Mini
Content Marketing comparison of websites for mizuno.eu
puma.com
mizuno.eu
Other competitor
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | mizuno.eu | puma.com | |
|---|---|---|---|
Facebook
|
Facebook fans | x | x |
Twitter
|
Tweets | x | x |
| Twitter followers | x | x | |
| Twitter following (account is following) | x | x | |
| Twitter likes | x | x | |
Instagram
|
Instagram posts | x | x |
| Instagram followers | x | x | |
| Instagram following (account is following) | x | x | |
Youtube
|
Youtube views | x | x |
| Youtube subscribers | x | x | |
| Youtube comments | x | x | |
| Youtube videos | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | mizuno.eu | puma.com |
|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 3,095,237 | 10,520,698 |
| Number of Referring Domains (Content Popularity) (day) | 2,350 | 29,748 |
| Number of URLs found in the index (day) | 351,905 | 1,669,708 |
| Number of IPs that refer to domain (day) | 1,745 | 21,904 |
| Number of subnets that refer to domain (day) | 1,413 | 15,393 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 5 | 66 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 10 | 428 |
| Number of governmental and .gov - related domains that refer to domain (day) | x | 5 |
| Number of government and .gov - related external backlinks that link to domain (day) | x | 10 |
| The exact number of educational domains that refer to domain (day) | 1 | 32 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 2 | 74 |
| The exact number of government domains that refer to domain (day) | x | 2 |
| The exact number of government links that refer to domain (day) | x | 3 |
| Average number of outgoing links to unique domains for that domain (day) | 0 | 1 |
| The number of outgoing links for this domain (day) | 0 | 1 |
| Average number of internal links for domain (day) | 1 | 113 |
| Link Strength of Referring Domains (Content Popularity) (day) | 36 | 57 |
| Authority of Referring Domains (Content Popularity) (day) | 34 | 59 |
| TrustMetric value for domain (day) - Majestic metric | 34 | 59 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Home - Mizuno Europe |
|
| Desktop speed score | 63 |
|---|---|
| Mobile speed score | 54 |
| Mobile usability score | 98 |
| Number of all page resources | 49 |
| Number of static page resources | 32 |
| Number of JS page resources | 5 |
| Number of styles (CSS) page resources | 3 |
| Total request weight | 7 kb |
| HTML response weight | 52 kb |
| CSS response weight | 218 kb |
| Images response weight | 2688 kb |
| JS response weight | 827 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Avoid landing page redirects for the following chain of redirected URLs http://mizuno.eu/
http://www.mizuno.eu/
http://www.mizuno.eu/en/emea/information/home/2-0.html
|
|
Cache (desktop) by setting expiry date for http://www.mizuno.eu/images/design/logo-zeppelin.png
http://www.google-analytics.com/analytics.js
http://www.google-analytics.com/ga.js
|
|
Cache (mobile) by setting expiry date for http://www.mizuno.eu/images/design/logo-zeppelin.png
http://www.google-analytics.com/analytics.js
http://www.google-analytics.com/ga.js
|
|
Optimize image files (desktop) https://scontent.cdninstagram.com/t51.2885-15/s640x640/sh0.08/e35/19624926_1332715490173909_6788628585117646848_n.jpg - 54.6KiB (81%)
https://scontent.cdninstagram.com/t51.2885-15/s640x640/sh0.08/e35/19955548_269804610092473_1675377527108927488_n.jpg - 53KiB (78%)
https://scontent.cdninstagram.com/t51.2885-15/s640x640/sh0.08/e35/19623649_804139513074021_881168491313364992_n.jpg - 49.5KiB (85%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1600.
- The competing domain puma.com has achieved a score of 3250
Content
- The word or combination of words with the lowest median result regarding the frequency on the competitors website is defy convention (based on first 10 subpages of examined domain).
- The value achieved for the metric: "Authority of the referring domains" is 34 .
- Competitor puma.com has reached a value of 1669708 for the metric: "Number of URLs found in the index (daily value)".
- The competitor puma.com has achieved a value of 5 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".
- The competitor puma.com has achieved a value of 59 for the metric: "Trust metric - Majestic metric".
Social media
- The domain puma.com has a Twitter account.
- 0% of this group of domains has a LinkedIn account.
- The number of Twitter fans belonging to the main domain facebook account is 4687 (since the last update).
- The main domain has a following number on twitter account of 1013
- The number of Twitter fans belonging to the competitor puma.com tweet account is 1649185 (since the last update).
Seo
- The average position in the search engine rankings for the main domain is 27.
- The URL http://puma.com/ is the most frequent url in our search engine rankings, which belongs to the competitor puma.com
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The competing websites have an average search engine position of 482242 in our rankings.
- On average, the competitors get at least 241121 visitors per month from the search engine.
Server
- The page http://mizuno.eu/ has 2 unnecessary redirects until it shows a URL with content.
- It would be an advantage to compress the image at the main domain: http://www.mizuno.eu/images/content/99797_11682_3_C_426_426_0_1394678/aw17-trail-running-story-2-gore-tex-banner-2.jpg in order to 12.3KiB kb.
- The desktop version of the main domain received an Insights value of 63 for the performance.
- The number of Javascript resources (on the homepage of the main domain) is 5 .
- The version for smartphones and tablets of the competitor puma.com has achieved 100 points for user-experience (how user-friendly a website is).