Mini Content Marketing comparison of websites for huffingtonpost.ca

time.com

59%
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cnbc.com

55%
Change competitor

thebalance.com

41%
Change competitor

news24.com

41%
Change competitor

huffingtonpost.ca

35%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric huffingtonpost.ca time.com thebalance.com cnbc.com news24.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers 60692 x x x x
Instagram following (account is following) 1888 x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric huffingtonpost.ca time.com thebalance.com cnbc.com news24.com
Number of Referring Backlinks (Content Popularity) (day) 5,948,187 40,677,156 7,881,367 56,435,444 32,407,852
Number of Referring Domains (Content Popularity) (day) 71,072 378,286 68,489 268,102 37,061
Number of URLs found in the index (day) 2,162,036 1,023,292 58,023 2,174,072 1,316,386
Number of IPs that refer to domain (day) 44,257 197,035 44,016 149,459 25,439
Number of subnets that refer to domain (day) 25,254 84,706 24,899 69,389 16,212
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 375 2,901 762 1,537 295
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 2,800 152,221 6,248 53,200 3,964,204
Number of governmental and .gov - related domains that refer to domain (day) 27 409 61 288 57
Number of government and .gov - related external backlinks that link to domain (day) 637 4,929 162 4,985 37,383
The exact number of educational domains that refer to domain (day) 270 1,766 610 1,064 155
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2,262 79,951 4,278 43,828 965
The exact number of government domains that refer to domain (day) 13 247 47 171 11
The exact number of government links that refer to domain (day) 102 3,415 129 2,691 603
Average number of outgoing links to unique domains for that domain (day) 18 15 4 5 9
The number of outgoing links for this domain (day) 38 25 4 6 27
Average number of internal links for domain (day) 88 55 14 60 28
Link Strength of Referring Domains (Content Popularity) (day) 58 70 63 91 58
Authority of Referring Domains (Content Popularity) (day) 57 75 61 68 52
TrustMetric value for domain (day) - Majestic metric 57 75 61 68 52

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Canadian News Stories, Breaking News, Opinion
Desktop speed score 41
Mobile speed score 55
Mobile usability score 99
Number of all page resources 189
Number of static page resources 110
Number of JS page resources 35
Number of styles (CSS) page resources 3
Total request weight 53 kb
HTML response weight 543 kb
CSS response weight 208 kb
Images response weight 1977 kb
JS response weight 2174 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://o.aolcdn.com/dims-shared/dims3/GLOB/crop/2048x1326+0+0/resize/541x350!/format/jpg/quality/85/http://o.aolcdn.com/hss/storage/midas/9d2825192bfb95c4765496bebd2d5fc2/205474061/RTXLLMB.jpeg
http://o.aolcdn.com/os/aol/beacon.min.js
http://o.aolcdn.com/os/aol/omniture-intl.min.js
Cache (mobile) by setting expiry date for
http://o.aolcdn.com/dims-shared/dims3/GLOB/crop/2048x1326+0+0/resize/541x350!/format/jpg/quality/85/http://o.aolcdn.com/hss/storage/midas/9d2825192bfb95c4765496bebd2d5fc2/205474061/RTXLLMB.jpeg
http://o.aolcdn.com/os/aol/beacon.min.js
http://o.aolcdn.com/os/aol/omniture-intl.min.js
Speed up server response time
Response time in 0.34 seconds
Minify HTML files (desktop)
http://www.huffingtonpost.ca/ - 4.7KiB (15%)
Minify HTML files (mobile)
http://m.huffingtonpost.ca/ - 2.9KiB (14%)
Minify JavaScript files (mobile)
http://meraxes-cdn.polarmobile.com/nativeads/v1.4.0/json/creative/promofeed/db4d0dd30d4b4d2e898be3cab9ef242a?fragment=0 - 613B (25%)
http://meraxes-cdn.polarmobile.com/nativeads/v1.4.0/json/creative/promofeed/db4d0dd30d4b4d2e898be3cab9ef242a?fragment=1 - 613B (25%)
Optimize image files (desktop)
https://o.aolcdn.com/images/dims3/GLOB/crop/4000x2244+0+234/resize/250x140!/format/jpg/quality/85/http%3A%2F%2Fo.aolcdn.com%2Fhss%2Fstorage%2Fmidas%2F2c39be064a033645224ab57eaba3624b%2F205473351%2Fvancouver-canada-picture-id534050511 - 95.1KiB (89%)
https://o.aolcdn.com/images/dims3/GLOB/crop/4248x2429+0+206/resize/538x307!/format/jpg/quality/85/http%3A%2F%2Fo.aolcdn.com%2Fhss%2Fstorage%2Fmidas%2F4cbc1ed81dbdf045aca716c0e8376eee%2F205473003%2Ffactory-automation-picture-id185237251 - 49KiB (50%)
https://o.aolcdn.com/images/dims3/GLOB/crop/3705x2078+0+198/resize/250x140!/format/jpg/quality/85/http%3A%2F%2Fo.aolcdn.com%2Fhss%2Fstorage%2Fmidas%2F56e8a60ab76d0ec7b9924d6e2d76ab9c%2F205474419%2F13947427.jpg - 40.8KiB (79%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1208.
  • The competing domain time.com has achieved a score of 2001

Content

  • The most common term on the website is time
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is news allows (based on first 10 subpages of examined domain).
  • The competitor "time.com" enables visitors to subscribe to their newsletter list.
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "283:283".
  • Competitor time.com has achieved a value of 55 for the metric:"Average number of internal links".

Social media

  • On Facebook the main domain was categorized as "News & Media Website".
  • The domain thebalance.com was defined as category: Media/News Company on Facebook.
  • The number of Twitter fans belonging to the main domain facebook account is 395415 (since the last update).
  • The number of Twitter Following for the main domain is 2252 (since the last update).
  • The number of Twitter tweets belonging to the competitor news24.com tweet account is 300245 (since the last update).

Seo

  • The URL https://www.huffingtonpost.ca/ is the most common search engine result in our search engine rankings
  • This free report has been updated for the main domain on 2020-02-04.
  • The main domain's best performing keyword is carter and it was found on the position 29
  • In the search engine rankings above, the average position of the main domain is: 63.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • It would be an advantage to compress the image at the competitor news24.com website: http://static.24.co.za/5/images/bucket_overlay.png in order to 48.4KiB kb.
  • When the homepage of the competitor thebalance.com is loaded once, 57 objects are downloaded (files, JS scripts, etc.).
  • The number of static elements on the cnbc.com page is 93.
  • The number of Javascript resources (on the homepage of the competitor news24.com) is 43 .
  • The HTML script of the main domain weighs 2174 kb.