager.com/gtag/js?id=AW-956185092
https://www.googletagmanager.com/gtm.js?id=GTM-PTZF36
https://connect.facebook.net/en_US/fbevents.js
Cache (mobile) by setting expiry date for
https://www.googletagmanager.com/gtag/js?id=AW-956185092
https://www.googletagmanager.com/gtm.js?id=GTM-TRFB2M
https://bat.bing.com/bat.js
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1135.
  • The competing domain tripadvisor.in has achieved a score of 2243

Content

  • For the popular word hotels, this would be a similar word combination: flights hotels, hotels holidays, budget hotels, hotels holiday, hotelsholiday homesrestaurantsthings
  • The word or combination of words with the best median result regarding the frequency is oyos (based on first 10 subpages of examined domain).
  • The competitor tripadvisor.in has achieved a value of 12224 for the metric: "Number of referring domains from different IPs (daily value)".
  • The competitor tripadvisor.in has reached a value of 0 for the metric: "Average number of outgoing links to different domains".
  • Competitor tripadvisor.in has achieved a value of 82 for the metric:"Average number of internal links".

Social media

  • On Facebook the main domain was categorized as "Hotel".
  • 40% of this group of domains has a Twitter account.
  • The competitor goeventz.com youtube account has reached a subscribers number of 193 (since the last update)
  • The number of instagram posts on the main domain is 1851 (since the last update).
  • The number of Instagram Following for the main domain is 24 (since the last update).

Seo

  • The average position in the search engine rankings for the website goeventz.com is 66.
  • The best position ever found for the main domain was 6 and it was found the keyword :keyword.
  • The average position in the search engine rankings for the main domain is 54.
  • The number of visitors from the search engine to the main domain is 24369 per month.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The total amount of the website requests on competitor tripadvisor.in was calculated at 33 kb.
  • The entire HTML files of the competitor makemytrip.com homepage weighs 208 kb.
  • The server of the main domain responded within0 seconds.
  • The entire HTML files of the main domain homepage weighs 90 kb.
  • Graphic files (on the homepage of the main domain) have a size of 6 kb.