Mini Content Marketing comparison of websites for macworld.co.uk

lifewire.com

66%
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imore.com

52%
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macworld.co.uk

37%

techadvisor.co.uk

34%
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macwelt.de

32%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric macworld.co.uk macwelt.de imore.com lifewire.com techadvisor.co.uk
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric macworld.co.uk macwelt.de imore.com lifewire.com techadvisor.co.uk
Number of Referring Backlinks (Content Popularity) (day) 4,131,595 708,859 3,959,135 4,686,854 3,276,356
Number of Referring Domains (Content Popularity) (day) 18,171 4,496 28,171 60,413 24,630
Number of URLs found in the index (day) 407,912 191,384 2,853,153 81,197 867,337
Number of IPs that refer to domain (day) 14,691 3,556 21,124 44,200 19,354
Number of subnets that refer to domain (day) 10,018 2,468 13,332 26,665 12,797
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 146 5 160 824 148
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 670 41 1,079 53,532 1,272
Number of governmental and .gov - related domains that refer to domain (day) 7 x 14 73 15
Number of government and .gov - related external backlinks that link to domain (day) 13 x 30 244 35
The exact number of educational domains that refer to domain (day) 89 4 121 581 80
Number of Backlinks from .EDU Domains (Content Popularity) (day) 363 39 761 5,252 306
The exact number of government domains that refer to domain (day) 4 x 6 45 3
The exact number of government links that refer to domain (day) 5 x 16 113 3
Average number of outgoing links to unique domains for that domain (day) 2 6 11 6 4
The number of outgoing links for this domain (day) 3 9 22 7 6
Average number of internal links for domain (day) 11 33 58 41 56
Link Strength of Referring Domains (Content Popularity) (day) 61 44 57 67 69
Authority of Referring Domains (Content Popularity) (day) 54 48 56 74 58
TrustMetric value for domain (day) - Majestic metric 54 48 56 74 58

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Apple, Mac, iPhone, iPad reviews, how tos, videos, news and forums. - Macworld UK
Desktop speed score 80
Mobile speed score 58
Mobile usability score 100
Number of all page resources 226
Number of static page resources 94
Number of JS page resources 90
Number of styles (CSS) page resources 3
Total request weight 46 kb
HTML response weight 160 kb
CSS response weight 402 kb
Images response weight 292 kb
JS response weight 4536 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://d1xfq2052q7thw.cloudfront.net/1.7.812.js
http://idg.adops.s3.amazonaws.com/pixel.jpg
http://images.intellitxt.com/k/kormorant-1.27.21.min.css
Cache (mobile) by setting expiry date for
http://d1xfq2052q7thw.cloudfront.net/1.7.812.js
http://idg.adops.s3.amazonaws.com/pixel.jpg
http://images.intellitxt.com/k/kormorant-1.27.21.min.css
Minify JavaScript files (desktop)
https://blitzen.com/scripts/blitzenForm.js?bust=1499251838&JS_20151006152932 - 5.4KiB (32%)
Minify JavaScript files (mobile)
https://blitzen.com/scripts/blitzenForm.js?bust=1499251838&JS_20151006152932 - 5.4KiB (32%)
Optimize image files (desktop)
https://tpc.googlesyndication.com/simgad/13842410417013166368 - 4.4KiB (21%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1369.
  • The competing domain lifewire.com has achieved a score of 2442

Content

  • The most common term on the website is apple
  • The competitor "imore.com" enables visitors to subscribe to their newsletter list.
  • The achieved value for the metric: "Number of referring domains from different IP C blocks" is 10018 .
  • The achieved value for the metric: "Number of backlinks from .EDU similar to .EDU domains (daily value)" is 670 .
  • Competitor techadvisor.co.uk has achieved a value of 35 for the metric: "Number of incoming backlinks from .GOV and .GOV - like domains (daily value)".

Social media

  • Facebook gives the category Media/News Company for the domain lifewire.com.
  • The main domain has a Twitter account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter favorites for the competitor macwelt.de tweet account is 922 (since the last update).
  • Number of Instagram followers, which belong to the competitor imore.com has been 22635 since the last check.

Seo

  • The main domain's best performing keyword is purchased and it was found on the position 68
  • The URL https://www.macwelt.de/tipps/Tipp-Vorschau-PDF-Dateigroesse-mit-Vorschau-verkleinern-3228330.html is the most frequent url in our search engine rankings, which belongs to the competitor macwelt.de
  • In the search engine rankings below, the average position for the competitor techadvisor.co.uk is: 60.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • On average, the competitors get at least 3177257 visitors per month from the search engine.

Server

  • The desktop version of the main domain received an Insights value of 80 for the performance.
  • The entire CSS files of the main domain homepage weighs 402 kb.
  • The page http://lifewire.com/ has 2 unnecessary redirects until it shows a URL with content.
  • The compression of the HTML together with INLINE CSS and JS enables the competitor imore.com website to save 861B kb each time the page is loaded.
  • The total amount of the website requests on competitor imore.com was calculated at 52 kb.