Mini
Content Marketing comparison of websites for obits.theadvocate.com
obits.al.com
obits.theadvocate.com
obits.nola.com
obits.lehighvalleylive.com
obits.lohud.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | obits.theadvocate.com | obits.al.com | obits.nola.com | obits.lohud.com | obits.lehighvalleylive.com | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | obits.theadvocate.com | obits.al.com | obits.nola.com | obits.lohud.com | obits.lehighvalleylive.com |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 22,069 | 10,710 | 10,392 | 77,502 | 4,774 |
| Number of Referring Domains (Content Popularity) (day) | 288 | 804 | 604 | 155 | 209 |
| Number of URLs found in the index (day) | 39,624 | 50,753 | 38,834 | 29,097 | 19,176 |
| Number of IPs that refer to domain (day) | 253 | 697 | 525 | 127 | 182 |
| Number of subnets that refer to domain (day) | 241 | 645 | 481 | 124 | 178 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 11 | 23 | 15 | 5 | 5 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 53 | 80 | 1,562 | 9 | 11 |
| Number of governmental and .gov - related domains that refer to domain (day) | x | 3 | x | x | 1 |
| Number of government and .gov - related external backlinks that link to domain (day) | x | 8 | x | x | 2 |
| The exact number of educational domains that refer to domain (day) | 11 | 23 | 15 | 5 | 5 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 53 | 80 | 1,562 | 9 | 11 |
| The exact number of government domains that refer to domain (day) | x | 3 | x | x | 1 |
| The exact number of government links that refer to domain (day) | x | 8 | x | x | 2 |
| Average number of outgoing links to unique domains for that domain (day) | 6 | 4 | 7 | 7 | 7 |
| The number of outgoing links for this domain (day) | 18 | 17 | 17 | 14 | 27 |
| Average number of internal links for domain (day) | 10 | 8 | 7 | 7 | 10 |
| Link Strength of Referring Domains (Content Popularity) (day) | 36 | 43 | 43 | 36 | 33 |
| Authority of Referring Domains (Content Popularity) (day) | 29 | 35 | 35 | 31 | 28 |
| TrustMetric value for domain (day) - Majestic metric | 29 | 35 | 35 | 31 | 28 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title The Advocate Obituaries - Baton Rouge, LA | The Advocate |
|
| Desktop speed score | 69 |
|---|---|
| Mobile speed score | 47 |
| Mobile usability score | 99 |
| Number of all page resources | 197 |
| Number of static page resources | 109 |
| Number of JS page resources | 77 |
| Number of styles (CSS) page resources | 7 |
| Total request weight | 44 kb |
| HTML response weight | 438 kb |
| CSS response weight | 635 kb |
| Images response weight | 248 kb |
| JS response weight | 3278 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Avoid landing page redirects for the following chain of redirected URLs http://obits.theadvocate.com/
http://obits.theadvocate.com/theadvocate/DeathNotices.asp
http://obits.theadvocate.com/obituaries/theadvocate/
https://obits.theadvocate.com/obituaries/theadvocate/
|
|
Cache (desktop) by setting expiry date for https://obits.theadvocate.com/obituaries/theadvocate/images/bg_tile.gif
https://www.legacy.com/news/promoloader/pl.ashx
https://js.hs-scripts.com/1664607.js
|
|
Cache (mobile) by setting expiry date for https://m.legacy.com/obituaries/scripts/sharable.js
https://js.hs-scripts.com/1664607.js
https://static.hotjar.com/c/hotjar-765631.js?sv=6
|
|
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
|
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Minify HTML files (desktop) https://www.legacy.com/obituaries/services/ClientStorageProxy.aspx - 270B (25%)
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Minify HTML files (mobile) https://www.legacy.com/obituaries/services/ClientStorageProxy.aspx - 270B (25%)
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Minify JavaScript files (desktop) https://static.legacy.net/obituaries/scripts/responsive-main.js?v=116.41.1.13469&s=3 - 1.1KiB (42%)
https://static.legacy.net/obituaries/scripts/responsive-obituaries-portal.js?v=116.41.1.13469&s=3 - 1KiB (33%)
https://connect.facebook.net/en_US/sdk.js - 670B (39%)
|
|
Minify JavaScript files (mobile) https://static.legacy.net/static/mobilelegacycom/obituaries/scripts/jquery/jquery.flexslider.js?v=116.41.1.13469&s=4 - 3.2KiB (37%)
https://connect.facebook.net/en_US/sdk.js - 670B (39%)
https://static.legacy.net/static/mobilelegacycom/obituaries/scripts/ClientStorage.ascx.js?v=116.41.1.13469&s=4 - 253B (23%)
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Optimize image files (desktop) https://cache.legacy.net/globalcontent/contenthub/promotiles/4963e656-3627-45e4-a675-032e4f9b9f54.jpg - 11.7KiB (58%)
https://cache.legacy.net/globalcontent/contenthub/promotiles/020b5c05-cc8c-4c62-9aa6-2508b8b51a03.jpgx?option=0&h=150&w=300 - 1.2KiB (18%)
https://theadvocate.com/app/jobs/assets/html/theadvocate.png - 1.2KiB (43%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1599.
- The competing domain obits.lohud.com has achieved a score of 1128
Content
- The word or combination of words with the lowest median result regarding the frequency on the competitors website is apstag fetchbids (based on first 10 subpages of examined domain).
- The value achieved for the metric: "Link power of the referring domains" is 36 .
- The competitor obits.lehighvalleylive.com has achieved a value of 33 for the metric: "Link power of the referring domains".
- The competitor obits.nola.com achieved a value of 35 for the metric: "Authority of the referring domains".
- The competitor obits.lohud.com has achieved a value of 31 for the metric: "Trust metric - Majestic metric".
Social media
- 0% of this group of domains has a Twitter account.
- 0% of this group of domains has a Google+ account.
- 0% of this group of domains has a Instagram account.
- 0% of this group of domains has a LinkedIn account.
- 0% of this group of domains has a Youtube account.
Seo
- The URL http://obits.theadvocate.com/obituaries/theadvocate/ is the most common search engine result in our search engine rankings
- The main domain has a number of expected visitor coming from the search engine of 11408 per month (traffic).
- Of all the URLs found in the domain obits.nola.com, "http://obits.nola.com/obituaries/nola/" is the most frequently found URL in the search results.
- From this group of websites, the domain obits.nola.com has the best average position among in search engine rankings.
- The competing websites have an average search engine position of 1612 in our rankings.
Server
- The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 270B kb each time the page is loaded.
- The version for smartphones and tablets of the main domain has achieved 99 points for user-experience (how user-friendly a website is).
- AJavascript on the competitor obits.al.com hold 79% of all data transfers.
- Static objects of the competitor obits.al.com are numerous and http://obits.al.com/obituaries/birmingham/images/bg_tile.gif, https://geo.al.com/track, https://playercdn.jivox.com/images/pixeltracker.gif, https://www.legacy.com/news/promoloader/pl.ashx could have information about their expiry date and be loaded from the cache of the browser.
- The CSS file on the competitor obits.al.com http://static.advance.net/static/common/css/adv_gigya_share.css could be compressed to save 26% - 960B kb.