Mini
Content Marketing comparison of websites for graduateinstitute.ch
who.int
graduateinstitute.ch
sydney.edu.au
ehl.edu
concordia.ca
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | graduateinstitute.ch | who.int | sydney.edu.au | ehl.edu | concordia.ca | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | graduateinstitute.ch | who.int | sydney.edu.au | ehl.edu | concordia.ca |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 612,398 | 50,342,159 | 21,517,890 | 96,912 | 1,571,667 |
| Number of Referring Domains (Content Popularity) (day) | 4,523 | 280,841 | 40,589 | 2,638 | 22,280 |
| Number of URLs found in the index (day) | 364,105 | 4,089,367 | 667,966 | 60,325 | 1,201,021 |
| Number of IPs that refer to domain (day) | 3,466 | 166,881 | 29,000 | 1,878 | 16,833 |
| Number of subnets that refer to domain (day) | 2,849 | 82,055 | 19,264 | 1,541 | 12,459 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 229 | 4,445 | 1,433 | 47 | 917 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 1,874 | 461,201 | 2,212,063 | 3,675 | 21,731 |
| Number of governmental and .gov - related domains that refer to domain (day) | 7 | 2,148 | 166 | 1 | 25 |
| Number of government and .gov - related external backlinks that link to domain (day) | 23 | 2,179,600 | 3,406 | 4 | 163 |
| The exact number of educational domains that refer to domain (day) | 108 | 1,609 | 375 | 13 | 455 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 1,184 | 86,477 | 17,183 | 50 | 17,506 |
| The exact number of government domains that refer to domain (day) | 1 | 367 | 22 | x | 11 |
| The exact number of government links that refer to domain (day) | 9 | 42,221 | 81 | x | 26 |
| Average number of outgoing links to unique domains for that domain (day) | 2 | 1 | 2 | 2 | 5 |
| The number of outgoing links for this domain (day) | 3 | 1 | 4 | 2 | 6 |
| Average number of internal links for domain (day) | 33 | 41 | 30 | 23 | 56 |
| Link Strength of Referring Domains (Content Popularity) (day) | 48 | 77 | 62 | 42 | 54 |
| Authority of Referring Domains (Content Popularity) (day) | 53 | 92 | 72 | 51 | 69 |
| TrustMetric value for domain (day) - Majestic metric | 53 | 92 | 72 | 51 | 69 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title The Graduate Institute, Geneva - Teaching and Research in International and Development Studies |
|
| Desktop speed score | 8 |
|---|---|
| Mobile speed score | 3 |
| Mobile usability score | 99 |
| Number of all page resources | 44 |
| Number of static page resources | 35 |
| Number of JS page resources | 8 |
| Number of styles (CSS) page resources | 3 |
| Total request weight | 7 kb |
| HTML response weight | 29 kb |
| CSS response weight | 188 kb |
| Images response weight | 5430 kb |
| JS response weight | 318 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for https://www.googletagmanager.com/gtm.js?id=GTM-5VMXVHZ
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/signals/config/821720544597507?v=2.7.17
|
|
Cache (mobile) by setting expiry date for https://www.googletagmanager.com/gtm.js?id=GTM-5VMXVHZ
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/signals/config/821720544597507?v=2.7.17
|
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Minify your CSS files (desktop) http://graduateinstitute.ch/modules/iheid-templates/css/all.css - 10.2KiB (13%)
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Minify your CSS files (mobile) http://graduateinstitute.ch/modules/iheid-templates/css/all.css - 10.2KiB (13%)
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Minify HTML files (desktop) http://graduateinstitute.ch/home.html - 8.9KiB (32%)
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Minify HTML files (mobile) http://graduateinstitute.ch/home.html - 8.9KiB (32%)
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Optimize image files (desktop) http://graduateinstitute.ch/files/live/sites/iheid/files/backgrounds/hp_backgrounds/2016/admission17-18-4.jpg - 2.1MiB (94%)
http://graduateinstitute.ch/files/live/sites/iheid/files/backgrounds/hp_backgrounds/2017/IPTI.jpg - 948.9KiB (86%)
http://graduateinstitute.ch/files/live/sites/iheid/files/backgrounds/hp_backgrounds/2017/INP-nego8.jpg - 922.8KiB (90%)
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| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 759.
- The competing domain ehl.edu has achieved a score of 607
Content
- The word or combination of words with the worst "Count on Page" result is learn more (based first 10 subpages of the domain under investigation).
- We think there is a blog section on the competitors website "ehl.edu".
- The competitor who.int has achieved a value of 50342159 for the metric: "Number of incoming backlinks (daily value)".
- The competitor who.int has achieved a value of 166881 for the metric: "Number of referring domains from different IPs (daily value)".
- Competitor who.int has achieved a value of 42221 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".
Social media
- The main domain has a Twitter account.
- The main domain has an Instagram account.
- 60% of this group of domains has a Facebook account.
- 40% of this group of domains has a LinkedIn account.
- On Twitter, the main domain ha an activity of 4036 tweets.
Seo
- The search engine rankings update for the main domain took place on 2020-02-10.
- The data of the search engine results was updated on the 2020-02-08 for the domain concordia.ca.
- The average position in the search engine rankings for the website ehl.edu is 52.
- From this group of websites, the domain ehl.edu has the best average position among in search engine rankings.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
Server
- The competitor`s sydney.edu.au size of the website should reach 219,000 pages.
- The CSS file on the main domain http://graduateinstitute.ch/modules/iheid-templates/css/all.css could be compressed to save 13% - 10.2KiB kb.
- The version for smartphones and tablets of the main domain has achieved 99 points for user-experience (how user-friendly a website is).
- The CSS of the competitor concordia.ca website accounts for11% of all data transfers.
- The entire HTML files of the competitor ehl.edu homepage weighs 82 kb.