Mini Content Marketing comparison of websites for igi-global.com

citeseerx.ist.psu.edu

73%
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online-learning.harvard.edu

27%
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igi-global.com

24%

intechopen.com

19%
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instructionaldesign.org

10%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric igi-global.com intechopen.com instructionaldesign.org online-learning.harvard.edu citeseerx.ist.psu.edu
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric igi-global.com intechopen.com instructionaldesign.org online-learning.harvard.edu citeseerx.ist.psu.edu
Number of Referring Backlinks (Content Popularity) (day) 1,159,225 1,432,049 19,106 23,418 15,927,847
Number of Referring Domains (Content Popularity) (day) 10,406 16,760 1,772 1,747 45,488
Number of URLs found in the index (day) 5,142,796 379,003 324 3,016 11,411,551
Number of IPs that refer to domain (day) 8,574 13,179 1,285 1,570 34,737
Number of subnets that refer to domain (day) 6,994 10,206 1,152 1,357 22,895
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 1,428 1,510 204 57 1,518
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 220,662 211,240 1,093 4,944 77,601
Number of governmental and .gov - related domains that refer to domain (day) 36 63 6 9 145
Number of government and .gov - related external backlinks that link to domain (day) 301 335 30 27 819
The exact number of educational domains that refer to domain (day) 469 481 157 28 579
Number of Backlinks from .EDU Domains (Content Popularity) (day) 5,835 18,573 903 59 16,212
The exact number of government domains that refer to domain (day) 16 21 4 2 74
The exact number of government links that refer to domain (day) 189 106 11 4 497
Average number of outgoing links to unique domains for that domain (day) 4 1 x 6 5
The number of outgoing links for this domain (day) 4 1 x 7 6
Average number of internal links for domain (day) 68 14 x 26 39
Link Strength of Referring Domains (Content Popularity) (day) 54 52 23 43 49
Authority of Referring Domains (Content Popularity) (day) 56 31 22 43 57
TrustMetric value for domain (day) - Majestic metric 56 31 22 43 57

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
IGI Global: International Publisher of Information Science and Technology Research
Desktop speed score 42
Mobile speed score 36
Mobile usability score 97
Number of all page resources 113
Number of static page resources 98
Number of JS page resources 16
Number of styles (CSS) page resources 6
Total request weight 11 kb
HTML response weight 230 kb
CSS response weight 992 kb
Images response weight 4931 kb
JS response weight 1566 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://translate.googleapis.com/translate_static/css/translateelement.css
https://translate.googleapis.com/translate_static/js/element/main.js
https://www.google-analytics.com/plugins/ga/inpage_linkid.js
Cache (mobile) by setting expiry date for
https://translate.googleapis.com/translate_static/css/translateelement.css
https://translate.googleapis.com/translate_static/js/element/main.js
https://www.google-analytics.com/plugins/ga/inpage_linkid.js
Speed up server response time
Response time in 1.5 seconds
Minify JavaScript files (desktop)
https://www.igi-global.com/WebResource.axd?d=pynGkmcFUV13He1Qd6_TZPmWIJVCCio-VoI6UnxNfXMaVvGMFhCa3dM7UN6i8k0G8WmiNg2&t=635803038500000000 - 6.8KiB (31%)
Minify JavaScript files (mobile)
https://www.igi-global.com/WebResource.axd?d=pynGkmcFUV13He1Qd6_TZPmWIJVCCio-VoI6UnxNfXMaVvGMFhCa3dM7UN6i8k0G8WmiNg2&t=635803038500000000 - 6.4KiB (30%)
Optimize image files (desktop)
https://www.igi-global.com/Images/hp-featured-bg-24.jpg - 12.5KiB (49%)
https://www.igi-global.com/images/banner-free-books-all-previous-editions-013117161327.jpg - 9.7KiB (20%)
https://www.igi-global.com/Images/Covers/9781466688148.png - 6.9KiB (13%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 847.
  • The competing domain online-learning.harvard.edu has achieved a score of 935

Content

  • The most common term on the website is sciences
  • The word or combination of words with the worst "Count on Page" result on the competitors website is print copies (based first 10 subpages of the domain under investigation).
  • The term that appears on all competitors websites, but not on the website of the main domain, is from.
  • Competitor citeseerx.ist.psu.edu has achieved a value of 497 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".
  • Competitor citeseerx.ist.psu.edu has reached a value of 6 for the metric: "Number of outgoing links".

Social media

  • The domain intechopen.com was defined as category: Product/Service on Facebook.
  • The number of Twitter tweets belonging to the competitor intechopen.com tweet account is 5573 (since the last update).
  • The number of Twitter Following for the competitor online-learning.harvard.edu tweet account is 768 (since the last update).
  • The number of Twitter favorites for the competitor online-learning.harvard.edu tweet account is 8801 (since the last update).
  • On Twitter, the main domain ha an activity of 2492 tweets.

Seo

  • The best position ever found for the competitor citeseerx.ist.psu.edu was 37 and it was found the keyword :keyword.
  • In the search engine rankings below, the average position for the competitor instructionaldesign.org is: 66.
  • The best position ever found for the main domain was 14 and it was found the keyword :keyword.
  • The number of visitors from the search engine to the main domain is 669 per month.
  • The average number of visitors expected from the search engine for the competitors websites is 255.

Server

  • The main domain has a number of pages indexed in the search engine of 243,000.
  • The entire CSS files of the competitor intechopen.com homepage weighs 128 kb.
  • The mobile version of the competitor intechopen.com achieved 16 points for the server response and website loading times in the Google Insights test.
  • Static objects of the main domain are numerous and https://translate.googleapis.com/translate_static/css/translateelement.css, https://translate.googleapis.com/translate_static/js/element/main.js, https://www.google-analytics.com/plugins/ga/inpage_linkid.js, https://ssl.google-analytics.com/ga.js could have information about their expiry date and be loaded from the cache of the browser.
  • On the homepage of the main domain 6 CSS files can be identified.