Mini Content Marketing comparison of websites for ivision.ch

ivision.ch

100%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric ivision.ch
Twitter followers x
Twitter following (account is following) x
Twitter likes x
Instagram followers x
Instagram following (account is following) x
Youtube subscribers x
Youtube comments x
Youtube videos x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric ivision.ch
Number of Referring Backlinks (Content Popularity) (day) x
Number of Referring Domains (Content Popularity) (day) x
Number of URLs found in the index (day) x
Number of IPs that refer to domain (day) x
Number of subnets that refer to domain (day) x
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x
Number of governmental and .gov - related domains that refer to domain (day) x
Number of government and .gov - related external backlinks that link to domain (day) x
The exact number of educational domains that refer to domain (day) x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x
The exact number of government domains that refer to domain (day) x
The exact number of government links that refer to domain (day) x
Average number of outgoing links to unique domains for that domain (day) x
The number of outgoing links for this domain (day) x
Average number of internal links for domain (day) x
Link Strength of Referring Domains (Content Popularity) (day) x
Authority of Referring Domains (Content Popularity) (day) x
TrustMetric value for domain (day) - Majestic metric x

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Fotostudio Winterthur, Fotograf, Hochzeitsfotograf, Shootings, Mietstudio
Desktop speed score 32
Mobile speed score 31
Mobile usability score 77
Number of all page resources 52
Number of static page resources 40
Number of JS page resources 15
Number of styles (CSS) page resources 6
Total request weight 8 kb
HTML response weight 124 kb
CSS response weight 415 kb
Images response weight 2141 kb
JS response weight 563 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://www.parkstudio.ch/cache/widgetkit/widgetkit-45d69320.js
http://www.parkstudio.ch/cache/widgetkit/widgetkit-72a2b507.css
http://www.parkstudio.ch/images/259748_104173306343496_7676176_o-1.jpeg
Cache (mobile) by setting expiry date for
http://www.parkstudio.ch/cache/widgetkit/widgetkit-45d69320.js
http://www.parkstudio.ch/cache/widgetkit/widgetkit-72a2b507.css
http://www.parkstudio.ch/images/259748_104173306343496_7676176_o-1.jpeg
Minify your CSS files (desktop)
http://www.parkstudio.ch/templates/yoo_nano3/styles/ps2014/css/theme.css - 63.5KiB (44%)
http://www.parkstudio.ch/templates/yoo_nano3/styles/ps2014/css/bootstrap.css - 30.6KiB (17%)
Minify your CSS files (mobile)
http://www.parkstudio.ch/templates/yoo_nano3/styles/ps2014/css/theme.css - 63.5KiB (44%)
http://www.parkstudio.ch/templates/yoo_nano3/styles/ps2014/css/bootstrap.css - 30.6KiB (17%)
Optimize image files (desktop)
http://www.parkstudio.ch/images/homeslide/1-Parkstudio-Visagistin-Fotograf-Fotostudio-Fotografie-Baby_Shooting-Schwangerschafts_Shooting-Hochzeits_Fotografie-Braut_Make_up-Hochzeits_Make_up-Parkstudio-Paar_Shooting-Familien_Shooting-Winterthur-Schminken-Schmink_Kurse-Produkte_Fotografie.jpg - 211.2KiB (76%)
http://www.parkstudio.ch/images/homeslide/5-Parkstudio-Visagistin-Fotograf-Fotostudio-Fotografie-Baby_Shooting-Schwangerschafts_Shooting-Hochzeits_Fotografie-Braut_Make_up-Hochzeits_Make_up-Parkstudio-Paar_Shooting-Familien_Shooting-Winterthur-Schminken-Schmink_Kurse-Produkte_Fotografie.jpg - 127.7KiB (62%)
http://www.parkstudio.ch/images/homeslide/7-Parkstudio-Visagistin-Fotograf-Fotostudio-Fotografie-Baby_Shooting-Schwangerschafts_Shooting-Hochzeits_Fotografie-Braut_Make_up-Hochzeits_Make_up-Parkstudio-Paar_Shooting-Familien_Shooting-Winterthur-Schminken-Schmink_Kurse-Produkte_Fotografie.jpg - 117.5KiB (58%)
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 750.

Content

  • The most common term on the website is winterthur
  • The word or combination of words with the worst "Count on Page" result is löschen alleine (based first 10 subpages of the domain under investigation).
  • 206 words or phrases (two word combinations) were found on the main domain.
  • The word or combination of words with the best median result regarding the frequency is winterthur (based on first 10 subpages of examined domain).
  • The word or combination of words with the lowest median result regarding the frequency is löschen alleine (based on first 10 subpages of examined domain).

Social media

  • 100% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a Youtube account.

Server

  • Javascript on the main domain hold 17% of all data transfers.
  • Title of the homepage for the main domain is Fotostudio Winterthur, Fotograf, Hochzeitsfotograf, Shootings, Mietstudio .
  • The number of Javascript resources (on the homepage of the main domain) is 15 .
  • The entire HTML files of the main domain homepage weighs 124 kb.
  • The version for smartphones and tablets of the main domain has achieved 77 points for user-experience (how user-friendly a website is).