Mini
Content Marketing comparison of websites for lasersailing.ch
laserklasse.de
scstm.ch
aquashop.de
laserperformance.ch
lasersailing.ch
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | lasersailing.ch | laserperformance.ch | scstm.ch | aquashop.de | laserklasse.de | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | lasersailing.ch | laserperformance.ch | scstm.ch | aquashop.de | laserklasse.de |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 123 | 197 | 973 | 446 | 1,948 |
| Number of Referring Domains (Content Popularity) (day) | 26 | 38 | 70 | 42 | 245 |
| Number of URLs found in the index (day) | 26 | 410 | 717 | 73,482 | 947 |
| Number of IPs that refer to domain (day) | 23 | 35 | 61 | 40 | 216 |
| Number of subnets that refer to domain (day) | 23 | 34 | 61 | 37 | 149 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | x | x | x | x | x |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | x | x | x | x | x |
| Number of governmental and .gov - related domains that refer to domain (day) | x | x | x | x | x |
| Number of government and .gov - related external backlinks that link to domain (day) | x | x | x | x | x |
| The exact number of educational domains that refer to domain (day) | x | x | x | x | x |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | x | x | x | x | x |
| The exact number of government domains that refer to domain (day) | x | x | x | x | x |
| The exact number of government links that refer to domain (day) | x | x | x | x | x |
| Average number of outgoing links to unique domains for that domain (day) | 1 | 2 | 5 | 0 | 5 |
| The number of outgoing links for this domain (day) | 1 | 3 | 6 | 0 | 5 |
| Average number of internal links for domain (day) | 0 | 32 | 16 | 89 | 69 |
| Link Strength of Referring Domains (Content Popularity) (day) | 7 | 21 | 21 | 19 | 26 |
| Authority of Referring Domains (Content Popularity) (day) | 6 | 13 | 12 | 10 | 38 |
| TrustMetric value for domain (day) - Majestic metric | 6 | 13 | 12 | 10 | 38 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Laser Centre Switzerland |
|
| Desktop speed score | 83 |
|---|---|
| Mobile speed score | 79 |
| Mobile usability score | 65 |
| Number of all page resources | 33 |
| Number of static page resources | 27 |
| Total request weight | 3 kb |
| HTML response weight | 35 kb |
| Images response weight | 101 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Cache (desktop) by setting expiry date for http://lasersailing.ch/newpage/Fotos%20zu%20Boote%20Start/00000336.JPG
http://lasersailing.ch/newpage/Inoxschelle%20mit%20Haken.jpg
http://lasersailing.ch/newpage/Karbonpinne.jpg
|
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Cache (mobile) by setting expiry date for http://lasersailing.ch/newpage/Fotos%20zu%20Boote%20Start/00000336.JPG
http://lasersailing.ch/newpage/Inoxschelle%20mit%20Haken.jpg
http://lasersailing.ch/newpage/Karbonpinne.jpg
|
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Minify HTML files (desktop) http://lasersailing.ch/newpage/fr_body.htm - 3.2KiB (17%)
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Minify HTML files (mobile) http://lasersailing.ch/newpage/fr_body.htm - 3.2KiB (17%)
|
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Optimize image files (desktop) http://lasersailing.ch/newpage/Logos%20u%20Zeichnungen/Logo%20LCS/LCS_06_alles.jpg - 2.3KiB (22%)
http://lasersailing.ch/newpage/fr_bod2.jpg - 1.8KiB (21%)
http://lasersailing.ch/newpage/fr_bod3.jpg - 1.8KiB (21%)
|
| Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile) |
|
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 863.
- The competing domain scstm.ch has achieved a score of 1312
Content
- The word or combination of words with the best median result regarding the frequency on the competitors website is produkte (based on first 10 subpages of examined domain).
- 85 words or phrases (two word combinations) were found on the main domain.
- The competitor laserperformance.ch has achieved a value of 34 for the metric: "Number of referring domains from different IP C blocks".
- The competitor scstm.ch has achieved a value of 12 for the metric: "Trust metric - Majestic metric".
- The value achieved for the metric: "Number of incoming backlinks (daily value)" is 123.
Social media
- 60% of this group of domains has a Facebook account.
- 0% of this group of domains has a Twitter account.
- 0% of this group of domains has a Instagram account.
- 0% of this group of domains has a LinkedIn account.
- 0% of this group of domains has a Youtube account.
Seo
- Of all the URLs found in the domain laserklasse.de, "http://www.laserklasse.de/" is the most frequently found URL in the search results.
- The data of the search engine results was updated on the 2020-02-06 for the domain aquashop.de.
- In the search engine rankings below, the average position for the competitor laserklasse.de is: 37.
- The competitor aquashop.de should get at least 28 visitors from the search engine per month.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
Server
- The number of Javascript resources (on the homepage of the competitor laserperformance.ch) is 8 .
- The version for smartphones and tablets of the competitor scstm.ch has achieved 100 points for user-experience (how user-friendly a website is).
- Due to the font size being smaller than optimal, some texts on the main domain website may appear illegible to visitors on the mobile device.
- Some links and buttons are too small and can cause problems for website visitors of the main domain.
- The competitor scstm.ch website could compress the JS file http://scstm.ch/wp-content/themes/betheme/js/parallax/translate3d.js?ver=12.6 and save 550B kb (33%).