Mini Content Marketing comparison of websites for nooba.ch

bohemia.ch

93%
Change competitor

nooba.ch

32%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric nooba.ch bohemia.ch
Twitter followers x x
Twitter following (account is following) x x
Twitter likes x x
Instagram followers x x
Instagram following (account is following) x x
Youtube subscribers x x
Youtube comments x x
Youtube videos x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric nooba.ch bohemia.ch
Number of Referring Backlinks (Content Popularity) (day) x 855
Number of Referring Domains (Content Popularity) (day) x 152
Number of URLs found in the index (day) x 302
Number of IPs that refer to domain (day) x 134
Number of subnets that refer to domain (day) x 122
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x
Number of governmental and .gov - related domains that refer to domain (day) x x
Number of government and .gov - related external backlinks that link to domain (day) x x
The exact number of educational domains that refer to domain (day) x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x
The exact number of government domains that refer to domain (day) x x
The exact number of government links that refer to domain (day) x x
Average number of outgoing links to unique domains for that domain (day) x 1
The number of outgoing links for this domain (day) x 1
Average number of internal links for domain (day) x 32
Link Strength of Referring Domains (Content Popularity) (day) x 20
Authority of Referring Domains (Content Popularity) (day) x 16
TrustMetric value for domain (day) - Majestic metric x 16

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
nooba.ch : nooba - pan asian cuisine
Desktop speed score 43
Mobile speed score 37
Mobile usability score 100
Number of all page resources 41
Number of static page resources 33
Number of JS page resources 7
Number of styles (CSS) page resources 17
Total request weight 4 kb
HTML response weight 42 kb
CSS response weight 277 kb
Images response weight 647 kb
JS response weight 1145 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://nooba.ch/fileadmin/Files/Laax/Take_out/laax.png
http://nooba.ch/fileadmin/Files/background2014.jpg
http://nooba.ch/fileadmin/Files/zuerich.png
Cache (mobile) by setting expiry date for
http://m.nooba.ch/fileadmin/Files/Hintergrundbilder/IMG_3334_NoobaZuerich.jpg
http://m.nooba.ch/fileadmin/_processed_/csm_laax_90a0358c38.png
http://m.nooba.ch/fileadmin/_processed_/csm_zuerich_b25ad9a5fc.png
Minify your CSS files (desktop)
http://nooba.ch/typo3temp/vhs-assets-9d4f8be2d79ed050a2b9122a5f7875f4.css?1483455519 - 3.4KiB (39%)
http://nooba.ch/typo3temp/stylesheet_933effbb60.css?1435334759 - 1.3KiB (26%)
http://nooba.ch/typo3temp/vhs-assets-3a73705825b1db395958ad1ded910ac2.css?1483455519 - 1.2KiB (40%)
Minify your CSS files (mobile)
http://m.nooba.ch/typo3temp/stylesheet_126dfcee6d.css?1435336464 - 1.3KiB (26%)
http://m.nooba.ch/typo3temp/stylesheet_ebafbc6a32.css?1435336460 - 1.3KiB (26%)
Minify HTML files (desktop)
http://nooba.ch/ - 4.8KiB (32%)
Minify HTML files (mobile)
http://m.nooba.ch/ - 1.7KiB (20%)
http://m.nooba.ch/en/ - 1.5KiB (24%)
Optimize image files (desktop)
http://nooba.ch/fileadmin/Files/background2014.jpg - 414.5KiB (78%)
http://nooba.ch/typo3temp/vhs-assets-css-4b61a0f9b2ea98945294748197e81460.png - 42KiB (99%)
http://nooba.ch/typo3temp/vhs-assets-css-183fca30dd248d45fcab6e8a8710f9ad.png - 40.8KiB (99%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 770.
  • The competing domain bohemia.ch has achieved a score of 2260

Content

  • The most common term (found) on the website is bohemia
  • The term that appears on all competitors websites, but not on the website of the main domain, is bohemia.
  • The competitor bohemia.ch has reached a value of 1 for the metric: "Average number of outgoing links to different domains".
  • Competitor bohemia.ch has achieved a value of 32 for the metric:"Average number of internal links".
  • The competitor bohemia.ch achieved a value of 16 for the metric: "Authority of the referring domains".

Social media

  • On Facebook the main domain was categorized as "Asian Fusion Restaurant".
  • 50% of this group of domains has a Facebook account.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.
  • The number of Facebook fans belonging to the main domain facebook account is 1172 (since the last update).

Seo

  • The competitor bohemia.ch should get at least 272992 visitors from the search engine per month.
  • The best position ever found for the main domain was 35 and it was found the keyword :keyword.
  • The main domain has a number of expected visitor coming from the search engine of 0 per month (traffic).
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The average number of visitors expected from the search engine for the competitors websites is 136521.

Server

  • The CSS of the competitor bohemia.ch website accounts for11% of all data transfers.
  • Static objects of the competitor bohemia.ch are numerous and http://www.bohemia.ch/fileadmin/_processed_/csm_IMG_9453_bc175793e4.jpg, http://www.bohemia.ch/fileadmin/_processed_/csm_Pulled_Pork_Sandwich_2dadcf4285.jpg, http://www.bohemia.ch/fileadmin/user_upload/0a217b3797.jpg, http://www.bohemia.ch/typo3conf/ext/twospice/Resources/Public/Images/bohemia/background.png could have information about their expiry date and be loaded from the cache of the browser.
  • When the homepage of the competitor bohemia.ch is loaded once, 28 objects are downloaded (files, JS scripts, etc.).
  • The HTML script of the competitor bohemia.ch weighs 720 kb.
  • 33 CSS/JSS static elements can be found on the website of the main domain.