Mini
Content Marketing comparison of websites for fedex.com
fedex.com
tripadvisor.de
dhl.de
tripadvisor.ch
dhl.ch
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | fedex.com | tripadvisor.ch | dhl.ch | dhl.de | tripadvisor.de | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | 19359241 | x | x | x | x |
| Youtube subscribers | 113000 | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | 177 | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | fedex.com | tripadvisor.ch | dhl.ch | dhl.de | tripadvisor.de |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 55,892,820 | 571,379 | 22,845 | 15,334,519 | 12,042,932 |
| Number of Referring Domains (Content Popularity) (day) | 66,179 | 3,629 | 875 | 17,078 | 30,073 |
| Number of URLs found in the index (day) | 1,181,343 | 13,242,599 | 4,676 | 132,947 | 19,287,239 |
| Number of IPs that refer to domain (day) | 46,082 | 2,471 | 426 | 11,254 | 17,070 |
| Number of subnets that refer to domain (day) | 29,955 | 1,585 | 386 | 6,942 | 8,746 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 763 | x | x | 8 | 15 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 11,974 | x | x | 39 | 51 |
| Number of governmental and .gov - related domains that refer to domain (day) | 149 | 1 | 1 | 3 | 2 |
| Number of government and .gov - related external backlinks that link to domain (day) | 2,264 | 4 | 1 | 6 | 460 |
| The exact number of educational domains that refer to domain (day) | 648 | x | x | 2 | 5 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 11,584 | x | x | 4 | 33 |
| The exact number of government domains that refer to domain (day) | 95 | 1 | x | 1 | x |
| The exact number of government links that refer to domain (day) | 378 | 4 | x | 4 | x |
| Average number of outgoing links to unique domains for that domain (day) | 3 | 0 | 1 | 3 | 0 |
| The number of outgoing links for this domain (day) | 5 | 1 | 2 | 6 | 2 |
| Average number of internal links for domain (day) | 32 | 83 | 4 | 23 | 81 |
| Link Strength of Referring Domains (Content Popularity) (day) | 66 | 45 | 36 | 58 | 53 |
| Authority of Referring Domains (Content Popularity) (day) | 85 | 46 | 27 | 65 | 64 |
| TrustMetric value for domain (day) - Majestic metric | 85 | 46 | 27 | 65 | 64 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title FedEx Global Home - Choose Your Location |
|
| Desktop speed score | 72 |
|---|---|
| Mobile speed score | 51 |
| Mobile usability score | 96 |
| Number of all page resources | 53 |
| Number of static page resources | 26 |
| Number of JS page resources | 27 |
| Number of styles (CSS) page resources | 1 |
| Total request weight | 14 kb |
| HTML response weight | 51 kb |
| CSS response weight | 488 kb |
| Images response weight | 85 kb |
| JS response weight | 3623 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Avoid landing page redirects for the following chain of redirected URLs http://fedex.com/
http://www.fedex.com/
https://www.fedex.com/global/choose-location.html
|
|
Cache (desktop) by setting expiry date for https://www.fedex.com/etc/services/getalerts.false.us.global_home.choose-location./global/choose-location.html.jsonp
https://www.fedex.com/etc/services/getapigconfigs.jsonp
https://www.googletagmanager.com/gtag/js?id=DC-4191263
|
|
Cache (mobile) by setting expiry date for https://www.fedex.com/etc/services/getalerts.false.us.global_home.choose-location./global/choose-location.html.jsonp
https://www.fedex.com/etc/services/getapigconfigs.jsonp
https://www.fedex.com/etc/clientlibs/fedex/components/ooyala-player/js/html5-skin.min.js?_=1562889357942
|
|
Minify HTML files (desktop) https://www.fedex.com/global/choose-location.html - 1.2KiB (14%)
https://player.ooyala.com/ooyala_storage.html - 265B (22%)
|
|
Minify HTML files (mobile) https://www.fedex.com/global/choose-location.html - 1.2KiB (14%)
https://player.ooyala.com/ooyala_storage.html - 265B (22%)
|
|
Minify JavaScript files (desktop) https://assets.adobedtm.com/7d22d70439461d29ed62de66a54d3d615b02b63e/s-code-contents-b3d5275fdca06ca6e2c6721104ca42cc1f30a2f4.js - 16.7KiB (28%)
|
|
Minify JavaScript files (mobile) https://assets.adobedtm.com/7d22d70439461d29ed62de66a54d3d615b02b63e/s-code-contents-b3d5275fdca06ca6e2c6721104ca42cc1f30a2f4.js - 16.7KiB (28%)
|
|
Optimize image files (desktop) https://www.fedex.com/etc.clientlibs/clientlibs/fedex/images/resources/footer-sprite.png - 20KiB (37%)
https://www.fedex.com/content/dam/fedex-com/logos/logo.png - 16.4KiB (93%)
https://www.fedex.com/content/dam/fedex-com/common/sprite-placeholder.png - 7.6KiB (99%)
|
| The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 2953.
- The competing domain tripadvisor.ch has achieved a score of 1278
Content
- 190 Words / phrases were found at competitor "dhl.de".
- The word or combination of words with the lowest median result regarding the frequency on the competitors website is naher osten (based on first 10 subpages of examined domain).
- It is very likely that you can register and open a user account on the main domain.
- Competitor dhl.de has achieved a value of 8 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
- The value achieved for the metric: "Number of incoming backlinks (daily value)" is 55892820.
Social media
- The main domain has an Instagram account.
- A link to the Linkedin was found on the main domain.
- 20% of this group of domains has a Google+ account.
- 40% of this group of domains has a LinkedIn account.
- The main domain has created 116 youtube videos.
Seo
- The URL https://www.dhl.de/de/privatkunden/pakete-versenden.html is the most frequent url in our search engine rankings, which belongs to the competitor dhl.de
- The competitor dhl.ch should get at least 458978 visitors from the search engine per month.
- The search engine rankings update for the main domain took place on 2020-02-10.
- The average position in the search engine rankings for the main domain is 52.
- The competing websites have an average search engine position of 22525883 in our rankings.
Server
- The competitor`s tripadvisor.ch size of the website should reach 1,910,000 pages.
- The total amount of the website requests on competitor tripadvisor.de was calculated at 28 kb.
- The HTML script of the competitor tripadvisor.ch weighs 856 kb.
- Some links and buttons are too small and can cause problems for website visitors of the competitor dhl.ch website.
- The HTML script of the main domain weighs 3621 kb.