Mini Content Marketing comparison of websites for haba.ch

ebay-kleinanzeigen.de

93%
Change competitor

haba.de

21%
Change competitor

euroweb.de

20%
Change competitor

haba.ch

19%

haba-gmbh.de

10%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric haba.ch ebay-kleinanzeigen.de haba.de euroweb.de haba-gmbh.de
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric haba.ch ebay-kleinanzeigen.de haba.de euroweb.de haba-gmbh.de
Number of Referring Backlinks (Content Popularity) (day) 805 3,198,820 492,830 24,930 265
Number of Referring Domains (Content Popularity) (day) 103 17,988 3,277 1,511 49
Number of URLs found in the index (day) 2,552 2,341,042 531,851 65,923 1,497
Number of IPs that refer to domain (day) 74 12,864 2,362 817 34
Number of subnets that refer to domain (day) 68 7,477 1,821 621 32
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 20 2 3 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 37 6 3 x
Number of governmental and .gov - related domains that refer to domain (day) x 5 x x x
Number of government and .gov - related external backlinks that link to domain (day) x 6 x x x
The exact number of educational domains that refer to domain (day) x 2 1 x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 3 2 x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 0 6 2 1 0
The number of outgoing links for this domain (day) 0 6 2 1 0
Average number of internal links for domain (day) 56 59 29 3 69
Link Strength of Referring Domains (Content Popularity) (day) 24 45 44 37 21
Authority of Referring Domains (Content Popularity) (day) 9 40 55 45 16
TrustMetric value for domain (day) - Majestic metric 9 40 55 45 16

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Homepage
Desktop speed score 37
Mobile speed score 32
Mobile usability score 98
Number of all page resources 40
Number of static page resources 31
Number of JS page resources 6
Number of styles (CSS) page resources 6
Total request weight 3 kb
HTML response weight 22 kb
CSS response weight 329 kb
Images response weight 2450 kb
JS response weight 229 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://haba.ch/
http://haba.ch/de/
http://www.haba.ch/de/
Cache (desktop) by setting expiry date for
http://www.haba.ch/assets/js/ion.checkRadio.min.js
http://www.haba.ch/assets/js/lightbox.min.js
http://www.haba.ch/assets/js/wow.min.js
Cache (mobile) by setting expiry date for
http://www.haba.ch/assets/js/ion.checkRadio.min.js
http://www.haba.ch/assets/js/lightbox.min.js
http://www.haba.ch/assets/js/wow.min.js
Minify your CSS files (desktop)
http://www.haba.ch/typo3temp/vhs-assets-eceb0a199ec19b96da1e94de6d654b61-b59d0f285132b096e0dfaaf87f2efe6d-0fc0112a87105593188f8e5d5a0e6377-eb055c3707b2d648e2f3261d16f148aa.1499177701.css - 4.4KiB (11%)
http://www.haba.ch/typo3temp/Assets/1d78513c1a.1471263474.css - 539B (30%)
Minify your CSS files (mobile)
http://www.haba.ch/typo3temp/vhs-assets-eceb0a199ec19b96da1e94de6d654b61-b59d0f285132b096e0dfaaf87f2efe6d-0fc0112a87105593188f8e5d5a0e6377-eb055c3707b2d648e2f3261d16f148aa.1499177701.css - 4.4KiB (11%)
http://www.haba.ch/typo3temp/Assets/1d78513c1a.1471263474.css - 539B (30%)
Minify HTML files (desktop)
http://www.haba.ch/de/ - 2.3KiB (11%)
Minify HTML files (mobile)
http://www.haba.ch/de/ - 2.3KiB (11%)
Optimize image files (desktop)
http://www.haba.ch/fileadmin/user_upload/Bilder/01_HG_Titel.jpg - 1.4MiB (66%)
http://www.haba.ch/typo3temp/vhs-assets-css-c2f3e94992018543413f204f920d1ef7.png - 55.7KiB (98%)
http://www.haba.ch/typo3temp/vhs-assets-css-ceb2eb9efb040cac450e0d20cd6f233a.png - 55.6KiB (98%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 570.
  • The competing domain euroweb.de has achieved a score of 612

Content

  • The word or combination of words with the worst "Count on Page" result is email info (based first 10 subpages of the domain under investigation).
  • The main domain probably has a legal disclosure subpage.
  • We think there is a blog section on the competitors website "ebay-kleinanzeigen.de".
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "224:219".
  • The competitor ebay-kleinanzeigen.de has achieved a value of 12864 for the metric: "Number of referring domains from different IPs (daily value)".

Social media

  • A link to Google+ was found on the competitors website: euroweb.de.
  • 20% of this group of domains has a Twitter account.
  • 40% of this group of domains has a Google+ account.
  • 20% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.

Seo

  • This free report has been updated for the main domain on 2020-02-09.
  • The average position in the search engine rankings for the main domain is 42.
  • The main domain has a number of expected visitor coming from the search engine of 50661 per month (traffic).
  • The average position in the search engine rankings for the website haba.de is 55.
  • On average, the competitors get at least 88291271 visitors per month from the search engine.

Server

  • Javascript on the main domain hold 8% of all data transfers.
  • The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 2.3KiB kb each time the page is loaded.
  • On the homepage of the main domain 6 CSS files can be identified.
  • AJavascript on the competitor ebay-kleinanzeigen.de hold 58% of all data transfers.
  • The HTML script of the competitor haba.de weighs 960 kb.