Mini Content Marketing comparison of websites for msnbc.com

abcnews.go.com

63%
Change competitor

vox.com

52%
Change competitor

thehill.com

49%
Change competitor

politico.com

44%
Change competitor

msnbc.com

32%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric msnbc.com vox.com abcnews.go.com politico.com thehill.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric msnbc.com vox.com abcnews.go.com politico.com thehill.com
Number of Referring Backlinks (Content Popularity) (day) 14,804,874 20,063,453 51,265,324 35,177,309 25,516,947
Number of Referring Domains (Content Popularity) (day) 84,522 137,746 263,735 124,968 113,853
Number of URLs found in the index (day) 707,154 678,495 1,460,530 1,293,004 907,643
Number of IPs that refer to domain (day) 54,451 82,768 144,260 73,407 66,234
Number of subnets that refer to domain (day) 31,399 42,568 64,876 37,467 34,868
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 1,151 1,095 1,839 1,008 833
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 52,909 36,812 71,763 82,654 330,759
Number of governmental and .gov - related domains that refer to domain (day) 87 119 272 149 197
Number of government and .gov - related external backlinks that link to domain (day) 1,557 4,256 12,676 12,452 19,225
The exact number of educational domains that refer to domain (day) 799 757 1,304 825 706
Number of Backlinks from .EDU Domains (Content Popularity) (day) 47,845 32,431 61,946 80,703 329,644
The exact number of government domains that refer to domain (day) 66 90 209 135 166
The exact number of government links that refer to domain (day) 1,395 4,141 12,095 12,409 18,759
Average number of outgoing links to unique domains for that domain (day) 4 3 4 4 3
The number of outgoing links for this domain (day) 6 8 6 7 3
Average number of internal links for domain (day) 13 11 24 37 62
Link Strength of Referring Domains (Content Popularity) (day) 69 74 84 89 89
Authority of Referring Domains (Content Popularity) (day) 59 52 85 74 72
TrustMetric value for domain (day) - Majestic metric 59 52 85 74 72

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
MSNBC — Breaking News, Top Stories, & Show Clips | NBC News
Desktop speed score 70
Mobile speed score 52
Mobile usability score 99
Number of all page resources 162
Number of static page resources 46
Number of JS page resources 59
Number of styles (CSS) page resources 3
Total request weight 47 kb
HTML response weight 381 kb
CSS response weight 886 kb
Images response weight 39 kb
JS response weight 5729 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://msnbc.com/
http://www.msnbc.com/
https://www.msnbc.com/
Cache (desktop) by setting expiry date for
https://pixel.everesttech.net/1x1
https://womanear.com/v2/0/lxoo_rilAiIsS-NYyvivC_krHBYDmTDpS34OBM6ZqQtuSfr1wvbakhlSNjQ4OWsthHsa8XYPQ
https://cdn-v3.conductrics.com/ac-kANJFqzwHz/v3/agent-api/js/f-MGXQstUBzA/dt-wpczel0toMY1QBxXg7LJ63vSXifojX?apikey=api-GCNKdGuimYDiuTjQpVpN
Cache (mobile) by setting expiry date for
https://load77.exelator.com/pixel.gif
https://pixel.everesttech.net/1x1
https://womanear.com/v2/0/yvzVDNOrcKP7hlNSLhuAdA7PdG5KZlzYRiQEBmNq1qk7M1goqMu3Zd5IIGqtYaCVXvJT8O9gA
Minify HTML files (desktop)
https://cdn-gl.imrworldwide.com/novms/html/ls.html - 1.3KiB (42%)
Minify HTML files (mobile)
https://cdn-gl.imrworldwide.com/novms/html/ls.html - 1.3KiB (42%)
Minify JavaScript files (desktop)
https://mps.nbcuni.com/fetch/ext/load-nbcnews-bento.js?nowrite=jq - 18.9KiB (30%)
https://cdn-gl.imrworldwide.com/conf/P85E5B977-5FE2-4654-A4A4-3AF8BAAF454E.js - 755B (11%)
Minify JavaScript files (mobile)
https://mps.nbcuni.com/fetch/ext/load-nbcnews-bento.js?nowrite=jq - 18.9KiB (30%)
https://cdn-gl.imrworldwide.com/conf/P85E5B977-5FE2-4654-A4A4-3AF8BAAF454E.js - 755B (11%)
Optimize image files (desktop)
https://tpc.googlesyndication.com/simgad/15087753483871036520 - 10.1KiB (97%)
https://tpc.googlesyndication.com/simgad/4202326238796812461 - 10.1KiB (97%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1093.
  • The competing domain abcnews.go.com has achieved a score of 2157

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is administration (based on first 10 subpages of examined domain).
  • The word or combination of words with the best median result regarding the frequency is save (based on first 10 subpages of examined domain).
  • The value reached for the metric: "Number of referring domains from different IPs (daily value)" is 54451.
  • The achieved value for the metric: "Number of referring .EDU domains (daily value)" is 799 .
  • The value achieved for the metric: "Number of backlinks from .EDU domains (daily value)" is 47845 .

Social media

  • On Facebook the main domain was categorized as "Media/News Company".
  • The main domain has a Twitter account.
  • A link to Instagram was found on the main domain.
  • The number of Twitter fans belonging to the competitor vox.com tweet account is 898128 (since the last update).
  • The number of Twitter Following for the competitor vox.com tweet account is 284 (since the last update).

Seo

  • The URL http://www.msnbc.com/rachel-maddow-show/the-gops-redmap-memo occurs most frequently in the search engine results.
  • The search engine rankings update for the main domain took place on 2020-02-10.
  • The best position ever found for the main domain was 3 and it was found the keyword :keyword.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 283336 in our rankings.

Server

  • The number of Javascript resources (on the homepage of the competitor politico.com) is 63 .
  • Some links and buttons are too small and can cause problems for website visitors of the main domain.
  • Javascript on the main domain hold 81% of all data transfers.
  • On the homepage of the main domain 3 CSS files can be identified.
  • Graphic files (on the homepage of the main domain) have a size of 39 kb.