Mini Content Marketing comparison of websites for fiestafactorydirect.com

homedepot.com

90%
Change competitor

roguefitness.com

25%
Change competitor

emmabridgewater.co.uk

14%
Change competitor

buildasign.com

13%
Change competitor

fiestafactorydirect.com

13%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric fiestafactorydirect.com homedepot.com buildasign.com emmabridgewater.co.uk roguefitness.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x 97 x 956000
Youtube comments x x x x x
Youtube videos x x 38 x 1894

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric fiestafactorydirect.com homedepot.com buildasign.com emmabridgewater.co.uk roguefitness.com
Number of Referring Backlinks (Content Popularity) (day) 172,707 20,614,504 149,372 24,674 2,117,184
Number of Referring Domains (Content Popularity) (day) 1,585 88,517 2,736 1,939 4,951
Number of URLs found in the index (day) 6,113 12,374,664 831,928 9,980 41,631
Number of IPs that refer to domain (day) 1,086 49,172 2,079 1,182 3,775
Number of subnets that refer to domain (day) 916 26,271 1,715 958 2,715
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 6 380 10 9 6
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 475 5,541 22 183 50
Number of governmental and .gov - related domains that refer to domain (day) x 117 2 1 x
Number of government and .gov - related external backlinks that link to domain (day) x 732 24 1 x
The exact number of educational domains that refer to domain (day) 3 347 8 x 5
Number of Backlinks from .EDU Domains (Content Popularity) (day) 4 5,347 20 x 17
The exact number of government domains that refer to domain (day) x 110 2 x x
The exact number of government links that refer to domain (day) x 722 24 x x
Average number of outgoing links to unique domains for that domain (day) 3 4 6 6 5
The number of outgoing links for this domain (day) 6 4 6 8 10
Average number of internal links for domain (day) 26 72 105 148 192
Link Strength of Referring Domains (Content Popularity) (day) 29 62 42 37 46
Authority of Referring Domains (Content Popularity) (day) 29 81 54 50 33
TrustMetric value for domain (day) - Majestic metric 29 81 54 50 33

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
HomerLaughlin.com
Desktop speed score 36
Mobile speed score 55
Mobile usability score 92
Number of all page resources 69
Number of static page resources 54
Number of JS page resources 20
Number of styles (CSS) page resources 3
Total request weight 8 kb
HTML response weight 42 kb
CSS response weight 36 kb
Images response weight 1923 kb
JS response weight 566 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://fiestafactorydirect.com/
https://fiestafactorydirect.com/
https://www.fiestafactorydirect.com/default.aspx?
Cache (desktop) by setting expiry date for
https://www.fiestafactorydirect.com/App_Themes/Skin_1/css/ie7.css
https://www.fiestafactorydirect.com/App_Themes/Skin_1/css/style.css
https://www.fiestafactorydirect.com/App_Themes/Skin_1/images/bg-border.gif
Cache (mobile) by setting expiry date for
https://www.fiestafactorydirect.com/App_Templates/Skin_2/TemplateImages/HomeSetting2.jpg
https://www.fiestafactorydirect.com/App_Templates/Skin_2/TemplateImages/fiesta-logo.png
https://www.fiestafactorydirect.com/App_Themes/Skin_2/MPTools.js
Minify your CSS files (desktop)
https://www.fiestafactorydirect.com/App_Themes/Skin_1/css/style.css - 5.1KiB (20%)
https://www.fiestafactorydirect.com/App_Themes/Skin_1/js/fancybox/jquery.fancybox-1.3.4.css - 1.7KiB (20%)
Minify your CSS files (mobile)
https://www.fiestafactorydirect.com/App_Themes/Skin_2/mobilestyle.css - 744B (18%)
Minify HTML files (desktop)
https://www.fiestafactorydirect.com/default.aspx? - 6.5KiB (16%)
Minify HTML files (mobile)
https://www.fiestafactorydirect.com/default.aspx? - 1.5KiB (18%)
Minify JavaScript files (desktop)
https://www.fiestafactorydirect.com/App_Themes/Skin_1/js/cycle.js - 17.3KiB (35%)
https://www.fiestafactorydirect.com/WebResource.axd?d=Y8NOIAtnMFzzByP-UlLtdn_WAzP_8UJ8Jlm9EilLnTZXQQcqcrTgHatv2KIAxlRTFIoxXUjWGJGs8GYc_6tVHb88kio1&t=635589255570790873 - 5.9KiB (29%)
https://www.fiestafactorydirect.com/App_Themes/Skin_1/js/scripts.js?v=1 - 3KiB (26%)
Minify JavaScript files (mobile)
https://www.fiestafactorydirect.com/WebResource.axd?d=Y8NOIAtnMFzzByP-UlLtdn_WAzP_8UJ8Jlm9EilLnTZXQQcqcrTgHatv2KIAxlRTFIoxXUjWGJGs8GYc_6tVHb88kio1&t=635589255570790873 - 5.9KiB (29%)
https://www.fiestafactorydirect.com/App_Themes/Skin_2/MPTools.js - 3.7KiB (45%)
https://www.fiestafactorydirect.com/jscripts/core.js - 1.3KiB (57%)
Optimize image files (desktop)
https://www.fiestafactorydirect.com/images/promotions/636264900734020584Skull_and_Vine_Homepage.jpg - 625.3KiB (92%)
https://www.fiestafactorydirect.com/images/promotions/635210724360285627HLC_Home_Fiesta_set.jpg - 197.9KiB (75%)
https://www.fiestafactorydirect.com/images/promotions/635878667430446358Pet_homepage.jpg - 169.7KiB (79%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 440.
  • The competing domain buildasign.com has achieved a score of 463

