Mini Content Marketing comparison of websites for lohnrechner.ch

gav-service.ch

74%
Change competitor

zkvs.org

49%
Change competitor

zkvs.ch

47%
Change competitor

catch24.ch

32%
Change competitor

lohnrechner.ch

28%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric lohnrechner.ch zkvs.ch gav-service.ch catch24.ch zkvs.org
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric lohnrechner.ch zkvs.ch gav-service.ch catch24.ch zkvs.org
Number of Referring Backlinks (Content Popularity) (day) x 1,027 5,326 226 86
Number of Referring Domains (Content Popularity) (day) x 40 154 9 11
Number of URLs found in the index (day) x 568 16,642 269 509,757
Number of IPs that refer to domain (day) x 31 95 7 11
Number of subnets that refer to domain (day) x 29 93 7 11
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x 4 0 1 1
The number of outgoing links for this domain (day) x 8 1 1 2
Average number of internal links for domain (day) x 9 8 29 13
Link Strength of Referring Domains (Content Popularity) (day) x 14 30 6 12
Authority of Referring Domains (Content Popularity) (day) x 7 25 x 8
TrustMetric value for domain (day) - Majestic metric x 7 25 x 8

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
lohnrechner.ch
Desktop speed score 82
Mobile speed score 68
Mobile usability score 100
Number of all page resources 22
Number of static page resources 21
Number of JS page resources 6
Number of styles (CSS) page resources 6
Total request weight 3 kb
HTML response weight 61 kb
CSS response weight 58 kb
Images response weight 109 kb
JS response weight 639 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://lohnrechner.ch/sgb/css/sgb-header-de.css
http://lohnrechner.ch/sgb/css/sgb-overlay.css
http://lohnrechner.ch/sgb/css/sgb-print.css
Cache (mobile) by setting expiry date for
http://lohnrechner.ch/Mobile/Scripts/mobile.js
http://lohnrechner.ch/mobile/images/0.gif
http://lohnrechner.ch/mobile/images/bg_header_default.jpg
Minify your CSS files (desktop)
http://lohnrechner.ch/css/gavservice-2017022401.css - 1.1KiB (14%)
Minify your CSS files (mobile)
http://lohnrechner.ch/css/gavservice-2017022401.css - 1.1KiB (14%)
http://lohnrechner.ch/css/mobile.gavservice-2016090601.css - 628B (18%)
Minify JavaScript files (desktop)
http://lohnrechner.ch/WebResource.axd?d=Cr6NY1haBII3CUWgTf-vRxkAVYzK1FJ6XORbJp5zHXYb1faJ2WnIXBUQYE-i4nGMszzp_Bd8NNpxf0uVdI32lDKWS0A1&t=636288376320000000 - 619B (14%)
http://lohnrechner.ch/ScriptResource.axd?d=7mFrHV91fJuViDJLzzLN8Q3BYrQmeT2uG4sS8RPYtYrisoKg_DskSFBeon1huWzWTbb89CHu-pjfVmz-KD-Z3aapNuw8zDIETojO2iUtJSzVN2MmBl2U7Fa0GKhxCYMVnXLzhA2&t=289ddeaa - 609B (13%)
Minify JavaScript files (mobile)
http://lohnrechner.ch/Mobile/Scripts/mobile.js - 983B (19%)
http://lohnrechner.ch/WebResource.axd?d=Cr6NY1haBII3CUWgTf-vRxkAVYzK1FJ6XORbJp5zHXYb1faJ2WnIXBUQYE-i4nGMszzp_Bd8NNpxf0uVdI32lDKWS0A1&t=636288376320000000 - 619B (14%)
Optimize image files (desktop)
http://lohnrechner.ch/images/sgb_banner_de.png - 62.7KiB (78%)
http://lohnrechner.ch/sgb/images/logo-sbg.png - 4.7KiB (55%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 652.
  • The competing domain gav-service.ch has achieved a score of 1707

Content

  • The word or combination of words with the lowest median result regarding the frequency is vertragliche arbeitsstunden (based on first 10 subpages of examined domain).
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is multimediale verlagshaus (based on first 10 subpages of examined domain).
  • The term appenzell only appears on one competitor's website - gav-service.ch.
  • Competitor zkvs.org has reached a value of 11 for the metric: "Number of referring domains (daily value)".
  • Competitor gav-service.ch has achieved a value of 8 for the metric:"Average number of internal links".

Social media

  • 0% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.

Seo

  • The number of visitors from the search engine to the main domain is 1129 per month.
  • The competitors (catch24.ch) best performing keyword is festbestuhlung and it was found on the position 93
  • The competitor catch24.ch should get at least 0 visitors from the search engine per month.
  • From this group of websites, the domain zkvs.org has the best average position among in search engine rankings.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • Javascript on the main domain hold 74% of all data transfers.
  • It would be an advantage to compress the image at the main domain: http://lohnrechner.ch/sgb/images/logo-sbg.png in order to 4.7KiB kb.
  • The number of static elements on the zkvs.ch page is 13.
  • The entire CSS files of the competitor gav-service.ch homepage weighs 300 kb.
  • The mobile version of the competitor gav-service.ch achieved 60 points for the server response and website loading times in the Google Insights test.