Mini Content Marketing comparison of websites for order.postmates.com

foursquare.com

69%
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zapier.com

48%
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vconnect.com

39%
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order.postmates.com

33%

firotour.cz

19%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric order.postmates.com foursquare.com zapier.com vconnect.com firotour.cz
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric order.postmates.com foursquare.com zapier.com vconnect.com firotour.cz
Number of Referring Backlinks (Content Popularity) (day) 365,501 121,160,633 6,948,639 80,651 687,353
Number of Referring Domains (Content Popularity) (day) 548 142,980 26,209 1,067 1,100
Number of URLs found in the index (day) 24,350 18,001,479 3,258,110 180,939 8,826
Number of IPs that refer to domain (day) 401 87,692 20,293 723 587
Number of subnets that refer to domain (day) 354 44,874 13,321 620 460
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 908 152 3 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 719,317 1,146 3 x
Number of governmental and .gov - related domains that refer to domain (day) x 158 11 3 x
Number of government and .gov - related external backlinks that link to domain (day) x 592,112 9,809 8 x
The exact number of educational domains that refer to domain (day) x 442 100 x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 376,220 606 x x
The exact number of government domains that refer to domain (day) x 56 5 x x
The exact number of government links that refer to domain (day) x 3,567 19 x x
Average number of outgoing links to unique domains for that domain (day) 0 0 7 2 1
The number of outgoing links for this domain (day) 0 0 16 3 1
Average number of internal links for domain (day) 1 30 54 37 135
Link Strength of Referring Domains (Content Popularity) (day) 32 70 59 34 27
Authority of Referring Domains (Content Popularity) (day) 32 79 42 19 27
TrustMetric value for domain (day) - Majestic metric 32 79 42 19 27

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Postmates: Food Delivery, Groceries, Alcohol - Anything from Anywhere
Desktop speed score 89
Mobile speed score 86
Mobile usability score 100
Number of all page resources 50
Number of static page resources 30
Number of JS page resources 20
Number of styles (CSS) page resources 2
Total request weight 9 kb
HTML response weight 305 kb
CSS response weight 32 kb
Images response weight 425 kb
JS response weight 3297 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://identity.mparticle.com/v1/identify
https://s.yimg.com/wi/ytc.js
https://www.googletagmanager.com/gtm.js?id=GTM-PXBWRF
Cache (mobile) by setting expiry date for
https://identity.mparticle.com/v1/identify
https://s.yimg.com/wi/ytc.js
https://www.googletagmanager.com/gtm.js?id=GTM-PXBWRF
Minify your CSS files (desktop)
https://use.fontawesome.com/7f85a56ba4.css - 134B (37%)
Minify your CSS files (mobile)
https://use.fontawesome.com/7f85a56ba4.css - 134B (37%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1205.
  • The competing domain vconnect.com has achieved a score of 1402

Content

  • 38 words or phrases (two word combinations) were found on the main domain.
  • Competitor foursquare.com has achieved a value of 908 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
  • The competitor foursquare.com has achieved a value of 719317 for the metric: "Number of backlinks from .EDU and .EDU-like domains (daily value)".
  • The achieved value for the metric: "Number of URLs found in the index (daily value)" is 24350.
  • The achieved value for the metric: "Average number of outbound links to different domains" is 0 .

Social media

  • 60% of this group of domains has a Facebook account.
  • 40% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.
  • The number of Facebook fans belonging to the main domain facebook account is 247832 (since the last update).
  • THe main domain instagram account has a post activity of 514

Seo

  • The best position ever found for the competitor zapier.com was 13 and it was found the keyword :keyword.
  • The URL https://order.postmates.com/email-service-help-gmail-customer-service-seattle occurs most frequently in the search engine results.
  • This free report has been updated for the main domain on 2017-10-21.
  • The average position in the search engine rankings for the main domain is 62.
  • The domain vconnect.com has the best search engine rankings average position.

Server

  • The main domain size of the website should reach 859,000 pages.
  • Static objects of the competitor foursquare.com are numerous and https://api.foursquare.com/v2/private/logactions, https://connect.facebook.net/en_US/sdk.js?_=1499958442826, https://stats.g.doubleclick.net/dc.js, https://www.google-analytics.com/analytics.js could have information about their expiry date and be loaded from the cache of the browser.
  • The server of the competitor zapier.com responded within0.91 seconds.
  • The CSS of the main domain website accounts for1% of all data transfers.
  • On the homepage of the main domain 2 CSS files can be identified.