Mini Content Marketing comparison of websites for genealogy.com

ebay.co.uk

63%
Change competitor

findagrave.com

55%
Change competitor

verwandt.ch

46%
Change competitor

genealogy.com

36%

forebears.io

25%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric genealogy.com verwandt.ch ebay.co.uk findagrave.com forebears.io
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric genealogy.com verwandt.ch ebay.co.uk findagrave.com forebears.io
Number of Referring Backlinks (Content Popularity) (day) 1,620,902 4,188 162,117,668 8,949,801 35,488
Number of Referring Domains (Content Popularity) (day) 13,966 431 124,325 33,142 1,725
Number of URLs found in the index (day) 5,005,099 466,809 65,281,432 6,118,732 5,661
Number of IPs that refer to domain (day) 9,196 133 70,007 21,594 1,405
Number of subnets that refer to domain (day) 6,422 120 36,407 13,582 1,216
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 209 1 238 448 12
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 914 1 7,836 10,605 22
Number of governmental and .gov - related domains that refer to domain (day) 44 x 99 130 x
Number of government and .gov - related external backlinks that link to domain (day) 372 x 2,660 2,616 x
The exact number of educational domains that refer to domain (day) 184 1 61 375 7
Number of Backlinks from .EDU Domains (Content Popularity) (day) 841 1 2,860 10,002 12
The exact number of government domains that refer to domain (day) 31 x 6 116 x
The exact number of government links that refer to domain (day) 281 x 10 2,507 x
Average number of outgoing links to unique domains for that domain (day) 0 1 0 0 x
The number of outgoing links for this domain (day) 1 1 0 0 x
Average number of internal links for domain (day) 12 0 30 5 x
Link Strength of Referring Domains (Content Popularity) (day) 54 15 73 54 23
Authority of Referring Domains (Content Popularity) (day) 70 16 78 69 20
TrustMetric value for domain (day) - Majestic metric 70 16 78 69 20

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Genealogy.com: Genforum & Family History Search
Desktop speed score 67
Mobile speed score 48
Mobile usability score 97
Number of all page resources 243
Number of static page resources 62
Number of JS page resources 67
Number of styles (CSS) page resources 9
Total request weight 60 kb
HTML response weight 143 kb
CSS response weight 113 kb
Images response weight 195 kb
JS response weight 2444 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://genealogy.com/
http://www.genealogy.com/
https://www.genealogy.com/
Cache (desktop) by setting expiry date for
https://cc.adspsp.com/
https://dmx.districtm.io/s/10001/0a136eb5-5647-44ef-abca-55f9834bbb5c
https://dmx.districtm.io/s/10009/f6e1cefe-9704-4dc2-a8d1-d3cdcec7d1f4
Cache (mobile) by setting expiry date for
https://cc.adspsp.com/
https://dmx.districtm.io/s/10001/56ab8bc0-34da-40dd-8dd4-a5260a4d7f85
https://dmx.districtm.io/s/10009/61896e1e-1a1e-4b40-b069-9b06f7fa8ca4
Minify your CSS files (desktop)
https://www.genealogy.com/sdx-assets/css/selectordie.css - 1.1KiB (40%)
https://www.genealogy.com/sdx-assets/css/selectordie_theme_genealogy.css - 826B (31%)
https://www.genealogy.com/sdx-assets/css/tooltipster.css - 633B (34%)
Minify your CSS files (mobile)
https://www.genealogy.com/sdx-assets/css/selectordie.css - 1.1KiB (40%)
https://www.genealogy.com/sdx-assets/css/selectordie_theme_genealogy.css - 826B (31%)
https://www.genealogy.com/sdx-assets/css/tooltipster.css - 633B (34%)
Minify HTML files (desktop)
https://cdn.flashtalking.com/94548/2401386/index.html - 145B (24%)
Minify JavaScript files (desktop)
https://tags.expo9.exponential.com/tags/Genealogycomnew/Premium/tags.js - 3.9KiB (29%)
https://cdn.flashtalking.com/xre/366/3669697/2401386/js/j-3669697-2401386.js - 2.9KiB (16%)
https://www.genealogy.com/sdx-assets/js/selectordie.js - 2.8KiB (46%)
Minify JavaScript files (mobile)
https://s.tribalfusion.com/real/tags/Genealogycomnew/Premium/tags.js - 3.9KiB (29%)
https://tags.expo9.exponential.com/tags/Genealogycomnew/Premium/tags.js - 3.9KiB (29%)
https://www.genealogy.com/sdx-assets/js/selectordie.js - 2.8KiB (46%)
Optimize image files (desktop)
https://www.genealogy.com/sdx-assets/images/tree.png - 36.9KiB (43%)
https://www.genealogy.com/sdx-assets/images/genealogy-logo.png - 3.7KiB (31%)
https://www.genealogy.com/sdx-assets/images/question_icon.png - 2.8KiB (84%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1120.
  • The competing domain verwandt.ch has achieved a score of 1430

Content

  • 172 words or phrases (two word combinations) were found on the main domain.
  • The word or combination of words with the lowest median result regarding the frequency is your ancestral (based on first 10 subpages of examined domain).
  • The term verwandt only occurs on the verwandt.ch website and not on the website of the main domain.
  • The competitor findagrave.com achieved a value of 10002 for the metric: "Number of backlinks from .EDU domains (daily value)".
  • The achieved value for the metric: "Average number of internal links" is 12 .

Social media

  • 0% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.

Seo

  • The average position in the search engine rankings for the website ebay.co.uk is 62.
  • The competitor findagrave.com should get at least 22 visitors from the search engine per month.
  • The URL http://www.genealogy.com/forum/surnames/topics/hagewood/60/ is the most common search engine result in our search engine rankings
  • From this group of websites, the domain verwandt.ch has the best average position among in search engine rankings.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The HTML script of the competitor verwandt.ch weighs 108 kb.
  • The page http://genealogy.com/ has 2 unnecessary redirects until it shows a URL with content.
  • The main domain website could compress the JS file https://cdn.flashtalking.com/xre/366/3669697/2401386/js/j-3669697-2401386.js and save 2.9KiB kb (16%).
  • The desktop version of the main domain received an Insights value of 67 for the performance.
  • The entire CSS files of the main domain homepage weighs 113 kb.