Content

  • The most common term (found) on the website is gifts
  • The word or combination of words with the worst "Count on Page" result on the competitors website is screen reader (based first 10 subpages of the domain under investigation).
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is clings vinyl (based on first 10 subpages of examined domain).
  • The term that appears on all competitors websites, but not on the website of the main domain, is sign.
  • The competitor homedepot.com has achieved a value of 5541 for the metric: "Number of backlinks from .EDU and .EDU-like domains (daily value)".

Social media

  • A link to Instagram was found on the competitors website emmabridgewater.co.uk.
  • The domain buildasign.com was defined as category: Signs & Banner Service on Facebook.
  • 0% of this group of domains has a Google+ account.
  • 40% of this group of domains has a Youtube account.
  • The competitor buildasign.com youtube account has reached a subscribers number of 72 (since the last update)

Seo

  • Of all the URLs found in the domain homedepot.com, "https://www.homedepot.com/b/Lighting-Lamps/N-5yc1vZc7pd" is the most frequently found URL in the search results.
  • The best position ever found for the competitor roguefitness.com was 1 and it was found the keyword :keyword.
  • This free report has been updated for the main domain on 2019-10-30.
  • The average position in the search engine rankings for the main domain is 64.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The competitor roguefitness.com has a number of pages indexed in the search engine of 8,610.
  • The competitor homedepot.com website could compress the JS file http://wasc.homedepot.com/b/ss/homedepotprod/10/JS-1.6/s51596023328602?AQB=1&ndh=1&pf=1&callback=s_c_il[1].AudienceManagement.passData&t=13%2F6%2F2017%209%3A11%3A55%204%20420&cid.&bmcvid.&id=29970822703255323363331302926602736744&.bmcvid&.cid&d.&nsid=0&jsonv=1&.d&sdid=1F597A435AC7F94C-4D1613EA64738997&mid=29970822703255323363331302926602736744&aamlh=9&ce=UTF-8&ns=homedepot&pageName=homepage&g=http%3A%2F%2Fwww.homedepot.com%2F&cc=USD&ch=homepage&aamb=NRX38WO0n5BH8Th-nqAG_A&tnt=88835%3A0%3A0%2C&c1=homepage&c2=homepage&v8=homepage&c9=D%3Dv14&c13=new&v15=prod&v17=D%3DpageName&c24=1.62017.06.26.10.31.12&v25=desktop&v26=guest&v27=not%20localized&c29=D%3Ddnt&c30=homepage&c33=home%3Aversion%3Agen2&c34=landscape&v35=12%3A11%20pm%7Cthursday&c38=visitorapi%20present&c41=gps%20access%20granted&c46=D%3Dg&c47=1035&c55=none&c56=preignition&v61=1499962315210-148811.21_18&c62=no%20template&v69=first%20visit&v82=no%20template&v92=590fe7ec1dbd9b1e86fa00de02e9092d&v99=D%3Dmid&s=1024x768&c=24&j=1.6&v=N&k=Y&bw=1024&bh=768&AQE=1 and save 557B kb (21%).
  • The CSS of the main domain website accounts for1% of all data transfers.
  • The main domain website could compress the JS file https://www.fiestafactorydirect.com/App_Themes/Skin_1/js/jquery.highlight.js and save 2.3KiB kb (58%).
  • It would be an advantage to compress the image at the main domain: https://www.fiestafactorydirect.com/App_Themes/skin_1/images/gift_registry.png in order to 1.1KiB kb.