Mini Content Marketing comparison of websites for fliegen.ch

mfgthun.ch

66%
Change competitor

fliegen.ch

38%

fsb.aero

26%
Change competitor

gribair.ch

23%
Change competitor

fs-e.ch

14%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric fliegen.ch gribair.ch mfgthun.ch fsb.aero fs-e.ch
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric fliegen.ch gribair.ch mfgthun.ch fsb.aero fs-e.ch
Number of Referring Backlinks (Content Popularity) (day) 1,371 127 180 29 13
Number of Referring Domains (Content Popularity) (day) 90 10 35 11 5
Number of URLs found in the index (day) 52 48 103 62 153
Number of IPs that refer to domain (day) 86 10 28 11 5
Number of subnets that refer to domain (day) 80 10 27 11 5
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x 1 0 3 2
The number of outgoing links for this domain (day) x 2 0 3 4
Average number of internal links for domain (day) x 30 16 15 62
Link Strength of Referring Domains (Content Popularity) (day) 13 13 19 10 5
Authority of Referring Domains (Content Popularity) (day) 23 7 13 18 3
TrustMetric value for domain (day) - Majestic metric 23 7 13 18 3

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Flugschule Grenchen - Flugschule Grenchen
Desktop speed score 65
Mobile speed score 54
Mobile usability score 66
Number of all page resources 47
Number of static page resources 41
Number of JS page resources 6
Number of styles (CSS) page resources 4
Total request weight 3 kb
HTML response weight 13 kb
CSS response weight 23 kb
Images response weight 393 kb
JS response weight 192 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://backend.roundshot.com/js/roundshot_animated_thumbnail.js
http://fliegen.ch/__we_thumbs__/218_6_bild7.jpg
http://fliegen.ch/__we_thumbs__/2350_6_fsg50.jpg
Cache (mobile) by setting expiry date for
http://backend.roundshot.com/js/roundshot_animated_thumbnail.js
http://fliegen.ch/__we_thumbs__/218_6_bild7.jpg
http://fliegen.ch/__we_thumbs__/2350_6_fsg50.jpg
Minify your CSS files (desktop)
http://fliegen.ch/_css/style.css - 2.9KiB (23%)
http://fliegen.ch/_js/fancybox/jquery.fancybox-1.3.1.css - 1.2KiB (16%)
Minify your CSS files (mobile)
http://fliegen.ch/_css/style.css - 2.9KiB (23%)
http://fliegen.ch/_js/fancybox/jquery.fancybox-1.3.1.css - 1.2KiB (16%)
Minify HTML files (desktop)
http://fliegen.ch/ - 1.4KiB (11%)
Minify HTML files (mobile)
http://fliegen.ch/ - 1.4KiB (11%)
Minify JavaScript files (desktop)
http://fliegen.ch/_js/fancybox/jquery.fancybox-1.3.1.js - 6.3KiB (24%)
http://backend.roundshot.com/js/roundshot_animated_thumbnail.js - 635B (24%)
Minify JavaScript files (mobile)
http://fliegen.ch/_js/fancybox/jquery.fancybox-1.3.1.js - 6.3KiB (24%)
http://backend.roundshot.com/js/roundshot_animated_thumbnail.js - 635B (24%)
Optimize image files (desktop)
http://fliegen.ch/aircadet/bilder-YES2.jpg - 31.8KiB (80%)
http://fliegen.ch/cms/pdf/Kursprogramme/aktuell/ziel3.1.jpg - 27.4KiB (81%)
http://fliegen.ch/cms/pdf/Kursprogramme/aktuell/ziel4.1.jpg - 25.2KiB (84%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 930.
  • The competing domain mfgthun.ch has achieved a score of 1600

Content

  • For the popular word flugschule, this would be a similar word combination: flugschule grenchen, flugschule eichenberger, flugschule schnupperflug, flugplatz flugschule, flugschule basel
  • The term flugschule grenchen only appears on this website and not on the websites of the competition.
  • The term gribair only occurs on the gribair.ch website and not on the website of the main domain.
  • The competitor mfgthun.ch has reached a value of 0 for the metric: "Average number of outgoing links to different domains".
  • The competitor mfgthun.ch has achieved a value of 19 for the metric: "Link power of the referring domains".

Social media

  • On Facebook the main domain was categorized as "Aviation School".
  • A link to Twitter has been found on the domain gribair.ch.
  • 40% of this group of domains has a Twitter account.
  • 40% of this group of domains has a Google+ account.
  • 0% of this group of domains has a LinkedIn account.

Seo

  • The best position ever found for the main domain was 2 and it was found the keyword :keyword.
  • The average position in the search engine rankings for the main domain is 43.
  • The URL https://www.gribair.ch/ is the most frequent url in our search engine rankings, which belongs to the competitor gribair.ch
  • The best position ever found for the competitor fsb.aero was 2 and it was found the keyword :keyword.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • Javascript on the main domain hold 31% of all data transfers.
  • Title of the homepage for the main domain is Flugschule Grenchen - Flugschule Grenchen .
  • AJavascript on the competitor mfgthun.ch hold 50% of all data transfers.
  • The desktop version of the website gribair.ch had 86 points scored at Google Insights.
  • The number of Javascript resources (on the homepage of the competitor fs-e.ch) is 21 .