Mini Content Marketing comparison of websites for itopia.ch

www2.deloitte.com

94%
Change competitor

itopia.ch

22%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric itopia.ch www2.deloitte.com
Twitter followers x x
Twitter following (account is following) x x
Twitter likes x x
Instagram followers x x
Instagram following (account is following) x x
Youtube subscribers x 37400
Youtube comments x x
Youtube videos x 2091

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric itopia.ch www2.deloitte.com
Number of Referring Backlinks (Content Popularity) (day) x 9,185,695
Number of Referring Domains (Content Popularity) (day) x 76,943
Number of URLs found in the index (day) x 838,814
Number of IPs that refer to domain (day) x 54,357
Number of subnets that refer to domain (day) x 35,183
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 932
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 10,754
Number of governmental and .gov - related domains that refer to domain (day) x 186
Number of government and .gov - related external backlinks that link to domain (day) x 5,176
The exact number of educational domains that refer to domain (day) x 481
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 3,662
The exact number of government domains that refer to domain (day) x 46
The exact number of government links that refer to domain (day) x 220
Average number of outgoing links to unique domains for that domain (day) x 2
The number of outgoing links for this domain (day) x 3
Average number of internal links for domain (day) x 76
Link Strength of Referring Domains (Content Popularity) (day) x 69
Authority of Referring Domains (Content Popularity) (day) x 81
TrustMetric value for domain (day) - Majestic metric x 81

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Home | itopia.ch
Desktop speed score 87
Mobile speed score 74
Mobile usability score 95
Number of all page resources 15
Number of static page resources 13
Number of JS page resources 6
Number of styles (CSS) page resources 3
Total request weight 1 kb
HTML response weight 6 kb
CSS response weight 38 kb
Images response weight 131 kb
JS response weight 153 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://itopia.ch/site/modules/EmailObfuscation/emo.min.js
https://itopia.ch/site/templates/css/global.css
https://itopia.ch/site/templates/css/layout.css
Cache (mobile) by setting expiry date for
https://itopia.ch/site/modules/EmailObfuscation/emo.min.js
https://itopia.ch/site/templates/css/global.css
https://itopia.ch/site/templates/css/layout.css
Minify your CSS files (desktop)
https://itopia.ch/site/templates/css/global.css - 3.2KiB (51%)
Minify your CSS files (mobile)
https://itopia.ch/site/templates/css/global.css - 3.2KiB (51%)
Minify HTML files (desktop)
https://itopia.ch/ - 649B (35%)
Minify HTML files (mobile)
https://itopia.ch/ - 649B (35%)
Minify JavaScript files (desktop)
https://itopia.ch/site/templates/js/plugins.js - 1.4KiB (16%)
Minify JavaScript files (mobile)
https://itopia.ch/site/templates/js/plugins.js - 1.4KiB (16%)
Optimize image files (desktop)
https://itopia.ch/site/templates/img/bg_verlauf.jpg - 702B (62%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 875.
  • The competing domain www2.deloitte.com has achieved a score of 3680

Content

  • The term that appears on all competitors websites, but not on the website of the main domain, is deloitte.
  • Competitor www2.deloitte.com has reached a value of 76943 for the metric: "Number of referring domains (daily value)".
  • Competitor www2.deloitte.com has achieved a value of 46 for the metric: "Number of referring .GOV domains (daily value)".
  • Competitor www2.deloitte.com has achieved a value of 76 for the metric:"Average number of internal links".
  • The competitor www2.deloitte.com achieved a value of 81 for the metric: "Authority of the referring domains".

Social media

  • A link to Instagram was found on the competitors website www2.deloitte.com.
  • 50% of this group of domains has a Twitter account.
  • 50% of this group of domains has a Youtube account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The number of Twitter Following for the competitor www2.deloitte.com tweet account is 2759 (since the last update).

Seo

  • The URL https://www.itopia.ch/de/team/ralph-schibli/ is the most common search engine result in our search engine rankings
  • The URL https://www2.deloitte.com/content/dam/Deloitte/ch/Documents/audit/36857A%20Rechnungslegung.pdf is the most frequent url in our search engine rankings, which belongs to the competitor www2.deloitte.com
  • This free report has been updated for the competitor www2.deloitte.com on 2020-02-18.
  • The competitors (www2.deloitte.com) best performing keyword is immobiliendienstleister and it was found on the position 1
  • The competitor www2.deloitte.com should get at least 1499169 visitors from the search engine per month.

Server

  • Title of the homepage for the main domain is Home | itopia.ch .
  • The page http://www2.deloitte.com/ has 4 unnecessary redirects until it shows a URL with content.
  • It would be an advantage to compress the image at the competitor www2.deloitte.com website: https://co1.qualtrics.com/WRQualtricsSiteIntercept/Graphic.php?IM=IM_9oYjUEctDxSwnHL in order to 202B kb.
  • The competitor's www2.deloitte.com meta title is: Deloitte | Audit, Consulting, Financial, Risk Management, Tax Services .
  • The competitor www2.deloitte.com website could compress the JS file https://www2.deloitte.com/etc/designs/dcom/dcom-main.min.d96e3bd824b5b639121c496d1b85645e.js and save 115.9KiB kb (52%).