Mini Content Marketing comparison of websites for omct.ch

omct.ch

63%

agriticino.ch

48%
Change competitor

cercaticino.ch

22%
Change competitor

ordinemedici.bz.it

18%
Change competitor

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric omct.ch cercaticino.ch agriticino.ch ordinemedici.bz.it
Twitter followers x x x x
Twitter following (account is following) x x x x
Twitter likes x x x x
Instagram followers x x x x
Instagram following (account is following) x x x x
Youtube subscribers x x x x
Youtube comments x x x x
Youtube videos x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric omct.ch cercaticino.ch agriticino.ch ordinemedici.bz.it
Number of Referring Backlinks (Content Popularity) (day) 5,358 795,686 8,545 967
Number of Referring Domains (Content Popularity) (day) 99 60 112 138
Number of URLs found in the index (day) 636 1,820,973 6,822 11,066
Number of IPs that refer to domain (day) 91 44 103 124
Number of subnets that refer to domain (day) 79 40 92 118
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x 3
Number of government and .gov - related external backlinks that link to domain (day) x x x 13
The exact number of educational domains that refer to domain (day) x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x
The exact number of government domains that refer to domain (day) x x x x
The exact number of government links that refer to domain (day) x x x x
Average number of outgoing links to unique domains for that domain (day) 0 5 5 9
The number of outgoing links for this domain (day) 0 5 5 12
Average number of internal links for domain (day) 50 11 45 152
Link Strength of Referring Domains (Content Popularity) (day) 17 41 27 13
Authority of Referring Domains (Content Popularity) (day) 23 27 17 5
TrustMetric value for domain (day) - Majestic metric 23 27 17 5

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Desktop speed score 71
Mobile speed score 57
Mobile usability score 95
Number of all page resources 30
Number of static page resources 23
Number of JS page resources 6
Number of styles (CSS) page resources 9
Total request weight 2 kb
HTML response weight 45 kb
CSS response weight 243 kb
Images response weight 223 kb
JS response weight 261 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://omct.ch/
http://omct.ch/omct
http://omct.ch/omct/home;jsessionid=D9B9FDDFC11EC283A2F97F69CA2D8CA0
Cache (desktop) by setting expiry date for
http://omct.ch/dam/jcr:150945b6-5ff0-4073-85c7-172932004dbd/logo-footer.png
http://omct.ch/dam/jcr:4894de3f-4e6f-4f04-a278-87f6e179d2ea/medici.png
http://omct.ch/dam/jcr:5fdd145e-b80b-4bb1-810b-f69d975e0759/sfondo_omct.jpg
Cache (mobile) by setting expiry date for
http://omct.ch/dam/jcr:150945b6-5ff0-4073-85c7-172932004dbd/logo-footer.png
http://omct.ch/dam/jcr:4894de3f-4e6f-4f04-a278-87f6e179d2ea/medici.png
http://omct.ch/dam/jcr:5fdd145e-b80b-4bb1-810b-f69d975e0759/sfondo_omct.jpg
Minify your CSS files (desktop)
http://omct.ch/docroot/omct/css/style.css - 2.2KiB (24%)
Minify your CSS files (mobile)
http://omct.ch/docroot/omct/css/style.css - 2.2KiB (24%)
Minify HTML files (desktop)
http://omct.ch/omct/home;jsessionid=D9B9FDDFC11EC283A2F97F69CA2D8CA0 - 2.1KiB (32%)
Minify HTML files (mobile)
http://omct.ch/omct/home;jsessionid=F87A5B37A7C4C3F0C6035B44969073FD - 2.1KiB (32%)
Optimize image files (desktop)
http://omct.ch/dam/jcr:5fdd145e-b80b-4bb1-810b-f69d975e0759/sfondo_omct.jpg - 95.2KiB (73%)
http://omct.ch/dam/jcr:f9776131-a825-424c-a5f7-e155c3c43194/asm.png - 64.3KiB (95%)
http://omct.ch/docroot/omct/img/logo-footer-omct.png - 4.2KiB (75%)
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1638.
  • The competing domain ordinemedici.bz.it has achieved a score of 484

Content

  • 192 words or phrases (two word combinations) were found on the main domain.
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is anno dettagli (based on first 10 subpages of examined domain).
  • The term interna only appears on this website and not on the websites of the competition.
  • The achieved value for the metric: "Number of referring domains from different IP C blocks" is 79 .
  • The achieved value for the metric: "Average number of internal links" is 50 .

Social media

  • The domain agriticino.ch was defined as category: Agriculture Company on Facebook.
  • 75% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter tweets belonging to the competitor agriticino.ch tweet account is 777 (since the last update).
  • The number of Twitter Following for the competitor agriticino.ch tweet account is 59 (since the last update).

Seo

  • The URL http://www.omct.ch/ is the most common search engine result in our search engine rankings
  • The search engine rankings update for the main domain took place on 2019-12-24.
  • The competitors (agriticino.ch) best performing keyword is contadini and it was found on the position 18
  • The average position in the search engine rankings for the website agriticino.ch is 56.
  • From this group of websites, the domain cercaticino.ch has the best average position among in search engine rankings.

Server

  • The CSS file on the main domain http://omct.ch/docroot/omct/css/style.css could be compressed to save 24% - 2.2KiB kb.
  • Graphic files (on the homepage of the main domain) have a size of 223 kb.
  • The content of the main domain website is allowed wider than viewport. This will likely require visitors to scroll horizontally.
  • The CSS of the competitor cercaticino.ch website accounts for1% of all data transfers.
  • It would be an advantage to compress the image at the competitor agriticino.ch website: http://www.agriticino.ch/img/search_bg.png in order to 1KiB kb.