Mini Content Marketing comparison of websites for kinderlabor.ch

ffhs.ch

91%
Change competitor

kinderlabor.ch

35%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric kinderlabor.ch ffhs.ch
Twitter followers x x
Twitter following (account is following) x x
Twitter likes x x
Instagram followers x x
Instagram following (account is following) x x
Youtube subscribers x x
Youtube comments x x
Youtube videos x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric kinderlabor.ch ffhs.ch
Number of Referring Backlinks (Content Popularity) (day) x 11,269
Number of Referring Domains (Content Popularity) (day) x 902
Number of URLs found in the index (day) x 1,222,360
Number of IPs that refer to domain (day) x 505
Number of subnets that refer to domain (day) x 425
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 2
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 2
Number of governmental and .gov - related domains that refer to domain (day) x x
Number of government and .gov - related external backlinks that link to domain (day) x x
The exact number of educational domains that refer to domain (day) x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x
The exact number of government domains that refer to domain (day) x x
The exact number of government links that refer to domain (day) x x
Average number of outgoing links to unique domains for that domain (day) x 0
The number of outgoing links for this domain (day) x 2
Average number of internal links for domain (day) x 61
Link Strength of Referring Domains (Content Popularity) (day) x 37
Authority of Referring Domains (Content Popularity) (day) x 42
TrustMetric value for domain (day) - Majestic metric x 42

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Desktop speed score 66
Mobile speed score 62
Mobile usability score 94
Number of all page resources 42
Number of static page resources 28
Number of JS page resources 11
Number of styles (CSS) page resources 6
Total request weight 5 kb
HTML response weight 160 kb
CSS response weight 396 kb
Images response weight 713 kb
JS response weight 2093 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://kinderlabor.ch/wp-content/themes/kinderlabor/css/bootstrap.min.css
http://kinderlabor.ch/wp-content/themes/kinderlabor/css/fonts.css
http://kinderlabor.ch/wp-content/themes/kinderlabor/css/helper_classes.css
Cache (mobile) by setting expiry date for
http://kinderlabor.ch/wp-content/themes/kinderlabor/css/bootstrap.min.css
http://kinderlabor.ch/wp-content/themes/kinderlabor/css/fonts.css
http://kinderlabor.ch/wp-content/themes/kinderlabor/css/helper_classes.css
Speed up server response time
Response time in 0.87 seconds
Minify your CSS files (desktop)
http://kinderlabor.ch/wp-content/themes/kinderlabor/style.css - 3.4KiB (16%)
http://kinderlabor.ch/wp-content/themes/kinderlabor/css/responsive.css - 2KiB (24%)
Minify your CSS files (mobile)
http://kinderlabor.ch/wp-content/themes/kinderlabor/style.css - 3.4KiB (16%)
http://kinderlabor.ch/wp-content/themes/kinderlabor/css/responsive.css - 2KiB (24%)
Minify JavaScript files (desktop)
http://kinderlabor.ch/wp-content/themes/kinderlabor/js/custom.js?ver=4.8 - 1.3KiB (29%)
Minify JavaScript files (mobile)
http://kinderlabor.ch/wp-content/themes/kinderlabor/js/custom.js?ver=4.8 - 1.3KiB (29%)
Optimize image files (desktop)
http://kinderlabor.ch/wp-content/themes/kinderlabor/img/home_bg.jpg - 57.4KiB (13%)
http://kinderlabor.ch/wp-content/uploads/2015/07/maskottchen_home_experimentieren_large.png - 3.4KiB (50%)
http://kinderlabor.ch/wp-content/uploads/2015/07/maskottchen_home_programmieren_large.png - 3KiB (47%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 925.
  • The competing domain ffhs.ch has achieved a score of 2380

Content

  • The competitor "ffhs.ch" probably has an subpage with a contact form.
  • The term kind only appears on this website and not on the websites of the competition.
  • The competitor ffhs.ch has achieved a value of 425 for the metric: "Number of referring domains from different IP C blocks".
  • Competitor ffhs.ch has achieved a value of 2 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
  • The competitor ffhs.ch has achieved a value of 2 for the metric: "Number of backlinks from .EDU and .EDU-like domains (daily value)".

Social media

  • The domain ffhs.ch has a Google+ account.
  • 50% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a Youtube account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0

Seo

  • Of all the URLs found in the domain ffhs.ch, "https://www.ffhs.ch/studienangebot/informatik/bsc-informatik" is the most frequently found URL in the search results.
  • The competitor ffhs.ch should get at least 133023 visitors from the search engine per month.
  • The average position in the search engine rankings for the main domain is 58.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 133076 in our rankings.

Server

  • The main domain size of the website should reach 0 pages.
  • Some links and buttons are too small and can cause problems for website visitors of the competitor ffhs.ch website.
  • Title of the homepage for the main domain is .
  • 28 CSS/JSS static elements can be found on the website of the main domain.
  • The mobile website of the main domain got a score of 62/100 points for the loading times.