Mini Content Marketing comparison of websites for moex.com

zakupki.gov.ru

56%
Change competitor

moex.com

48%

cbr.ru

48%
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moskva.beeline.ru

46%
Change competitor

ticketland.ru

20%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric moex.com moskva.beeline.ru cbr.ru ticketland.ru zakupki.gov.ru
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers 27400 537000 x x x
Youtube comments x x x x x
Youtube videos 576 664 x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric moex.com moskva.beeline.ru cbr.ru ticketland.ru zakupki.gov.ru
Number of Referring Backlinks (Content Popularity) (day) 2,546,070 1,298,524 11,991,402 3,851,196 56,620,955
Number of Referring Domains (Content Popularity) (day) 6,681 6,866 23,602 3,134 27,520
Number of URLs found in the index (day) 1,045,711 421,320 2,037,871 495,132 5,670,220
Number of IPs that refer to domain (day) 5,171 5,304 16,097 2,308 16,743
Number of subnets that refer to domain (day) 3,902 3,919 9,344 1,665 9,956
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 29 85 78 x 87
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 59 380 1,191 x 3,703
Number of governmental and .gov - related domains that refer to domain (day) 8 3 53 1 79
Number of government and .gov - related external backlinks that link to domain (day) 34 7 397 2 322,717
The exact number of educational domains that refer to domain (day) 14 42 44 x 19
Number of Backlinks from .EDU Domains (Content Popularity) (day) 38 180 83 x 163
The exact number of government domains that refer to domain (day) 1 x 3 x 3
The exact number of government links that refer to domain (day) 2 x 5 x 5
Average number of outgoing links to unique domains for that domain (day) 1 1 1 0 4
The number of outgoing links for this domain (day) 1 1 1 0 4
Average number of internal links for domain (day) 41 11 11 75 22
Link Strength of Referring Domains (Content Popularity) (day) 59 55 56 40 56
Authority of Referring Domains (Content Popularity) (day) 62 63 70 36 49
TrustMetric value for domain (day) - Majestic metric 62 63 70 36 49

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Московская Биржа
Desktop speed score 54
Mobile speed score 38
Mobile usability score 95
Number of all page resources 115
Number of static page resources 98
Number of JS page resources 62
Number of styles (CSS) page resources 16
Total request weight 16 kb
HTML response weight 160 kb
CSS response weight 921 kb
Images response weight 756 kb
JS response weight 2688 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://assets.moex.com/widgets/assets/facebook-ajax-loader.gif
https://assets.moex.com/widgets/assets/mx.auth.css
https://messaging.moex.com/widget/lib/pnotify.custom.js
Cache (mobile) by setting expiry date for
https://assets.moex.com/widgets/assets/facebook-ajax-loader.gif
https://assets.moex.com/widgets/assets/mx.auth.css
https://messaging.moex.com/widget/lib/pnotify.custom.js
Minify your CSS files (desktop)
https://www.moex.com/moex/dist/css/vendor.css?v=20190329131712 - 3.1KiB (15%)
https://www.moex.com/styles/redesign-all.css?v=20190329131714 - 795B (11%)
https://www.moex.com/styles/redesign-market.css?v=20190329131714 - 687B (18%)
Minify your CSS files (mobile)
https://www.moex.com/moex/dist/css/vendor.css?v=20190329131712 - 3.1KiB (15%)
https://www.moex.com/styles/redesign-all.css?v=20190329131714 - 795B (11%)
https://www.moex.com/styles/redesign-market.css?v=20190329131714 - 687B (18%)
Minify HTML files (desktop)
https://www.moex.com/ - 3KiB (19%)
Minify HTML files (mobile)
https://www.moex.com/ - 3KiB (19%)
Minify JavaScript files (desktop)
https://messaging.moex.com/widget/lib/signalr.js - 11KiB (42%)
https://cdnjs.cloudflare.com/ajax/libs/moment.js/2.18.1/moment.js?v=20170609130200 - 9.5KiB (32%)
https://www.moex.com/moex/dist/js/library-future.js?v=20190329131712 - 7.9KiB (30%)
Minify JavaScript files (mobile)
https://messaging.moex.com/widget/lib/signalr.js - 11KiB (42%)
https://cdnjs.cloudflare.com/ajax/libs/moment.js/2.18.1/moment.js?v=20170609130200 - 9.5KiB (32%)
https://www.moex.com/moex/dist/js/library-future.js?v=20190329131712 - 7.9KiB (30%)
Optimize image files (desktop)
https://fs.moex.com/f/10998/rspp.jpg - 93.6KiB (75%)
https://fs.moex.com/f/10922/corporates.jpg - 27KiB (45%)
https://fs.moex.com/f/11049/700tys.jpg - 24.1KiB (48%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1947.
  • The competing domain cbr.ru has achieved a score of 1918

Content

  • The achieved value for the metric: "Number of referring domains from different IP C blocks" is 3902 .
  • The achieved value for the metric: "Number of incoming backlinks from .GOV and similar to .GOV domains (daily value)" is 34 .
  • Competitor cbr.ru has reached a value of 2037871 for the metric: "Number of URLs found in the index (daily value)".
  • Competitor cbr.ru has achieved a value of 44 for the metric: "Number of referring .EDU domains (daily value)".
  • The competitor ticketland.ru has achieved a value of 36 for the metric: "Trust metric - Majestic metric".

Social media

  • The main domain category on Facebook is "Investing Service".
  • 60% of this group of domains has a Facebook account.
  • The number of Twitter Following for the competitor moskva.beeline.ru tweet account is 90 (since the last update).
  • The competitor moskva.beeline.ru has created 278 youtube videos.
  • The main domain has reached a youtube subscribers number of 9560 (since the last update).

Seo

  • The URL https://www.moex.com/en/ is the most common search engine result in our search engine rankings
  • Of all the URLs found in the domain moskva.beeline.ru, "https://moskva.beeline.ru/customers/contact-page/" is the most frequently found URL in the search results.
  • This free report has been updated for the competitor moskva.beeline.ru on 2020-01-24.
  • The competing websites have an average search engine position of 4697 in our rankings.
  • On average, the competitors get at least 9395 visitors per month from the search engine.

Server

  • The HTML script of the main domain weighs 2688 kb.
  • The competitor zakupki.gov.ru website could compress the JS file http://zakupki.gov.ru/epz/main/public/js/jquery.ui.datepicker-ru.js and save 118B kb (19%).
  • It would be an advantage to compress the image at the competitor zakupki.gov.ru website: http://zakupki.gov.ru/epz/main/public/download/download.html?id=29236 in order to 10.1KiB kb.
  • The total amount of the website requests on competitor zakupki.gov.ru was calculated at 11 kb.
  • The HTML script of the competitor zakupki.gov.ru weighs 2508 kb.