Mini Content Marketing comparison of websites for lgt.com

private-banking-magazin.de

67%
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lgt.com

36%

lgt.ch

30%
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swissquote.ch

22%
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swisslife-am.com

20%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric lgt.com swissquote.ch lgt.ch private-banking-magazin.de swisslife-am.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric lgt.com swissquote.ch lgt.ch private-banking-magazin.de swisslife-am.com
Number of Referring Backlinks (Content Popularity) (day) 132,224 14,477,436 9,643 50,565 24,149
Number of Referring Domains (Content Popularity) (day) 1,489 1,899 165 1,038 225
Number of URLs found in the index (day) 6,361 128,498 2,921 25,694 27,586
Number of IPs that refer to domain (day) 1,027 1,277 147 692 188
Number of subnets that refer to domain (day) 893 1,059 130 569 163
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 3 8 x 1 2
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 9 15 x 1 2
Number of governmental and .gov - related domains that refer to domain (day) 2 x x x x
Number of government and .gov - related external backlinks that link to domain (day) 3 x x x x
The exact number of educational domains that refer to domain (day) 2 2 x x 2
Number of Backlinks from .EDU Domains (Content Popularity) (day) 7 2 x x 2
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 10 0 12 1 1
The number of outgoing links for this domain (day) 12 0 14 1 1
Average number of internal links for domain (day) 89 2 103 81 24
Link Strength of Referring Domains (Content Popularity) (day) 36 44 26 42 30
Authority of Referring Domains (Content Popularity) (day) 29 47 15 24 18
TrustMetric value for domain (day) - Majestic metric 29 47 15 24 18

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
LGT - Private Banking and Asset Management
Desktop speed score 47
Mobile speed score 40
Mobile usability score 98
Number of all page resources 47
Number of JS page resources 9
Number of styles (CSS) page resources 3
Total request weight 7 kb
HTML response weight 509 kb
CSS response weight 524 kb
Images response weight 2118 kb
JS response weight 602 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://lgt.com/
http://www.lgt.com/
https://www.lgt.com/
https://www.lgt.com/en/
Minify your CSS files (desktop)
https://www.lgt.com/export/system/modules/com.lgt.internet.v2.template/resources/styles/styles-lgt-jma.css - 594B (49%)
Minify your CSS files (mobile)
https://www.lgt.com/export/system/modules/com.lgt.internet.v2.template/resources/styles/styles-lgt-jma.css - 594B (49%)
Minify HTML files (desktop)
https://www.lgt.com/en/ - 2.2KiB (14%)
Minify HTML files (mobile)
https://www.lgt.com/en/ - 2.2KiB (14%)
Minify JavaScript files (desktop)
https://www.lgt.com/export/system/modules/com.lgt.internet.v2.template/resources/assets/js/application.js - 14.9KiB (12%)
https://www.lgt.com/handleStatic/v1448580272v/js/handlebars-v1.3.0.js - 6.7KiB (31%)
Minify JavaScript files (mobile)
https://www.lgt.com/export/system/modules/com.lgt.internet.v2.template/resources/assets/js/application.js - 14.9KiB (12%)
https://www.lgt.com/handleStatic/v1448580272v/js/handlebars-v1.3.0.js - 6.7KiB (31%)
Optimize image files (desktop)
https://www.lgt.com/export/shared/.content/images-v2/stages/0300_Publikationen_1920x350.jpg - 85.1KiB (49%)
https://www.lgt.com/export/shared/.content/images-v2/stages/0001_Main-Group_web_1920x425.jpg - 61KiB (28%)
https://www.lgt.com/export/shared/.content/images-v2/stages/0300_Publikationen_1200x350.jpg - 55.8KiB (50%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1049.
  • The competing domain lgt.ch has achieved a score of 885

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is private (based on first 10 subpages of examined domain).
  • The word or combination of words with the best median result regarding the frequency is investment (based on first 10 subpages of examined domain).
  • It is very likely that you can register and open a user account on the competitors website "private-banking-magazin.de".
  • The competitor private-banking-magazin.de has achieved a value of 50565 for the metric: "Number of incoming backlinks (daily value)".
  • Competitor private-banking-magazin.de has achieved a value of 1 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".

Social media

  • The main domain category on Facebook is "Bank".
  • The main domain has a Twitter account.
  • A link to the Linkedin was found on the main domain.
  • 80% of this group of domains has a Twitter account.
  • The number of Twitter Following for the competitor swisslife-am.com tweet account is 71 (since the last update).

Seo

  • Of all the URLs found in the domain lgt.ch, "https://www.lgt.ch/de/ueber-uns/lgt-weltweit/liechtenstein/" is the most frequently found URL in the search results.
  • The data of the search engine results was updated on the 2020-02-08 for the domain lgt.ch.
  • The competitor swisslife-am.com should get at least 7586 visitors from the search engine per month.
  • The URL https://www.lgt.com/shared/.content/publikationen/$verwaltung_publikationen/anfahrtsplan/Anfahrt_NL_Zuerich_de.pdf occurs most frequently in the search engine results.
  • This free report has been updated for the main domain on 2020-02-08.

Server

  • The number of Javascript resources (on the homepage of the competitor swissquote.ch) is 33 .
  • The total amount of the website requests on competitor private-banking-magazin.de was calculated at 16 kb.
  • Graphic files (on the homepage of the competitor swissquote.ch) have a size of 115 kb.
  • The CSS of the main domain website accounts for14% of all data transfers.
  • The HTML script of the main domain weighs 602 kb.