Mini Content Marketing comparison of websites for merligen.ch

sigriswil-tourismus.ch

78%
Change competitor

beatus.ch

43%
Change competitor

merligen.ch

25%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric merligen.ch beatus.ch sigriswil-tourismus.ch
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x x
Youtube comments x x x
Youtube videos x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric merligen.ch beatus.ch sigriswil-tourismus.ch
Number of Referring Backlinks (Content Popularity) (day) x 21,973 1,805
Number of Referring Domains (Content Popularity) (day) x 581 56
Number of URLs found in the index (day) x 622 241
Number of IPs that refer to domain (day) x 263 42
Number of subnets that refer to domain (day) x 228 39
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x
The exact number of educational domains that refer to domain (day) x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x
The exact number of government domains that refer to domain (day) x x x
The exact number of government links that refer to domain (day) x x x
Average number of outgoing links to unique domains for that domain (day) x 15 3
The number of outgoing links for this domain (day) x 21 3
Average number of internal links for domain (day) x 59 21
Link Strength of Referring Domains (Content Popularity) (day) x 21 22
Authority of Referring Domains (Content Popularity) (day) x 15 21
TrustMetric value for domain (day) - Majestic metric x 15 21

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Merligen Tourismus: Merligen
Desktop speed score 75
Mobile speed score 69
Mobile usability score 62
Number of all page resources 52
Number of static page resources 13
Number of JS page resources 6
Number of styles (CSS) page resources 32
Total request weight 5 kb
HTML response weight 22 kb
CSS response weight 151 kb
Images response weight 257 kb
JS response weight 150 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://merligen.ch/
http://www.merligen.ch/
http://www.merligen.ch/hauptnavigation/merligen.html
Cache (desktop) by setting expiry date for
http://www.merligen.ch/fileadmin/css/base.css
http://www.merligen.ch/fileadmin/images/ferienorte/o_image/o_merligen.jpg
http://www.merligen.ch/fileadmin/images/header/new/head_home.jpg
Cache (mobile) by setting expiry date for
http://www.merligen.ch/fileadmin/css/base.css
http://www.merligen.ch/fileadmin/images/ferienorte/o_image/o_merligen.jpg
http://www.merligen.ch/fileadmin/images/header/new/head_home.jpg
Speed up server response time
Response time in 0.24 seconds
Minify your CSS files (desktop)
http://www.merligen.ch/typo3conf/ext/mailform/template/mailform.css?1405008008 - 1.1KiB (50%)
http://www.merligen.ch/fileadmin/css/base.css - 719B (70%)
Minify your CSS files (mobile)
http://www.merligen.ch/typo3conf/ext/mailform/template/mailform.css?1405008008 - 1.1KiB (50%)
http://www.merligen.ch/fileadmin/css/base.css - 719B (70%)
Minify HTML files (desktop)
http://www.merligen.ch/hauptnavigation/merligen.html - 885B (20%)
Minify HTML files (mobile)
http://www.merligen.ch/hauptnavigation/merligen.html - 885B (20%)
Minify JavaScript files (desktop)
http://www.merligen.ch/typo3/ext/ig_lightbox/Resources/Public/js/jquery.fancybox.js - 6.1KiB (36%)
http://www.google-analytics.com/urchin.js - 975B (15%)
http://www.merligen.ch/typo3/ext/ig_lightbox/Resources/Public/js/jquery.fancybox-media.js - 859B (44%)
Minify JavaScript files (mobile)
http://www.merligen.ch/typo3/ext/ig_lightbox/Resources/Public/js/jquery.fancybox.js - 6.1KiB (36%)
http://www.google-analytics.com/urchin.js - 975B (15%)
http://www.merligen.ch/typo3/ext/ig_lightbox/Resources/Public/js/jquery.fancybox-media.js - 859B (44%)
Optimize image files (desktop)
http://www.merligen.ch/fileadmin/images/ferienorte/o_image/o_merligen.jpg - 56.8KiB (53%)
http://www.merligen.ch/fileadmin/images/header/new/head_home.jpg - 55.9KiB (54%)
http://www.merligen.ch/fileadmin/images/layout/Logo_Thunersee.jpg - 37.6KiB (85%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 610.
  • The competing domain sigriswil-tourismus.ch has achieved a score of 1888

Content

  • For the popular word wellness, this would be a similar word combination: winterwellness, aktivitätensommerwinterwellnesskinderspielplätzeveranstaltungen, wellness basispaket, beatus wellness, wellness café
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is oberhalb sigriswil (based on first 10 subpages of examined domain).
  • The word or combination of words with the lowest median result regarding the frequency is merligen für (based on first 10 subpages of examined domain).
  • The term that appears on all competitors websites, but not on the website of the main domain, is anreise.
  • Competitor sigriswil-tourismus.ch has reached a value of 241 for the metric: "Number of URLs found in the index (daily value)".

Social media

  • A link to Twitter has been found on the domain beatus.ch.
  • A link to Google+ was found on the competitors website: beatus.ch.
  • The domain beatus.ch has an Instagram account.
  • 33% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Youtube account.

Seo

  • This free report has been updated for the competitor sigriswil-tourismus.ch on 2020-02-09.
  • The competitors (sigriswil-tourismus.ch) best performing keyword is sigriswil and it was found on the position 2
  • In the search engine rankings below, the average position for the competitor beatus.ch is: 48.
  • The best position ever found for the main domain was 62 and it was found the keyword :keyword.
  • From this group of websites, the domain beatus.ch has the best average position among in search engine rankings.

Server

  • Static objects of the competitor beatus.ch are numerous and https://www.beatus.ch/css/style.css, https://www.beatus.ch/css/support.css, https://www.beatus.ch/fancybox/source/jquery.fancybox.css, https://www.beatus.ch/fancybox/source/jquery.fancybox.pack.js could have information about their expiry date and be loaded from the cache of the browser.
  • When the homepage of the competitor sigriswil-tourismus.ch is loaded once, 51 objects are downloaded (files, JS scripts, etc.).
  • The page http://merligen.ch/ has 2 unnecessary redirects until it shows a URL with content.
  • The entire CSS files of the main domain homepage weighs 151 kb.
  • The mobile website of the main domain got a score of 69/100 points for the loading times.